Rising Purchasing Power of Middle Class, Product Innovation and Increasing health Concerns to Shape Future Growth

May 2016  

The Fitness industry in Indonesia will continue to grow at a sizeable pace in the next few years with the addition of new fitness clubs and lowering of import restrictions by the government. The industry is predicted to grow at a CAGR of 8.5% from FY’2016-FY’2020. Factors such as the increasing prevalence of obesity among the youth, scaling up through franchising, increasing urban population and rising health concerns have driven the fitness services market in Indonesia for several years in the past and this trend is expected to continue in the future. Product innovations, swelling growth of hotels and the increasing number of fitness clubs have impelled the fitness equipment market in the past and this development is expected to continue in the future.

Indonesia Fitness Industry is pulsating and has witnessed a valuation of USD~ million in FY’2015. Over the last few years from FY’2011-FY’2015, the industry has observed an average annual growth of ~% in value terms. The fitness services market observed revenue of USD~ million in FY’2015, accounting for an annual growth rate of ~% in value terms from FY’2011-FY’2015. The fitness equipment market witnessed an annual growth rate of ~% from FY’2011-FY’2015 and market revenue of USD~ million in FY’2015.

The future of the fitness industry is expected to be favorable due to the rise in revenues from the fitness services and fitness equipment market. The fitness services market is expected to grow from the penetration of fitness clubs to tier-2 and tier-3 cities, building customer awareness and the competitive pricing of subscription charges. Factors likely to influence the market for fitness equipments is the growing need for eco-friendly green equipments coupled with the growth in number of star hotels. In addition to this, favorable government policies with respect to taxation and registration of a business will support the growth of the fitness industry in the coming years.

 “According to Research Analyst at Ken Research- The established fitness service providers will need to place increased focus on efficient and optimal pricing packages coupled with personal trainer credibility, while new entrants can expand the scale of operation through franchising. Foreign fitness equipment manufacturers can sell bundled products to ensure higher sales volume while ensuring the products are of high-quality. The industry, however, is expected to face major challenges due to a falling GDP per capita, rising inflation and exchange rate; that can adversely impact the market for fitness services and equipments in the long run.”

The report titled Indonesia Fitness Services and Equipment Market Outlook to FY’2020provides an inclusive analysis of the Fitness Industry in Indonesia. This report will help a reader to identify the ongoing trends in the industry and anticipated growth in future depending upon changing industry dynamics in coming years. The report will help industry consultants, Fitness service provides, fitness equipment manufacturers, dealers, retail chains, potential entrants and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.

For more details visit : https://www.kenresearch.com/healthcare/general-healthcare/indonesia-club-fitness-equipment-market-research-report/11402-91.html

 

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