Middle East and Africa Frozen Food Packaging Market

The Middle East and Africa frozen food packaging market, valued at USD 5.5 billion, is growing due to rising demand for convenience foods, e-commerce expansion, and sustainable packaging trends.

Region:Middle East

Author(s):Shubham

Product Code:KRAB0730

Pages:90

Published On:August 2025

About the Report

Base Year 2024

Middle East and Africa Frozen Food Packaging Market Overview

  • The Middle East and Africa Frozen Food Packaging Market is valued at USD 5.5 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for convenience foods, rising disposable incomes, rapid urbanization, and the expansion of the retail and e-commerce sectors. The growing trend of online grocery shopping, coupled with a preference for ready-to-eat and healthier frozen food options, has contributed significantly to the market's expansion as consumers seek easy access to a wider range of frozen food products .
  • Key countries driving market growth include the United Arab Emirates, South Africa, and Egypt. The UAE serves as a regional hub for food trade and logistics, South Africa has a mature food processing and packaging sector, and Egypt's large, urbanizing population is fueling demand for frozen food packaging solutions. Saudi Arabia is also emerging as a significant market, supported by high per-capita income and advanced retail infrastructure .
  • The Plastic Carrier Bags and Plastic Flat Bags Regulations, 2023, issued by the Department of Forestry, Fisheries and the Environment of South Africa, require that all plastic carrier bags and plastic flat bags, including those used for food packaging, must be made from a minimum of 50% post-consumer recyclate and be recyclable. This regulation mandates compliance by manufacturers and importers, encouraging the adoption of sustainable and recyclable materials in frozen food packaging .
Middle East and Africa Frozen Food Packaging Market Size

Middle East and Africa Frozen Food Packaging Market Segmentation

By Type:The frozen food packaging market is segmented into Bags, Boxes, Trays, Tubs & Cups, Wrappers, Pouches, and Others. Each packaging type is tailored for specific product protection, shelf life, and convenience requirements. Bags and Pouches are especially favored for their lightweight, cost-effectiveness, and ease of storage and transport, making them the preferred choice for both manufacturers and end consumers .

Middle East and Africa Frozen Food Packaging Market segmentation by Type.

By End-User:The end-user segmentation comprises Retail, Food Service, E-commerce, Institutional, and Others. The retail sector leads due to the increasing consumer preference for frozen foods, driven by convenience and extended shelf life. E-commerce is rapidly gaining share as digital grocery platforms expand, while food service and institutional segments continue to adopt frozen food packaging for efficiency and food safety .

Middle East and Africa Frozen Food Packaging Market segmentation by End-User.

Middle East and Africa Frozen Food Packaging Market Competitive Landscape

The Middle East and Africa Frozen Food Packaging Market is characterized by a dynamic mix of regional and international players. Leading participants such as Amcor plc, Sealed Air Corporation, Berry Global, Inc., Mondi Group, Sonoco Products Company, Smurfit Kappa Group, Huhtamaki Oyj, Constantia Flexibles, Winpak Ltd., Coveris Holdings S.A., Schur Flexibles Group, Clondalkin Group, ProAmpac LLC, Pactiv Evergreen Inc., Tetra Pak International S.A., Genpak LLC, Graham Packaging Company, and Ball Corporation contribute to innovation, geographic expansion, and service delivery in this space .

Amcor plc

1860

Zurich, Switzerland

Sealed Air Corporation

1960

Charlotte, North Carolina, USA

Berry Global, Inc.

1967

Evansville, Indiana, USA

Mondi Group

1967

London, United Kingdom

Sonoco Products Company

1899

Hartsville, South Carolina, USA

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate

Market Share in MEA Frozen Food Packaging

Geographic Reach (Number of MEA countries served)

Product Portfolio Breadth (Number of packaging types/materials offered)

Supply Chain Efficiency (Lead time, cold chain capabilities)

Middle East and Africa Frozen Food Packaging Market Industry Analysis

Growth Drivers

  • Increasing Demand for Convenience Foods:The Middle East and Africa region is witnessing a significant rise in the demand for convenience foods, driven by a growing population and busy lifestyles. In future, the region's convenience food market is projected to reach approximately $35 billion, reflecting a compound growth rate of 5.5%. This surge is prompting food manufacturers to invest in efficient frozen food packaging solutions that enhance product shelf life and maintain quality, thereby supporting the overall frozen food packaging market.
  • Rising Urbanization and Changing Lifestyles:Urbanization in the Middle East and Africa is accelerating, with urban populations expected to increase by 3% annually, reaching 60% in future. This demographic shift is altering consumer preferences towards ready-to-eat meals and frozen foods, which are perceived as time-saving options. Consequently, the demand for innovative frozen food packaging that caters to urban consumers' needs is on the rise, driving market growth in this sector.
  • Growth in the E-commerce Sector:The e-commerce sector in the Middle East and Africa is projected to grow to $30 billion in future, fueled by increased internet penetration and smartphone usage. This growth is significantly impacting the frozen food market, as online grocery shopping becomes more prevalent. As a result, there is a heightened need for effective frozen food packaging solutions that ensure product integrity during transportation, thus creating opportunities for packaging innovation and development.

Market Challenges

  • High Cost of Raw Materials:The frozen food packaging industry in the Middle East and Africa faces challenges due to the high cost of raw materials, which have increased by approximately 12% over the past year. Factors such as supply chain disruptions and inflationary pressures contribute to these rising costs, making it difficult for manufacturers to maintain competitive pricing while ensuring quality packaging solutions for frozen foods.
  • Stringent Regulatory Requirements:Compliance with stringent food safety and packaging regulations poses a significant challenge for the frozen food packaging market. In future, the region is expected to implement new regulations that require enhanced traceability and safety standards for food packaging. This regulatory landscape necessitates additional investments in compliance measures, which can strain the resources of smaller packaging companies and hinder market growth.

Middle East and Africa Frozen Food Packaging Market Future Outlook

The future of the frozen food packaging market in the Middle East and Africa appears promising, driven by evolving consumer preferences and technological advancements. As health consciousness rises, there is a growing demand for packaging that preserves nutritional value while being environmentally friendly. Additionally, the expansion of cold chain logistics is expected to enhance distribution efficiency, ensuring that frozen products reach consumers in optimal condition. These trends will likely shape the market landscape in the coming years.

Market Opportunities

  • Innovations in Sustainable Packaging:The increasing focus on sustainability presents a significant opportunity for the frozen food packaging market. With consumers becoming more environmentally conscious, the demand for biodegradable and recyclable packaging solutions is expected to rise. Companies that invest in sustainable packaging innovations can capture a larger market share and enhance their brand reputation.
  • Growth in the Food Service Industry:The food service industry in the Middle East and Africa is projected to grow to $55 billion in future, driven by rising disposable incomes and changing dining habits. This growth creates opportunities for frozen food packaging solutions tailored for restaurants and catering services, enabling them to offer high-quality frozen products while maintaining efficiency in storage and preparation.

Scope of the Report

SegmentSub-Segments
By Type

Bags

Boxes

Trays

Tubs & Cups

Wrappers

Pouches

Others

By End-User

Retail

Food Service

E-commerce

Institutional

Others

By Material

Plastic

Paper

Metal

Glass

Others

By Application

Ready Meals

Fruits & Vegetables

Meat & Seafood

Baked Goods

Others

By Distribution Channel

Supermarkets/Hypermarkets

Convenience Stores

Online Retail

Direct Sales

Others

By Region

GCC Countries

North Africa

Sub-Saharan Africa

Others

By Price Range

Economy

Mid-Range

Premium

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Food and Drug Administration, Ministry of Health)

Manufacturers and Producers of Frozen Food Products

Distributors and Retailers of Frozen Food

Packaging Material Suppliers

Logistics and Supply Chain Companies

Industry Associations (e.g., Middle East Food Industry Association)

Financial Institutions and Banks

Players Mentioned in the Report:

Amcor plc

Sealed Air Corporation

Berry Global, Inc.

Mondi Group

Sonoco Products Company

Smurfit Kappa Group

Huhtamaki Oyj

Constantia Flexibles

Winpak Ltd.

Coveris Holdings S.A.

Schur Flexibles Group

Clondalkin Group

ProAmpac LLC

Pactiv Evergreen Inc.

Tetra Pak International S.A.

Genpak LLC

Graham Packaging Company

Ball Corporation

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Middle East and Africa Frozen Food Packaging Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Middle East and Africa Frozen Food Packaging Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Middle East and Africa Frozen Food Packaging Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for convenience foods
3.1.2 Rising urbanization and changing lifestyles
3.1.3 Growth in the e-commerce sector
3.1.4 Technological advancements in packaging solutions

3.2 Market Challenges

3.2.1 High cost of raw materials
3.2.2 Stringent regulatory requirements
3.2.3 Competition from local and international players
3.2.4 Environmental concerns regarding packaging waste

3.3 Market Opportunities

3.3.1 Expansion of cold chain logistics
3.3.2 Innovations in sustainable packaging
3.3.3 Increasing health consciousness among consumers
3.3.4 Growth in the food service industry

3.4 Market Trends

3.4.1 Shift towards eco-friendly packaging materials
3.4.2 Adoption of smart packaging technologies
3.4.3 Customization and personalization in packaging
3.4.4 Rise of plant-based and organic frozen food products

3.5 Government Regulation

3.5.1 Food safety standards and regulations
3.5.2 Packaging waste management policies
3.5.3 Import/export regulations for frozen foods
3.5.4 Incentives for sustainable packaging initiatives

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Middle East and Africa Frozen Food Packaging Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Middle East and Africa Frozen Food Packaging Market Segmentation

8.1 By Type

8.1.1 Bags
8.1.2 Boxes
8.1.3 Trays
8.1.4 Tubs & Cups
8.1.5 Wrappers
8.1.6 Pouches
8.1.7 Others

8.2 By End-User

8.2.1 Retail
8.2.2 Food Service
8.2.3 E-commerce
8.2.4 Institutional
8.2.5 Others

8.3 By Material

8.3.1 Plastic
8.3.2 Paper
8.3.3 Metal
8.3.4 Glass
8.3.5 Others

8.4 By Application

8.4.1 Ready Meals
8.4.2 Fruits & Vegetables
8.4.3 Meat & Seafood
8.4.4 Baked Goods
8.4.5 Others

8.5 By Distribution Channel

8.5.1 Supermarkets/Hypermarkets
8.5.2 Convenience Stores
8.5.3 Online Retail
8.5.4 Direct Sales
8.5.5 Others

8.6 By Region

8.6.1 GCC Countries
8.6.2 North Africa
8.6.3 Sub-Saharan Africa
8.6.4 Others

8.7 By Price Range

8.7.1 Economy
8.7.2 Mid-Range
8.7.3 Premium
8.7.4 Others

9. Middle East and Africa Frozen Food Packaging Market Competitive Analysis

9.1 Market Share of Key Players(Micro, Small, Medium, Large Enterprises)

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate
9.2.4 Market Share in MEA Frozen Food Packaging
9.2.5 Geographic Reach (Number of MEA countries served)
9.2.6 Product Portfolio Breadth (Number of packaging types/materials offered)
9.2.7 Supply Chain Efficiency (Lead time, cold chain capabilities)
9.2.8 Sustainability Initiatives (Share of eco-friendly products, certifications)
9.2.9 Innovation Index (Patents, new product launches in MEA)
9.2.10 Key MEA Client Accounts (Major food brands served)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis(By Class and Payload)

9.5 Detailed Profile of Major Companies

9.5.1 Amcor plc
9.5.2 Sealed Air Corporation
9.5.3 Berry Global, Inc.
9.5.4 Mondi Group
9.5.5 Sonoco Products Company
9.5.6 Smurfit Kappa Group
9.5.7 Huhtamaki Oyj
9.5.8 Constantia Flexibles
9.5.9 Winpak Ltd.
9.5.10 Coveris Holdings S.A.
9.5.11 Schur Flexibles Group
9.5.12 Clondalkin Group
9.5.13 ProAmpac LLC
9.5.14 Pactiv Evergreen Inc.
9.5.15 Tetra Pak International S.A.
9.5.16 Genpak LLC
9.5.17 Graham Packaging Company
9.5.18 Ball Corporation

10. Middle East and Africa Frozen Food Packaging Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government procurement policies
10.1.2 Budget allocation for frozen food products
10.1.3 Supplier selection criteria
10.1.4 Contract management practices

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in cold storage facilities
10.2.2 Energy efficiency initiatives
10.2.3 Infrastructure development for distribution

10.3 Pain Point Analysis by End-User Category

10.3.1 Supply chain disruptions
10.3.2 Quality control issues
10.3.3 Cost management challenges

10.4 User Readiness for Adoption

10.4.1 Awareness of frozen food benefits
10.4.2 Willingness to invest in quality packaging
10.4.3 Training and support needs

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of cost savings
10.5.2 Customer satisfaction metrics
10.5.3 Opportunities for product line expansion

11. Middle East and Africa Frozen Food Packaging Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps identification

1.2 Value proposition development

1.3 Revenue model exploration


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs

2.3 Target audience segmentation


3. Distribution Plan

3.1 Urban retail vs rural NGO tie-ups

3.2 Logistics and supply chain optimization


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands analysis


5. Unmet Demand & Latent Needs

5.1 Category gaps

5.2 Consumer segments analysis


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service


7. Value Proposition

7.1 Sustainability initiatives

7.2 Integrated supply chains


8. Key Activities

8.1 Regulatory compliance

8.2 Branding efforts

8.3 Distribution setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix considerations
9.1.2 Pricing band strategy
9.1.3 Packaging innovations

9.2 Export Entry Strategy

9.2.1 Target countries analysis
9.2.2 Compliance roadmap development

10. Entry Mode Assessment

10.1 JV, Greenfield, M&A, Distributor Model

10.2 Evaluation of entry modes


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines for market entry


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability strategies


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone tracking
15.2.2 Activity scheduling

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Industry reports from regional trade associations and market research firms
  • Government publications on food safety regulations and packaging standards
  • Market analysis articles from food and beverage journals focusing on frozen food trends

Primary Research

  • Interviews with packaging engineers from leading frozen food manufacturers
  • Surveys with logistics managers in the frozen food supply chain
  • Field interviews with retailers specializing in frozen food products

Validation & Triangulation

  • Cross-validation of data from multiple industry sources to ensure accuracy
  • Triangulation of insights from primary interviews and secondary data
  • Sanity checks through expert panel discussions with industry veterans

Phase 2: Market Size Estimation1

Top-down Assessment

  • Analysis of total frozen food market size in the Middle East and Africa
  • Segmentation by product type, including frozen vegetables, meats, and ready meals
  • Incorporation of regional economic indicators and consumer spending patterns

Bottom-up Modeling

  • Volume estimates based on production data from key frozen food manufacturers
  • Cost analysis of packaging materials used in the frozen food sector
  • Estimation of market share based on sales data from major retailers

Forecasting & Scenario Analysis

  • Multi-variable forecasting using historical growth rates and market trends
  • Scenario analysis based on potential shifts in consumer preferences and regulations
  • Development of baseline, optimistic, and pessimistic market projections through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Frozen Food Manufacturers60Production Managers, Quality Assurance Leads
Packaging Suppliers50Sales Directors, Product Development Managers
Retail Chains70Category Managers, Supply Chain Coordinators
Logistics Providers40Operations Managers, Distribution Supervisors
Consumer Insights55Market Research Analysts, Consumer Behavior Specialists

Frequently Asked Questions

What is the current value of the Middle East and Africa Frozen Food Packaging Market?

The Middle East and Africa Frozen Food Packaging Market is valued at approximately USD 5.5 billion, reflecting significant growth driven by increasing demand for convenience foods and the expansion of retail and e-commerce sectors.

Which countries are leading the growth in the frozen food packaging market in the Middle East and Africa?

What are the main types of packaging used in the frozen food market?

How is the e-commerce sector impacting the frozen food packaging market?

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