KSA ornamental fish market size, share, growth drivers, trends, opportunities & forecast 2025–2030

Saudi Arabia Ornamental Fish Market Overview

• The Saudi Arabia Ornamental Fish Market is valued at USD 950 million, based on a five-year historical analysis. This market growth is primarily driven by increasing consumer interest in home aquariums, a rise in disposable income, urbanization, and the popularity of aquascaping and exotic species among hobbyists. Enhanced retail access, e-commerce platforms, and government support for leisure activities have further contributed to market expansion, reflecting a broader trend toward pet ownership and aquatic hobbies in urban centers .
• Key cities such as Riyadh, Jeddah, and Dammam continue to dominate the ornamental fish market due to their large populations, higher disposable incomes, and vibrant pet ownership culture. These urban centers feature a wide range of retail outlets, specialized aquarium stores, and active aquascaping communities, driving demand for diverse ornamental fish species and related products .
• In 2023, the Saudi government implemented the “Aquaculture Regulation and Licensing Rules, 2023” issued by the Ministry of Environment, Water and Agriculture. This regulation mandates responsible sourcing, breeding, and trade practices for ornamental fish, including licensing requirements for breeders and importers, compliance with biosecurity standards, and periodic reporting to safeguard local aquatic ecosystems and promote sustainable industry growth .

Saudi Arabia Ornamental Fish Market Segmentation

By Type:The ornamental fish market is segmented into Tropical Freshwater Fish, Marine Ornamental Fish, Brackish Water Fish, Aquatic Plants, and Others. Tropical Freshwater Fish remain the most popular segment, favored for their vibrant colors, hardiness, and ease of care, making them the top choice for novice and experienced aquarists alike. Marine Ornamental Fish attract enthusiasts seeking rare and visually striking species, while Brackish Water Fish and Aquatic Plants cater to niche preferences and advanced aquascaping setups .

By End-User:The market is segmented by end-user into Residential, Commercial (Hotels, Offices, Restaurants), Educational Institutions, Government Facilities, and Others. The Residential segment leads, driven by the growing popularity of home aquariums and aquascaping among families and individuals. Commercial establishments, especially in hospitality and office sectors, increasingly use ornamental fish displays to enhance interiors and promote relaxation. Educational institutions and government facilities adopt aquariums for educational and aesthetic purposes .

Saudi Arabia Ornamental Fish Market Competitive Landscape

The Saudi Arabia Ornamental Fish Market is characterized by a dynamic mix of regional and international players. Leading participants such as Al-Faisal Fish Trading, Aqua World Riyadh, Saudi Aquaculture Company, Al-Mansour Aquatics, Arabian Ornamental Fish Company, Gulf Aquatics, Red Sea Fish Company, Al-Jazira Fish Farms, Aqua Life Saudi, Marine Life Saudi Arabia, Al-Muhaidib Group, Al-Bilad Fish Farms, Eastern Province Aquatics, Al-Salam Aquaculture, Saudi Fisheries Company contribute to innovation, geographic expansion, and service delivery in this space.

Saudi Arabia Ornamental Fish Market Industry Analysis

Growth Drivers

• Increasing Disposable Income:The average disposable income in Saudi Arabia is projected to reach SAR 85,000 per capita in future, reflecting a 6% increase from previous estimates. This rise in income enables consumers to allocate more funds towards leisure activities, including home aquariums. As more households invest in ornamental fish, the market is expected to benefit significantly from this trend, enhancing the overall demand for various fish species and aquarium supplies.
• Rising Interest in Home Aquariums:The number of households owning aquariums in Saudi Arabia has increased by 17% over the past three years, with approximately 1.4 million homes now featuring aquariums. This growing interest is driven by the aesthetic appeal and therapeutic benefits of keeping fish. As urbanization continues, more individuals are seeking to create serene environments at home, further propelling the ornamental fish market's growth in the region.
• Growth in Tourism and Hospitality Sectors:The Saudi tourism sector is expected to contribute SAR 110 billion to the economy in future, driven by initiatives like Vision 2030. This growth in tourism is leading to an increase in hospitality establishments, many of which incorporate aquariums as decorative elements. Consequently, the demand for ornamental fish in hotels and restaurants is rising, providing a significant boost to the market and creating new opportunities for suppliers.

Market Challenges

• Limited Local Breeding Facilities:Currently, Saudi Arabia has only four major local breeding facilities for ornamental fish, which limits the supply of native species. This scarcity results in a heavy reliance on imports, which can be costly and inconsistent. The lack of local breeding capabilities hinders market growth, as it restricts the availability of diverse fish species that could cater to the increasing consumer demand.
• High Import Tariffs on Ornamental Fish:Import tariffs on ornamental fish can reach up to 25%, significantly increasing the cost for retailers and consumers. This financial burden discourages potential buyers and limits market expansion. Additionally, high tariffs can lead to a preference for cheaper, alternative pets, further complicating the market landscape for ornamental fish suppliers in Saudi Arabia.

Saudi Arabia Ornamental Fish Market Future Outlook

The Saudi Arabia ornamental fish market is poised for significant growth, driven by increasing disposable incomes and a rising interest in home aquariums. As the tourism sector expands, the demand for ornamental fish in hospitality settings will also rise. Furthermore, advancements in aquaculture technology and sustainable practices are expected to enhance local breeding capabilities, addressing supply challenges. Overall, the market is likely to evolve, presenting new opportunities for innovation and collaboration within the industry.

Market Opportunities

• Expansion of Online Retail Platforms:The growth of e-commerce in Saudi Arabia, projected to reach SAR 35 billion in future, presents a significant opportunity for ornamental fish suppliers. Online platforms can facilitate easier access to a wider range of fish species and aquarium products, catering to the growing consumer base seeking convenience and variety in their purchases.
• Development of Aquaculture Technology:Investment in aquaculture technology is expected to increase by 12% annually, enhancing local breeding capabilities. This development can lead to a more sustainable supply of ornamental fish, reducing reliance on imports and meeting the rising demand for diverse species. Improved breeding techniques will also contribute to better fish health and quality, benefiting the overall market.