Ken Research Logo

Saudi Arabia video analytics market size, share, growth drivers, trends, opportunities & forecast 2025–2030

The Saudi Arabia Video Analytics Market, valued at USD 1.1 billion, is growing due to urbanization, smart city initiatives, and enhanced public safety measures in key cities like Riyadh and Jeddah.

Region:Middle East

Author(s):Rebecca

Product Code:KRAA9427

Pages:83

Published On:November 2025

About the Report

Base Year 2024

Saudi Arabia Video Analytics Market Overview

  • The Saudi Arabia Video Analytics Market is valued at USD 1.1 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for security and surveillance solutions across sectors such as retail, transportation, and government. The rise in urbanization, smart city initiatives, and the need for enhanced public safety measures have further propelled the adoption of video analytics technologies .
  • Key cities such as Riyadh, Jeddah, and Dammam dominate the market due to rapid urban development and significant investments in infrastructure projects. These cities are also focal points for government initiatives aimed at improving security and public safety, making them prime locations for the deployment of video analytics solutions .
  • In 2023, the Saudi government issued the "Public Security Surveillance Camera Regulation" (Cabinet Decision No. 98, issued by the Council of Ministers, 2022), mandating the integration of advanced video analytics systems in public spaces. This regulation requires installation of surveillance cameras with analytics capabilities in commercial, governmental, and public facilities, aiming to enhance surveillance, improve incident response times, and increase overall urban safety .
Saudi Arabia Video Analytics Market Size

Saudi Arabia Video Analytics Market Segmentation

By Type:The video analytics market can be segmented into Analog Video Surveillance, IP Video Surveillance, Hybrid Video Surveillance, Video Analytics Software, and Services. Among these,IP Video Surveillanceis gaining traction due to its superior image quality, scalability, and remote accessibility, making it a preferred choice for many organizations. The demand for Video Analytics Software is also on the rise as businesses seek to leverage AI-driven data insights for operational efficiency and security enhancements .

Saudi Arabia Video Analytics Market segmentation by Type.

By End-User:The end-user segmentation includes Retail, Transportation & Logistics, Government & Public Sector, Healthcare, Banking & Financial Services, Education, Manufacturing & Industrial, and Others. TheRetail sectoris leading the market due to the increasing need for customer behavior analysis, loss prevention, and in-store analytics. Additionally, the Government & Public Sector is a significant contributor, driven by national security strategies and the expansion of smart city projects .

Saudi Arabia Video Analytics Market segmentation by End-User.

Saudi Arabia Video Analytics Market Competitive Landscape

The Saudi Arabia Video Analytics Market is characterized by a dynamic mix of regional and international players. Leading participants such as Hikvision, Dahua Technology, Axis Communications, Genetec, Avigilon, Hanwha Techwin, Bosch Security Systems, FLIR Systems, Honeywell Security, NEC Corporation, Panasonic, Milestone Systems, Qognify, BriefCam, Tiandy Technologies, Motorola Solutions, Canon Inc., Zhejiang XCC Group, TKH Group, Shenzhen Infinova contribute to innovation, geographic expansion, and service delivery in this space.

Hikvision

2001

Hangzhou, China

Dahua Technology

2001

Hangzhou, China

Axis Communications

1984

Lund, Sweden

Genetec

1997

Montreal, Canada

Avigilon

2004

Vancouver, Canada

Company

Establishment Year

Headquarters

Market Share in Saudi Arabia (%)

Revenue Growth Rate (Saudi Arabia, YoY %)

Number of Major Saudi Projects Deployed

Customer Acquisition Cost (USD)

Customer Retention Rate (%)

Market Penetration Rate (%)

Saudi Arabia Video Analytics Market Industry Analysis

Growth Drivers

  • Increasing Demand for Security and Surveillance:The Saudi Arabian security market is projected to reach $10.5 billion in future, driven by rising concerns over safety and crime rates. The government has allocated approximately $2.5 billion for enhancing public safety measures, including video surveillance systems. This investment reflects a growing recognition of the importance of video analytics in crime prevention and public safety, leading to increased adoption across various sectors, including transportation and retail.
  • Adoption of Smart City Initiatives:Saudi Arabia's Vision 2030 plan emphasizes the development of smart cities, with an estimated investment of $500 billion in urban development projects. These initiatives are expected to integrate advanced video analytics for traffic management, public safety, and urban planning. The deployment of smart technologies in cities like NEOM will create a robust demand for video analytics solutions, enhancing operational efficiency and citizen engagement in urban environments.
  • Advancements in AI and Machine Learning Technologies:The AI market in Saudi Arabia is projected to grow to $20 billion in future, with significant investments in machine learning and data analytics. These advancements are enhancing the capabilities of video analytics systems, enabling real-time data processing and improved decision-making. As organizations increasingly leverage AI-driven insights, the demand for sophisticated video analytics solutions is expected to rise, particularly in sectors like retail and healthcare.

Market Challenges

  • High Initial Investment Costs:The implementation of video analytics systems often requires substantial upfront investments, which can deter potential adopters. For instance, the average cost of deploying a comprehensive video surveillance system can exceed $100,000 for medium-sized enterprises. This financial barrier is particularly challenging for small and medium-sized businesses, limiting their ability to leverage advanced analytics technologies and hindering overall market growth.
  • Data Privacy Concerns:With the increasing use of video surveillance, data privacy issues have become a significant concern in Saudi Arabia. The government is expected to enforce stricter data protection regulations, which could impact the deployment of video analytics solutions. For example, the anticipated implementation of the Personal Data Protection Law in future may require organizations to invest in compliance measures, potentially slowing down market adoption and innovation.

Saudi Arabia Video Analytics Market Future Outlook

The future of the Saudi Arabia video analytics market appears promising, driven by technological advancements and increasing investments in smart city initiatives. As organizations prioritize security and operational efficiency, the integration of AI and machine learning will enhance video analytics capabilities. Furthermore, the growing emphasis on real-time data processing will likely lead to innovative applications across various sectors, including healthcare and transportation, fostering a more data-driven approach to decision-making and resource management.

Market Opportunities

  • Expansion in the Transportation Sector:The Saudi government is investing over $30 billion in transportation infrastructure, creating opportunities for video analytics in traffic management and safety. Enhanced surveillance systems can optimize traffic flow and reduce accidents, making this sector a key area for growth in video analytics adoption.
  • Increasing Use of Cloud-Based Solutions:The cloud computing market in Saudi Arabia is expected to reach $10 billion in future. This growth presents opportunities for video analytics providers to offer scalable, cost-effective solutions. Cloud-based platforms can facilitate real-time data access and analytics, making them attractive to businesses seeking flexibility and efficiency in their operations.

Scope of the Report

SegmentSub-Segments
By Type

Analog Video Surveillance

IP Video Surveillance

Hybrid Video Surveillance

Video Analytics Software

Services

By End-User

Retail

Transportation & Logistics

Government & Public Sector

Healthcare

Banking & Financial Services

Education

Manufacturing & Industrial

Others

By Application

Security and Surveillance

Traffic Management

Retail Customer Analytics

Operational Efficiency

Intrusion Detection

Incident Detection

Others

By Deployment Mode

On-Premises

Cloud-Based

Hybrid

By Region

Central Region

Eastern Region

Western Region

Southern Region

By Technology

AI-Based Analytics

Machine Learning

Deep Learning

Edge-Based Analytics

Server-Based Analytics

Others

By Industry Vertical

Banking and Financial Services

Manufacturing

Education

Transportation

Government

Healthcare

Retail

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Saudi Arabian General Investment Authority, Ministry of Interior)

Manufacturers and Producers of Video Analytics Solutions

Distributors and Retailers of Surveillance Equipment

Security and Surveillance Service Providers

Telecommunications Companies

Smart City Development Agencies

Financial Institutions and Banks

Players Mentioned in the Report:

Hikvision

Dahua Technology

Axis Communications

Genetec

Avigilon

Hanwha Techwin

Bosch Security Systems

FLIR Systems

Honeywell Security

NEC Corporation

Panasonic

Milestone Systems

Qognify

BriefCam

Tiandy Technologies

Motorola Solutions

Canon Inc.

Zhejiang XCC Group

TKH Group

Shenzhen Infinova

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Saudi Arabia Video Analytics Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Saudi Arabia Video Analytics Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Saudi Arabia Video Analytics Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for security and surveillance
3.1.2 Adoption of smart city initiatives
3.1.3 Growth in retail analytics
3.1.4 Advancements in AI and machine learning technologies

3.2 Market Challenges

3.2.1 High initial investment costs
3.2.2 Data privacy concerns
3.2.3 Integration with existing systems
3.2.4 Limited awareness and understanding of video analytics

3.3 Market Opportunities

3.3.1 Expansion in the transportation sector
3.3.2 Increasing use of cloud-based solutions
3.3.3 Growing demand for real-time analytics
3.3.4 Potential in healthcare and public safety sectors

3.4 Market Trends

3.4.1 Rise of edge computing in video analytics
3.4.2 Integration of IoT with video surveillance
3.4.3 Shift towards subscription-based models
3.4.4 Enhanced focus on data analytics and reporting

3.5 Government Regulation

3.5.1 Implementation of data protection laws
3.5.2 Regulations on surveillance and monitoring
3.5.3 Standards for video quality and analytics
3.5.4 Compliance requirements for public sector projects

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Saudi Arabia Video Analytics Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Saudi Arabia Video Analytics Market Segmentation

8.1 By Type

8.1.1 Analog Video Surveillance
8.1.2 IP Video Surveillance
8.1.3 Hybrid Video Surveillance
8.1.4 Video Analytics Software
8.1.5 Services

8.2 By End-User

8.2.1 Retail
8.2.2 Transportation & Logistics
8.2.3 Government & Public Sector
8.2.4 Healthcare
8.2.5 Banking & Financial Services
8.2.6 Education
8.2.7 Manufacturing & Industrial
8.2.8 Others

8.3 By Application

8.3.1 Security and Surveillance
8.3.2 Traffic Management
8.3.3 Retail Customer Analytics
8.3.4 Operational Efficiency
8.3.5 Intrusion Detection
8.3.6 Incident Detection
8.3.7 Others

8.4 By Deployment Mode

8.4.1 On-Premises
8.4.2 Cloud-Based
8.4.3 Hybrid

8.5 By Region

8.5.1 Central Region
8.5.2 Eastern Region
8.5.3 Western Region
8.5.4 Southern Region

8.6 By Technology

8.6.1 AI-Based Analytics
8.6.2 Machine Learning
8.6.3 Deep Learning
8.6.4 Edge-Based Analytics
8.6.5 Server-Based Analytics
8.6.6 Others

8.7 By Industry Vertical

8.7.1 Banking and Financial Services
8.7.2 Manufacturing
8.7.3 Education
8.7.4 Transportation
8.7.5 Government
8.7.6 Healthcare
8.7.7 Retail
8.7.8 Others

9. Saudi Arabia Video Analytics Market Competitive Analysis

9.1 Market Share of Key Players

9.2 KPIs for Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Market Share in Saudi Arabia (%)
9.2.3 Revenue Growth Rate (Saudi Arabia, YoY %)
9.2.4 Number of Major Saudi Projects Deployed
9.2.5 Customer Acquisition Cost (USD)
9.2.6 Customer Retention Rate (%)
9.2.7 Market Penetration Rate (%)
9.2.8 Average Deal Size (USD)
9.2.9 Pricing Strategy (Premium, Value, Subscription, etc.)
9.2.10 Product Innovation Rate (Number of New Features/Year)
9.2.11 Brand Awareness Level (Survey/Index)
9.2.12 Local Partnership Presence (Number of Saudi Partners)
9.2.13 Compliance with Saudi Data Regulations (Yes/No)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Hikvision
9.5.2 Dahua Technology
9.5.3 Axis Communications
9.5.4 Genetec
9.5.5 Avigilon
9.5.6 Hanwha Techwin
9.5.7 Bosch Security Systems
9.5.8 FLIR Systems
9.5.9 Honeywell Security
9.5.10 NEC Corporation
9.5.11 Panasonic
9.5.12 Milestone Systems
9.5.13 Qognify
9.5.14 BriefCam
9.5.15 Tiandy Technologies
9.5.16 Motorola Solutions
9.5.17 Canon Inc.
9.5.18 Zhejiang XCC Group
9.5.19 TKH Group
9.5.20 Shenzhen Infinova

10. Saudi Arabia Video Analytics Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Ministry of Interior
10.1.2 Ministry of Municipal and Rural Affairs
10.1.3 Ministry of Health
10.1.4 Ministry of Education

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Smart City Projects
10.2.2 Budget Allocation for Security Enhancements
10.2.3 Funding for Transportation Infrastructure
10.2.4 Expenditure on Public Safety Initiatives

10.3 Pain Point Analysis by End-User Category

10.3.1 Security Concerns in Retail
10.3.2 Traffic Congestion in Urban Areas
10.3.3 Data Management Challenges in Healthcare
10.3.4 Compliance Issues in Government

10.4 User Readiness for Adoption

10.4.1 Awareness of Video Analytics Benefits
10.4.2 Training and Skill Development Needs
10.4.3 Infrastructure Readiness
10.4.4 Budget Constraints

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Security Improvements
10.5.2 Cost Savings from Operational Efficiency
10.5.3 Expansion into New Use Cases
10.5.4 Long-term Value Realization

11. Saudi Arabia Video Analytics Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Development


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-Ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-Sales Service


7. Value Proposition

7.1 Sustainability Initiatives

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding Efforts

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix Considerations
9.1.2 Pricing Band Strategy
9.1.3 Packaging Options

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines for Implementation


12. Control vs Risk Trade-Off

12.1 Ownership Considerations

12.2 Partnerships Evaluation


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-Term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Industry reports from local and international market research firms focusing on video analytics trends in Saudi Arabia
  • Government publications and statistics on digital transformation initiatives and smart city projects
  • Academic journals and white papers discussing advancements in video analytics technology and applications

Primary Research

  • Interviews with key stakeholders in the video analytics sector, including technology providers and end-users
  • Surveys targeting decision-makers in sectors such as retail, security, and transportation
  • Focus group discussions with industry experts to gather qualitative insights on market dynamics

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including trade publications and expert opinions
  • Triangulation of quantitative data from surveys with qualitative insights from interviews
  • Sanity checks conducted through expert panel reviews to ensure data accuracy and relevance

Phase 2: Market Size Estimation1

Top-down Assessment

  • Analysis of national spending on surveillance and security systems to estimate the video analytics market size
  • Segmentation of the market by application areas such as retail, transportation, and public safety
  • Incorporation of growth rates from related technology sectors, such as AI and IoT, to project future market size

Bottom-up Modeling

  • Collection of data on sales volumes from leading video analytics software providers in Saudi Arabia
  • Estimation of average pricing models for video analytics solutions across different sectors
  • Calculation of market size based on the number of installations and average revenue per user (ARPU)

Forecasting & Scenario Analysis

  • Development of forecasting models using historical growth trends and market drivers
  • Scenario analysis based on potential regulatory changes and technological advancements
  • Creation of baseline, optimistic, and pessimistic forecasts for the next five years

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Retail Sector Video Analytics60Store Managers, IT Directors
Transportation and Logistics50Operations Managers, Fleet Supervisors
Public Safety and Security40Security Directors, City Planners
Healthcare Facilities40Facility Managers, IT Security Officers
Smart City Initiatives50Urban Planners, Technology Consultants

Frequently Asked Questions

What is the current value of the Saudi Arabia Video Analytics Market?

The Saudi Arabia Video Analytics Market is valued at approximately USD 1.1 billion, driven by increasing demand for security and surveillance solutions across various sectors, including retail, transportation, and government.

What factors are driving the growth of video analytics in Saudi Arabia?

Which cities in Saudi Arabia are leading in video analytics adoption?

What is the significance of the "Public Security Surveillance Camera Regulation" in Saudi Arabia?

Other Regional/Country Reports

Indonesia Video Analytics Market

Malaysia Video Analytics Market

KSA Video Analytics Market

APAC Video Analytics Market

SEA Video Analytics Market

Vietnam Video Analytics Market

Other Adjacent Reports

Vietnam video surveillance market report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

Malaysia AI Security Solutions Market

Saudi Arabia Facial Recognition Market Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

South Africa Traffic Management Systems Market

Egypt Retail Analytics Market

Kuwait Public Safety Systems Market

Brazil Smart City Technologies Market

KSA Cloud-Based Analytics Market

Vietnam iot integration market report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

Japan Machine Learning Applications Market

Why Buy From Us?

Refine Robust Result (RRR) Framework
Refine Robust Result (RRR) Framework

What makes us stand out is that our consultants follow Robust, Refine and Result (RRR) methodology. Robust for clear definitions, approaches and sanity checking, Refine for differentiating respondents' facts and opinions, and Result for presenting data with story.

Our Reach Is Unmatched
Our Reach Is Unmatched

We have set a benchmark in the industry by offering our clients with syndicated and customized market research reports featuring coverage of entire market as well as meticulous research and analyst insights.

Shifting the Research Paradigm
Shifting the Research Paradigm

While we don't replace traditional research, we flip the method upside down. Our dual approach of Top Bottom & Bottom Top ensures quality deliverable by not just verifying company fundamentals but also looking at the sector and macroeconomic factors.

More Insights-Better Decisions
More Insights-Better Decisions

With one step in the future, our research team constantly tries to show you the bigger picture. We help with some of the tough questions you may encounter along the way: How is the industry positioned? Best marketing channel? KPI's of competitors? By aligning every element, we help maximize success.

Transparency and Trust
Transparency and Trust

Our report gives you instant access to the answers and sources that other companies might choose to hide. We elaborate each steps of research methodology we have used and showcase you the sample size to earn your trust.

Round the Clock Support
Round the Clock Support

If you need any support, we are here! We pride ourselves on universe strength, data quality, and quick, friendly, and professional service.

Why Clients Choose Us?

400000+
Reports in repository
150+
Consulting projects a year
100+
Analysts
8000+
Client Queries in 2022