Saudi Arabia Bicycle Trip Market Report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

The Saudi Arabia Bicycle Trip Market, valued at USD 1.4 billion, is growing due to health consciousness, sustainable transport initiatives, and eco-tourism trends.

Region:Middle East

Author(s):Shubham

Product Code:KRAD0979

Pages:90

Published On:November 2025

About the Report

Base Year 2024

Saudi Arabia Bicycle Trip Market Overview

  • The Saudi Arabia Bicycle Trip Market is valued at USD 1.4 billion, based on a five-year historical analysis. This growth is primarily driven by increasing urbanization, a rising interest in eco-friendly transportation, and government initiatives promoting cycling as a sustainable mode of travel. The market has seen a surge in demand for bicycle rentals and tours, particularly in urban areas, as more residents and tourists seek outdoor recreational activities. Recent trends highlight the expansion of cycling infrastructure, the popularity of adventure and recreational cycling, and the integration of digital booking platforms to enhance user experience .
  • Key cities dominating the market include Riyadh, Jeddah, and Dammam. Riyadh's extensive urban development and cycling infrastructure projects have made it a hub for cycling activities. Jeddah, with its coastal attractions, appeals to tourists seeking scenic cycling routes, while Dammam's growing population and recreational facilities contribute to its prominence in the bicycle trip market .
  • In 2023, the Saudi government implemented the National Cycling Strategy, issued by the Ministry of Transport and Logistic Services, aimed at promoting cycling as a primary mode of transport. This initiative includes investments in cycling infrastructure, such as dedicated bike lanes and rental stations, with a budget allocation of USD 200 million to enhance accessibility and safety for cyclists across major cities. The strategy mandates the integration of cycling lanes in new urban projects, sets safety standards for cycling infrastructure, and requires periodic compliance reporting from municipal authorities .
Saudi Arabia Bicycle Trip Market Size

Saudi Arabia Bicycle Trip Market Segmentation

By Type:The market is segmented into various types of bicycles, including Road Bikes, Mountain Bikes, Hybrid Bikes, Electric Bikes, Touring Bikes, Gravel Bikes, Folding Bikes, Kids Bikes, and Others. Each type caters to different consumer preferences and usage scenarios, influencing the overall market dynamics. Road bikes and mountain bikes are favored for their performance and versatility, while electric bikes are gaining traction among urban commuters and tourists seeking convenience. Hybrid and folding bikes appeal to users prioritizing flexibility and portability. The demand for kids bikes is supported by family-oriented recreational activities and cycling clubs .

Saudi Arabia Bicycle Trip Market segmentation by Type.

By End-User:The end-user segmentation includes Individual Tourists, Group/Friends, Couples, Family, Corporate Groups, Educational Institutions, NGOs, and Others. This segmentation reflects the diverse demographics and preferences of consumers engaging in bicycle trips. Individual tourists and group/friends segments dominate due to the popularity of solo and group adventure cycling, while family and educational institution segments benefit from organized recreational and wellness programs. Corporate groups and NGOs are increasingly leveraging cycling trips for team-building and community engagement initiatives .

Saudi Arabia Bicycle Trip Market segmentation by End-User.

Saudi Arabia Bicycle Trip Market Competitive Landscape

The Saudi Arabia Bicycle Trip Market is characterized by a dynamic mix of regional and international players. Leading participants such as Bicycles Saudi Arabia, Cycle Arabia, Saudi Cycling Federation, Sela Sport Company, TIER Mobility (Saudi Arabia), Wheels of Arabia, Giant Store Riyadh, Trek Bicycle Store Saudi Arabia, Aljazeera Bikes, The Cycle Hub Saudi Arabia, Saudi Tourism Authority, Saudi Arabian Oil Company (Saudi Aramco), Ministry of Tourism, Ministry of Transport, Al-Futtaim Group contribute to innovation, geographic expansion, and service delivery in this space.

Bicycles Saudi Arabia

2015

Riyadh

Cycle Arabia

2010

Jeddah

Saudi Cycling Federation

2008

Riyadh

Sela Sport Company

2012

Riyadh

TIER Mobility (Saudi Arabia)

2019

Riyadh

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (YoY %)

Number of Bicycle Trips Organized (Annual)

Market Penetration Rate (% of target market reached)

Customer Retention Rate (%)

Average Trip Duration (days)

Saudi Arabia Bicycle Trip Market Industry Analysis

Growth Drivers

  • Increasing Health Consciousness:The rising awareness of health and fitness among Saudi citizens is a significant driver for the bicycle trip market. In future, approximately 70% of the population is expected to engage in regular physical activities, with cycling being a preferred choice. The Saudi Ministry of Health reported a 20% increase in fitness-related activities over the past two years, indicating a growing trend towards healthier lifestyles, which directly boosts the demand for bicycles and cycling trips.
  • Government Initiatives for Sustainable Transport:The Saudi government has committed to enhancing sustainable transport options, with a budget allocation of SAR 2 billion for cycling infrastructure in future. This initiative aims to reduce carbon emissions and promote eco-friendly transportation. The establishment of dedicated cycling lanes in major cities, such as Riyadh and Jeddah, is expected to increase cycling participation by 30%, making it a vital growth driver for the bicycle trip market.
  • Rise in Eco-Tourism:Eco-tourism is gaining traction in Saudi Arabia, with the government targeting a 25% increase in eco-tourism activities in future. The promotion of natural landscapes and heritage sites encourages cycling as a sustainable travel option. Reports indicate that eco-tourism generated SAR 4 billion in revenue recently, and cycling tours are projected to capture a significant share of this market, further driving growth in the bicycle trip sector.

Market Challenges

  • Limited Cycling Infrastructure:Despite government efforts, the current cycling infrastructure in Saudi Arabia remains inadequate. As of recent reports, only 20% of urban areas have dedicated cycling paths, which poses a challenge for potential cyclists. The lack of safe routes discourages participation, with studies showing that 60% of residents cite infrastructure as a barrier to cycling. This limitation hinders the growth of the bicycle trip market significantly.
  • Weather Conditions:The extreme weather conditions in Saudi Arabia, particularly during summer months, present a significant challenge for cycling activities. Average temperatures can exceed 50°C, making outdoor cycling uncomfortable and unsafe. In future, it is estimated that only 40% of the population will cycle regularly during peak summer months. This seasonal limitation restricts the overall growth potential of the bicycle trip market in the region.

Saudi Arabia Bicycle Trip Market Future Outlook

The future of the bicycle trip market in Saudi Arabia appears promising, driven by increasing health consciousness and government support for sustainable transport. As urban infrastructure improves, more residents are likely to embrace cycling as a viable mode of transport. Additionally, the integration of technology in cycling, such as mobile apps for route planning, is expected to enhance user experience. Overall, the market is poised for growth, with a focus on community engagement and eco-friendly initiatives.

Market Opportunities

  • Expansion of Cycling Events:The organization of cycling events, such as marathons and community rides, presents a significant opportunity. In future, the government plans to host over 70 cycling events, attracting participants and promoting cycling culture. This initiative is expected to increase local tourism and generate substantial economic benefits for the region.
  • Development of Bicycle Sharing Programs:Implementing bicycle sharing programs in urban areas can enhance accessibility and convenience for residents. With an estimated 300,000 bicycles needed for effective sharing systems, this initiative could significantly boost cycling participation. Such programs are projected to increase daily cycling trips by 50%, fostering a cycling-friendly environment in Saudi cities.

Scope of the Report

SegmentSub-Segments
By Type

Road Bikes

Mountain Bikes

Hybrid Bikes

Electric Bikes

Touring Bikes

Gravel Bikes

Folding Bikes

Kids Bikes

Others

By End-User

Individual Tourists

Group/Friends

Couples

Family

Corporate Groups

Educational Institutions

NGOs

Others

By Region

Riyadh

Jeddah

Dammam

Mecca

Medina

Al Khobar

Others

By Application

Recreational Cycling

Commuting

Competitive Cycling

Tourism

Sightseeing & Cultural Exploration

Eco-Tourism

Health & Wellness

Adventure & Thrill

Educational & Historical Tours

Others

By Distribution Channel

Online Retail

Physical Retail Stores

Direct Sales

Rental Services

Bicycle Sharing Platforms

Others

By Price Range

Budget Bikes

Mid-Range Bikes

Premium Bikes

Luxury Bikes

Others

By Customer Segment

Local Residents

International Tourists

Cycling Enthusiasts

Casual Riders

Adventure Seekers

Families

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Saudi Arabian General Investment Authority, Ministry of Municipal and Rural Affairs and Housing)

Manufacturers and Producers

Distributors and Retailers

Tourism Boards and Agencies (e.g., Saudi Tourism Authority)

Event Organizers and Promoters

Local Municipalities and Urban Planning Authorities

Health and Fitness Organizations

Players Mentioned in the Report:

Bicycles Saudi Arabia

Cycle Arabia

Saudi Cycling Federation

Sela Sport Company

TIER Mobility (Saudi Arabia)

Wheels of Arabia

Giant Store Riyadh

Trek Bicycle Store Saudi Arabia

Aljazeera Bikes

The Cycle Hub Saudi Arabia

Saudi Tourism Authority

Saudi Arabian Oil Company (Saudi Aramco)

Ministry of Tourism

Ministry of Transport

Al-Futtaim Group

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Saudi Arabia Bicycle Trip Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Saudi Arabia Bicycle Trip Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Saudi Arabia Bicycle Trip Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Health Consciousness
3.1.2 Government Initiatives for Sustainable Transport
3.1.3 Rise in Eco-Tourism
3.1.4 Urban Infrastructure Development

3.2 Market Challenges

3.2.1 Limited Cycling Infrastructure
3.2.2 Weather Conditions
3.2.3 Cultural Perceptions
3.2.4 Safety Concerns

3.3 Market Opportunities

3.3.1 Expansion of Cycling Events
3.3.2 Development of Bicycle Sharing Programs
3.3.3 Investment in Cycling Tourism
3.3.4 Collaboration with Local Businesses

3.4 Market Trends

3.4.1 Growth of E-Bikes
3.4.2 Increasing Popularity of Adventure Tourism
3.4.3 Integration of Technology in Cycling
3.4.4 Rise of Community Cycling Initiatives

3.5 Government Regulation

3.5.1 Safety Regulations for Cyclists
3.5.2 Environmental Policies Supporting Cycling
3.5.3 Urban Planning Regulations
3.5.4 Incentives for Bicycle Manufacturers

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Saudi Arabia Bicycle Trip Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Saudi Arabia Bicycle Trip Market Segmentation

8.1 By Type

8.1.1 Road Bikes
8.1.2 Mountain Bikes
8.1.3 Hybrid Bikes
8.1.4 Electric Bikes
8.1.5 Touring Bikes
8.1.6 Gravel Bikes
8.1.7 Folding Bikes
8.1.8 Kids Bikes
8.1.9 Others

8.2 By End-User

8.2.1 Individual Tourists
8.2.2 Group/Friends
8.2.3 Couples
8.2.4 Family
8.2.5 Corporate Groups
8.2.6 Educational Institutions
8.2.7 NGOs
8.2.8 Others

8.3 By Region

8.3.1 Riyadh
8.3.2 Jeddah
8.3.3 Dammam
8.3.4 Mecca
8.3.5 Medina
8.3.6 Al Khobar
8.3.7 Others

8.4 By Application

8.4.1 Recreational Cycling
8.4.2 Commuting
8.4.3 Competitive Cycling
8.4.4 Tourism
8.4.5 Sightseeing & Cultural Exploration
8.4.6 Eco-Tourism
8.4.7 Health & Wellness
8.4.8 Adventure & Thrill
8.4.9 Educational & Historical Tours
8.4.10 Others

8.5 By Distribution Channel

8.5.1 Online Retail
8.5.2 Physical Retail Stores
8.5.3 Direct Sales
8.5.4 Rental Services
8.5.5 Bicycle Sharing Platforms
8.5.6 Others

8.6 By Price Range

8.6.1 Budget Bikes
8.6.2 Mid-Range Bikes
8.6.3 Premium Bikes
8.6.4 Luxury Bikes
8.6.5 Others

8.7 By Customer Segment

8.7.1 Local Residents
8.7.2 International Tourists
8.7.3 Cycling Enthusiasts
8.7.4 Casual Riders
8.7.5 Adventure Seekers
8.7.6 Families
8.7.7 Others

9. Saudi Arabia Bicycle Trip Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate (YoY %)
9.2.4 Number of Bicycle Trips Organized (Annual)
9.2.5 Market Penetration Rate (% of target market reached)
9.2.6 Customer Retention Rate (%)
9.2.7 Average Trip Duration (days)
9.2.8 Average Group Size (participants per trip)
9.2.9 Pricing Strategy (Average trip price, tiered pricing, etc.)
9.2.10 Customer Satisfaction Score (NPS or equivalent)
9.2.11 Digital Engagement (App downloads, website traffic, social media followers)
9.2.12 Brand Awareness Level (% recognition in target market)
9.2.13 Safety Record (Incidents per 1,000 trips)
9.2.14 Partnerships (number and type: hotels, transport, tourism boards)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Bicycles Saudi Arabia
9.5.2 Cycle Arabia
9.5.3 Saudi Cycling Federation
9.5.4 Sela Sport Company
9.5.5 TIER Mobility (Saudi Arabia)
9.5.6 Wheels of Arabia
9.5.7 Giant Store Riyadh
9.5.8 Trek Bicycle Store Saudi Arabia
9.5.9 Aljazeera Bikes
9.5.10 The Cycle Hub Saudi Arabia
9.5.11 Saudi Tourism Authority
9.5.12 Saudi Arabian Oil Company (Saudi Aramco)
9.5.13 Ministry of Tourism
9.5.14 Ministry of Transport
9.5.15 Al-Futtaim Group

10. Saudi Arabia Bicycle Trip Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Ministry of Transport
10.1.2 Ministry of Tourism
10.1.3 Ministry of Municipal and Rural Affairs
10.1.4 Ministry of Health

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Cycling Infrastructure
10.2.2 Sponsorship of Cycling Events
10.2.3 Partnerships with Local Businesses
10.2.4 Funding for Cycling Programs

10.3 Pain Point Analysis by End-User Category

10.3.1 Safety Concerns
10.3.2 Accessibility Issues
10.3.3 Lack of Awareness
10.3.4 Maintenance Challenges

10.4 User Readiness for Adoption

10.4.1 Awareness of Benefits
10.4.2 Availability of Resources
10.4.3 Community Support
10.4.4 Infrastructure Readiness

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Success
10.5.2 Expansion of Use Cases
10.5.3 Long-term Sustainability
10.5.4 User Feedback Mechanisms

11. Saudi Arabia Bicycle Trip Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Development


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of government reports on cycling infrastructure and urban mobility initiatives in Saudi Arabia
  • Review of market studies and publications from local cycling associations and tourism boards
  • Examination of demographic and economic data from the Saudi Arabian General Authority for Statistics

Primary Research

  • Interviews with key stakeholders in the cycling industry, including manufacturers and retailers
  • Surveys targeting cycling enthusiasts and potential users to gauge interest and preferences
  • Field observations at popular cycling routes and events to assess user behavior and demographics

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including government and industry reports
  • Triangulation of consumer insights with expert opinions from cycling advocates and urban planners
  • Sanity checks through feedback from focus groups comprising cycling community members

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total addressable market based on national transportation and tourism spending
  • Segmentation of the market by cycling categories, such as recreational, commuting, and sports cycling
  • Incorporation of government initiatives promoting cycling as a sustainable transport option

Bottom-up Modeling

  • Collection of sales data from local bicycle retailers and manufacturers
  • Estimation of average spending per cyclist based on survey data and market trends
  • Volume estimates based on participation rates in cycling events and community programs

Forecasting & Scenario Analysis

  • Multi-factor regression analysis incorporating urbanization rates, health trends, and environmental policies
  • Scenario modeling based on potential changes in government policy and infrastructure investment
  • Development of baseline, optimistic, and pessimistic market growth projections through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Recreational Cyclists60Cycling Enthusiasts, Weekend Riders
Commuter Cyclists50Urban Commuters, Office Workers
Sports Cyclists40Competitive Cyclists, Club Members
Potential Cyclists55Individuals Interested in Cycling, Non-Cyclists
Industry Stakeholders45Bicycle Retailers, Manufacturers, and Distributors

Frequently Asked Questions

What is the current value of the Saudi Arabia Bicycle Trip Market?

The Saudi Arabia Bicycle Trip Market is valued at approximately USD 1.4 billion, reflecting significant growth driven by urbanization, eco-friendly transportation interests, and government initiatives promoting cycling as a sustainable travel option.

What are the key cities for bicycle trips in Saudi Arabia?

What government initiatives support cycling in Saudi Arabia?

How is the Saudi Arabia Bicycle Trip Market segmented by type?

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