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Saudi Arabia Handheld Ultrasound Devices Market

The Saudi Arabia Handheld Ultrasound Devices Market is valued at USD 150 million, fueled by portable tech adoption in key cities like Riyadh and Jeddah for early diagnosis.

Region:Middle East

Author(s):Geetanshi

Product Code:KRAD4024

Pages:95

Published On:December 2025

About the Report

Base Year 2024

Saudi Arabia Handheld Ultrasound Devices Market Overview

  • The Saudi Arabia Handheld Ultrasound Devices Market is valued at USD 150 million, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for portable and user-friendly medical imaging solutions, particularly in remote and underserved areas. The rise in healthcare expenditure and the growing emphasis on early diagnosis and preventive care have further fueled the market's expansion.
  • Key cities such as Riyadh, Jeddah, and Dammam dominate the market due to their advanced healthcare infrastructure and concentration of medical facilities. These urban centers are equipped with state-of-the-art hospitals and clinics that are increasingly adopting handheld ultrasound devices to enhance patient care and streamline diagnostic processes.
  • In 2023, the Saudi Food and Drug Authority (SFDA) implemented new regulations to ensure the safety and efficacy of medical devices, including handheld ultrasound systems. This regulation mandates rigorous testing and certification processes for all medical devices before they can be marketed, thereby enhancing patient safety and promoting the adoption of high-quality products in the healthcare sector.
Saudi Arabia Handheld Ultrasound Devices Market Size

Saudi Arabia Handheld Ultrasound Devices Market Segmentation

By Type:The handheld ultrasound devices market can be segmented into various types, including pocket-sized ultrasound devices, wireless handheld ultrasound devices, smartphone- or tablet-connected ultrasound probes, laptop- or cart-convertible portable ultrasound devices, and others. Among these, wireless handheld ultrasound devices are gaining significant traction due to their portability and ease of use, making them ideal for emergency and remote care settings. The demand for smartphone-connected probes is also on the rise, driven by the increasing penetration of mobile technology in healthcare.

Saudi Arabia Handheld Ultrasound Devices Market segmentation by Type.

By End-User:The end-user segmentation includes public hospitals and government medical centers, private hospitals, specialist clinics and diagnostic centers, primary care centers and polyclinics, home healthcare and telemedicine providers, emergency medical services and ambulance networks, and others. Public hospitals and government medical centers are the leading end-users, as they are increasingly adopting handheld ultrasound devices to improve diagnostic capabilities and patient outcomes in various medical scenarios.

Saudi Arabia Handheld Ultrasound Devices Market segmentation by End-User.

Saudi Arabia Handheld Ultrasound Devices Market Competitive Landscape

The Saudi Arabia Handheld Ultrasound Devices Market is characterized by a dynamic mix of regional and international players. Leading participants such as Koninklijke Philips N.V. (Philips Ultrasound / Lumify), GE HealthCare Technologies Inc. (Vscan), Siemens Healthineers AG (Acuson handheld and portable systems), Canon Medical Systems Corporation, FUJIFILM Sonosite, Inc., Samsung Medison Co., Ltd., Mindray Medical International Limited, Butterfly Network, Inc., Clarius Mobile Health Corp., Shenzhen SonoScape Medical Corp., EDAN Instruments, Inc., Shenzhen Wisonic Medical Technology Co., Ltd., CHISON Medical Technologies Co., Ltd., General Medical Merate S.p.A. / Esaote S.p.A., Local and regional distributors in Saudi Arabia (e.g., Gulf Medical Co., Al Faisaliah Medical Systems) contribute to innovation, geographic expansion, and service delivery in this space.

Koninklijke Philips N.V.

1891

Amsterdam, Netherlands

GE HealthCare Technologies Inc.

1892

Chicago, Illinois, USA

Siemens Healthineers AG

1847

Erlangen, Germany

Canon Medical Systems Corporation

1948

Tokyo, Japan

FUJIFILM Sonosite, Inc.

2000

Bothell, Washington, USA

Company

Establishment Year

Headquarters

Company size (global revenue band and regional presence)

Saudi Arabia handheld ultrasound revenue and growth rate

Installed base and site penetration in Saudi Arabia

Average selling price band and discounting level

Product portfolio breadth (probes, modalities, clinical applications)

Regulatory approvals and SFDA registration status

Saudi Arabia Handheld Ultrasound Devices Market Industry Analysis

Growth Drivers

  • Increasing Demand for Portable Medical Devices:The Saudi healthcare sector is witnessing a significant shift towards portable medical devices, driven by a growing emphasis on accessibility and convenience. In future, the healthcare expenditure in Saudi Arabia is projected to reach approximately SAR 210 billion, reflecting a 5% increase from the previous year. This surge is largely attributed to the rising demand for handheld ultrasound devices, which facilitate immediate diagnostics in various settings, including remote areas and emergency situations.
  • Rising Prevalence of Chronic Diseases:Chronic diseases such as diabetes and cardiovascular conditions are increasingly prevalent in Saudi Arabia, with over 8 million adults affected by diabetes as of the previous year. This alarming statistic underscores the urgent need for effective diagnostic tools. The demand for handheld ultrasound devices is expected to rise as healthcare providers seek efficient methods for early detection and management of these conditions, thereby improving patient outcomes and reducing long-term healthcare costs.
  • Technological Advancements in Ultrasound Technology:The handheld ultrasound device market is benefiting from rapid technological advancements, including enhanced imaging capabilities and user-friendly interfaces. In future, the global investment in medical technology is anticipated to exceed USD 600 billion, with a significant portion directed towards ultrasound innovations. These advancements not only improve diagnostic accuracy but also expand the applications of handheld devices, making them indispensable in various medical fields, including obstetrics and emergency medicine.

Market Challenges

  • High Cost of Advanced Handheld Ultrasound Devices:One of the primary challenges facing the handheld ultrasound market in Saudi Arabia is the high cost associated with advanced devices. Prices for state-of-the-art handheld ultrasound systems can range from SAR 35,000 to SAR 110,000, which may limit accessibility for smaller healthcare facilities. This financial barrier can hinder widespread adoption, particularly in rural areas where budget constraints are more pronounced, impacting overall market growth.
  • Limited Awareness Among Healthcare Professionals:Despite the benefits of handheld ultrasound devices, there remains a significant knowledge gap among healthcare professionals regarding their capabilities and applications. A recent survey indicated that only 45% of practitioners in Saudi Arabia are familiar with the latest handheld ultrasound technologies. This lack of awareness can lead to underutilization of these devices, ultimately affecting patient care and limiting market penetration in the healthcare sector.

Saudi Arabia Handheld Ultrasound Devices Market Future Outlook

The future of the handheld ultrasound devices market in Saudi Arabia appears promising, driven by ongoing advancements in technology and increasing healthcare investments. As the government continues to prioritize healthcare access and quality, the integration of portable ultrasound devices into routine medical practice is expected to rise. Additionally, the growing trend of telemedicine will further enhance the demand for these devices, enabling remote diagnostics and consultations, thereby improving healthcare delivery across the nation.

Market Opportunities

  • Expansion of Telemedicine Services:The rapid growth of telemedicine in Saudi Arabia presents a significant opportunity for handheld ultrasound devices. With the telemedicine market projected to reach SAR 6 billion in future, the integration of portable ultrasound technology can enhance remote patient monitoring and diagnostics, making healthcare more accessible, especially in underserved regions.
  • Increasing Investment in Healthcare Infrastructure:The Saudi government is investing heavily in healthcare infrastructure, with plans to allocate SAR 60 billion towards modernization in future. This investment will likely facilitate the adoption of advanced medical technologies, including handheld ultrasound devices, thereby improving diagnostic capabilities and overall healthcare service delivery across the country.

Scope of the Report

SegmentSub-Segments
By Type

Pocket-sized ultrasound devices

Wireless handheld ultrasound devices

Smartphone- or tablet-connected ultrasound probes

Laptop- or cart-convertible portable ultrasound devices

Others

By End-User

Public hospitals and government medical centers

Private hospitals

Specialist clinics and diagnostic centers

Primary care centers and polyclinics

Home healthcare and telemedicine providers

Emergency medical services and ambulance networks

Others

By Application

Obstetrics and gynecology

Cardiology and vascular imaging

Emergency and critical care

Musculoskeletal and sports medicine

Anesthesiology and pain management

Abdominal and general imaging

Others

By Distribution Channel

Direct sales to hospitals and large healthcare groups

Local distributors and medical equipment dealers

Online and e-procurement platforms

Tenders and government procurement portals

Others

By Region

Central Region (including Riyadh)

Western Region (including Jeddah, Makkah, Madinah)

Eastern Region (including Dammam, Khobar, Dhahran)

Southern Region

Northern Region

By Technology

D ultrasound

D/4D ultrasound

Doppler and color Doppler ultrasound

AI-enabled and software-based imaging enhancements

Others

By User Type

Radiologists and sonographers

Emergency and critical care physicians

Obstetricians and gynecologists

Cardiologists

General practitioners and family physicians

Medical students and residents

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Saudi Food and Drug Authority, Ministry of Health)

Manufacturers and Producers

Distributors and Retailers

Healthcare Providers and Hospitals

Medical Device Importers

Industry Associations (e.g., Saudi Arabian Medical Devices Association)

Financial Institutions

Players Mentioned in the Report:

Koninklijke Philips N.V. (Philips Ultrasound / Lumify)

GE HealthCare Technologies Inc. (Vscan)

Siemens Healthineers AG (Acuson handheld and portable systems)

Canon Medical Systems Corporation

FUJIFILM Sonosite, Inc.

Samsung Medison Co., Ltd.

Mindray Medical International Limited

Butterfly Network, Inc.

Clarius Mobile Health Corp.

Shenzhen SonoScape Medical Corp.

EDAN Instruments, Inc.

Shenzhen Wisonic Medical Technology Co., Ltd.

CHISON Medical Technologies Co., Ltd.

General Medical Merate S.p.A. / Esaote S.p.A.

Local and regional distributors in Saudi Arabia (e.g., Gulf Medical Co., Al Faisaliah Medical Systems)

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Saudi Arabia Handheld Ultrasound Devices Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Saudi Arabia Handheld Ultrasound Devices Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Saudi Arabia Handheld Ultrasound Devices Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for portable medical devices
3.1.2 Rising prevalence of chronic diseases
3.1.3 Technological advancements in ultrasound technology
3.1.4 Government initiatives to improve healthcare access

3.2 Market Challenges

3.2.1 High cost of advanced handheld ultrasound devices
3.2.2 Limited awareness among healthcare professionals
3.2.3 Regulatory hurdles in device approval
3.2.4 Competition from traditional ultrasound systems

3.3 Market Opportunities

3.3.1 Expansion of telemedicine services
3.3.2 Increasing investment in healthcare infrastructure
3.3.3 Growing demand for point-of-care diagnostics
3.3.4 Collaborations with local healthcare providers

3.4 Market Trends

3.4.1 Shift towards portable and user-friendly devices
3.4.2 Integration of AI in ultrasound imaging
3.4.3 Rising focus on preventive healthcare
3.4.4 Increased adoption of mobile health applications

3.5 Government Regulation

3.5.1 Stricter quality control measures for medical devices
3.5.2 Enhanced guidelines for device registration
3.5.3 Support for local manufacturing of medical devices
3.5.4 Incentives for research and development in healthcare

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Saudi Arabia Handheld Ultrasound Devices Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Saudi Arabia Handheld Ultrasound Devices Market Segmentation

8.1 By Type

8.1.1 Pocket-sized ultrasound devices
8.1.2 Wireless handheld ultrasound devices
8.1.3 Smartphone- or tablet-connected ultrasound probes
8.1.4 Laptop- or cart-convertible portable ultrasound devices
8.1.5 Others

8.2 By End-User

8.2.1 Public hospitals and government medical centers
8.2.2 Private hospitals
8.2.3 Specialist clinics and diagnostic centers
8.2.4 Primary care centers and polyclinics
8.2.5 Home healthcare and telemedicine providers
8.2.6 Emergency medical services and ambulance networks
8.2.7 Others

8.3 By Application

8.3.1 Obstetrics and gynecology
8.3.2 Cardiology and vascular imaging
8.3.3 Emergency and critical care
8.3.4 Musculoskeletal and sports medicine
8.3.5 Anesthesiology and pain management
8.3.6 Abdominal and general imaging
8.3.7 Others

8.4 By Distribution Channel

8.4.1 Direct sales to hospitals and large healthcare groups
8.4.2 Local distributors and medical equipment dealers
8.4.3 Online and e-procurement platforms
8.4.4 Tenders and government procurement portals
8.4.5 Others

8.5 By Region

8.5.1 Central Region (including Riyadh)
8.5.2 Western Region (including Jeddah, Makkah, Madinah)
8.5.3 Eastern Region (including Dammam, Khobar, Dhahran)
8.5.4 Southern Region
8.5.5 Northern Region

8.6 By Technology

8.6.1 2D ultrasound
8.6.2 3D/4D ultrasound
8.6.3 Doppler and color Doppler ultrasound
8.6.4 AI-enabled and software-based imaging enhancements
8.6.5 Others

8.7 By User Type

8.7.1 Radiologists and sonographers
8.7.2 Emergency and critical care physicians
8.7.3 Obstetricians and gynecologists
8.7.4 Cardiologists
8.7.5 General practitioners and family physicians
8.7.6 Medical students and residents
8.7.7 Others

9. Saudi Arabia Handheld Ultrasound Devices Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company name and product family (handheld/POCUS line)
9.2.2 Company size (global revenue band and regional presence)
9.2.3 Saudi Arabia handheld ultrasound revenue and growth rate
9.2.4 Installed base and site penetration in Saudi Arabia
9.2.5 Average selling price band and discounting level
9.2.6 Product portfolio breadth (probes, modalities, clinical applications)
9.2.7 Regulatory approvals and SFDA registration status
9.2.8 Strength of local distribution and service network
9.2.9 Integration capabilities (PACS/HIS/EMR and cloud connectivity)
9.2.10 R&D intensity and rate of new feature introductions
9.2.11 Training, education, and KOL engagement programs in KSA
9.2.12 Brand perception and clinician satisfaction scores

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Koninklijke Philips N.V. (Philips Ultrasound / Lumify)
9.5.2 GE HealthCare Technologies Inc. (Vscan)
9.5.3 Siemens Healthineers AG (Acuson handheld and portable systems)
9.5.4 Canon Medical Systems Corporation
9.5.5 FUJIFILM Sonosite, Inc.
9.5.6 Samsung Medison Co., Ltd.
9.5.7 Mindray Medical International Limited
9.5.8 Butterfly Network, Inc.
9.5.9 Clarius Mobile Health Corp.
9.5.10 Shenzhen SonoScape Medical Corp.
9.5.11 EDAN Instruments, Inc.
9.5.12 Shenzhen Wisonic Medical Technology Co., Ltd.
9.5.13 CHISON Medical Technologies Co., Ltd.
9.5.14 General Medical Merate S.p.A. / Esaote S.p.A.
9.5.15 Local and regional distributors in Saudi Arabia (e.g., Gulf Medical Co., Al Faisaliah Medical Systems)

10. Saudi Arabia Handheld Ultrasound Devices Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Budget allocation for medical devices
10.1.2 Decision-making processes
10.1.3 Preferred suppliers and brands
10.1.4 Evaluation criteria for procurement

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in healthcare facilities
10.2.2 Spending on medical technology
10.2.3 Budget for training and support
10.2.4 Others

10.3 Pain Point Analysis by End-User Category

10.3.1 Challenges faced by hospitals
10.3.2 Issues in clinics
10.3.3 Barriers for home healthcare providers
10.3.4 Others

10.4 User Readiness for Adoption

10.4.1 Training requirements
10.4.2 Technology acceptance levels
10.4.3 Support and maintenance needs
10.4.4 Others

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of ROI
10.5.2 Expansion into new applications
10.5.3 User feedback and improvements
10.5.4 Others

11. Saudi Arabia Handheld Ultrasound Devices Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps and opportunities

1.2 Business model components


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban retail vs rural NGO tie-ups


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands


5. Unmet Demand & Latent Needs

5.1 Category gaps

5.2 Consumer segments


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service


7. Value Proposition

7.1 Sustainability

7.2 Integrated supply chains


8. Key Activities

8.1 Regulatory compliance

8.2 Branding

8.3 Distribution setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix
9.1.2 Pricing band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target countries
9.2.2 Compliance roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone tracking
15.2.2 Activity scheduling

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of market reports from healthcare associations and industry publications
  • Review of government healthcare expenditure data and policies related to ultrasound technology
  • Examination of academic journals and white papers on advancements in handheld ultrasound devices

Primary Research

  • Interviews with radiologists and ultrasound technicians in leading hospitals
  • Surveys with procurement managers at healthcare facilities regarding purchasing decisions
  • Field interviews with medical device distributors and suppliers in Saudi Arabia

Validation & Triangulation

  • Cross-validation of findings through multiple data sources including sales data and expert opinions
  • Triangulation of market trends with insights from healthcare professionals and industry experts
  • Sanity checks through expert panel reviews to ensure data accuracy and relevance

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of market size based on national healthcare spending and ultrasound device adoption rates
  • Segmentation of the market by end-user categories such as hospitals, clinics, and home care
  • Incorporation of demographic data and disease prevalence rates influencing ultrasound usage

Bottom-up Modeling

  • Collection of sales data from major handheld ultrasound device manufacturers
  • Estimation of unit sales based on historical growth rates and market penetration
  • Analysis of pricing strategies and average selling prices across different device models

Forecasting & Scenario Analysis

  • Multi-factor regression analysis incorporating technological advancements and healthcare trends
  • Scenario modeling based on potential regulatory changes and market entry of new players
  • Development of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Hospital Procurement Departments120Procurement Managers, Medical Equipment Buyers
Clinics and Diagnostic Centers90Clinic Managers, Radiology Technicians
Home Healthcare Providers60Home Care Coordinators, Medical Directors
Medical Device Distributors50Sales Representatives, Distribution Managers
Healthcare Policy Makers40Health Administrators, Policy Analysts

Frequently Asked Questions

What is the current value of the Saudi Arabia Handheld Ultrasound Devices Market?

The Saudi Arabia Handheld Ultrasound Devices Market is valued at approximately USD 150 million, reflecting a significant growth trend driven by the demand for portable medical imaging solutions, particularly in remote and underserved areas.

What factors are driving the growth of handheld ultrasound devices in Saudi Arabia?

Which cities in Saudi Arabia are leading in the handheld ultrasound devices market?

What are the new regulations implemented by the Saudi Food and Drug Authority (SFDA) regarding handheld ultrasound devices?

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