Region:Middle East
Author(s):Dev
Product Code:KRAA8251
Pages:98
Published On:November 2025

By Type:The market is segmented into various types of packaging, including bottles, tubes, jars, pouches, pumps & dispensers, sprays & aerosols, caps & closures, cartons & folding boxes, and others. Among these, bottles and tubes are the most widely used due to their versatility, convenience, and suitability for a broad range of personal care products. The demand for bottles is particularly strong in skincare and haircare, while tubes are favored for creams and gels .

By End-User:The end-user segmentation includes skincare, haircare, oral care, fragrances, cosmetics, men's grooming, deodorants, and others. Skincare products dominate the market, driven by increasing consumer awareness about personal grooming, the importance of skincare routines, and the influence of social media trends. Haircare and oral care are also significant segments, supported by rising demand for specialized and premium products .

The Middle East Personal Care Packaging Market is characterized by a dynamic mix of regional and international players. Leading participants such as Amcor Group GmbH, AptarGroup, Inc., Berry Global Inc., Silgan Holdings Inc., Alpla Group, Al Haramain Perfumes, Unilever, Procter & Gamble, Beiersdorf AG, L'Oréal S.A., Estée Lauder Companies Inc., Colgate-Palmolive Company, Johnson & Johnson, Henkel AG & Co. KGaA, Coty Inc., Shiseido Company, Limited, Albea Group, Huhtamaki Group, RPC Group (Berry Global), Majan Glass Company SAOG contribute to innovation, geographic expansion, and service delivery in this space.
The future of the Middle East personal care packaging market is poised for transformation, driven by technological advancements and evolving consumer preferences. As sustainability becomes a core focus, companies are expected to invest heavily in innovative packaging solutions that reduce environmental impact. Additionally, the rise of e-commerce will continue to shape packaging design, emphasizing convenience and user engagement. The market is likely to see increased collaboration between brands and local manufacturers to enhance product offerings and meet regional demands effectively.
| Segment | Sub-Segments |
|---|---|
| By Type | Bottles Tubes Jars Pouches Pumps & Dispensers Sprays & Aerosols Caps & Closures Cartons & Folding Boxes Others |
| By End-User | Skincare Haircare Oral Care Fragrances Cosmetics Men's Grooming Deodorants Others |
| By Material | Plastic Glass Metal Paper & Paperboard Bioplastics & Sustainable Materials Others |
| By Design | Rigid Packaging Flexible Packaging Sustainable Packaging Custom Packaging Travel-size & Miniature Packaging Others |
| By Distribution Channel | Online Retail Supermarkets/Hypermarkets Specialty Stores Pharmacies Direct Sales Others |
| By Region | GCC Countries (Saudi Arabia, UAE, Qatar, Kuwait, Oman, Bahrain) Levant Region (Jordan, Lebanon, Syria, Palestine, Iraq) North Africa (Egypt, Morocco, Algeria, Tunisia, Libya) Rest of Middle East |
| By Consumer Demographics | Age Group Gender Income Level Lifestyle Preferences Urban vs Rural Others |
| Scope Item/Segment | Sample Size | Target Respondent Profiles |
|---|---|---|
| Personal Care Product Manufacturers | 100 | Product Development Managers, Packaging Engineers |
| Retail Chains and Supermarkets | 60 | Category Managers, Procurement Officers |
| Packaging Material Suppliers | 40 | Sales Managers, Technical Support Specialists |
| Consumer Focus Groups | 80 | End-users, Brand Loyalists |
| Regulatory Bodies and Industry Associations | 40 | Policy Makers, Industry Analysts |
The Middle East Personal Care Packaging Market is valued at approximately USD 1.2 billion, reflecting a significant growth trend driven by increasing consumer demand for personal care products and a shift towards sustainable packaging solutions.