Nigeria: 4G Increased Mobile Data Usage and New Fixed Broadband Infrastructure Licenses to Support Telecom Growth
March 2017
35
About the Report
About the Report
Nigeria: 4G Increased Mobile Data Usage and New Fixed Broadband Infrastructure Licenses to Support Telecom Growth
Summary
"Nigeria: 4G Increased Mobile Data Usage and New Fixed Broadband Infrastructure Licenses to Support Telecom Growth," a new Country Intelligence Report by GlobalData, provides an executive-level overview of the telecommunications market in Nigeria today, with detailed forecasts of key indicators up to 2021. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband and mobile sectors, as well as a review of key regulatory trends.
The telecom services revenue in Nigeria is estimated to decline at a CAGR of -6.1% during 2016-2021, owing to local currency devaluation. However, in local currency, the overall revenue is estimated to grow at a CAGR of 6.2% over 2016-2021, driven by growth in mobile data and fixed broadband revenue. Mobile data will be the major revenue driver through 2021 and is expected grow at a CAGR of 5.7% in USD over 2016-2021, aided by operators' investments in 4G network expansion and segmented data packages by operators. Going forward, operators should focus on network investments and segmented data offerings to drive data demand. Deployment of fiber network and rollout of 4G networks will provide significant opportunities for vendors and investors.
The Country Intelligence Report provides in-depth analysis of the following
Regional context: telecom market size and trends in Nigeria compared with other countries in the region.
Economic, demographic and political context in Nigeria.
The regulatory environment and trends: a review of the regulatory setting and agenda for the next 18-24 months as well as relevant developments pertaining to spectrum licensing, national broadband plans, number portability and more.
A demand profile: analysis as well as historical figures and forecasts of service revenue from the fixed telephony, broadband, mobile voice and mobile data.
Service evolution: a look at changes in the breakdown of overall revenue between the fixed and mobile sectors and between voice and data from 2016 to 2021.
The competitive landscape: an examination of key trends in competition and in the performance, revenue market shares and expected moves of service providers over the next 18-24 months.
In-depth sector analysis of fixed telephony, broadband, mobile voice and mobile data: a quantitative analysis of service adoption trends by network technology and by operator, as well as of average revenue per line/subscription and service revenue through the end of the forecast period.
Main opportunities: this section details the near-term opportunities for operators, vendors and investors in Nigeria's telecommunication market.
Scope
The overall telecom service revenue in Nigeria is estimated to decline at a CAGR of -6.1% (increase at 6.2% in local currency terms) during 2016-2021.
Mobile revenue will account for 92.0% of the total telecom revenue in 2021; mobile data will be the major driver in the mobile segment and will grow at a CAGR of 5.7% over the 2016-2021 forecast period.
2G will be the most adopted mobile technology through 2021. However, its share of the overall mobile subscriber base will decline over the 2016-2021 forecast period, owing to rising adoption of 3G and 4G services over the coming years.
The top two operators, MTN Nigeria and Glo Nigeria, accounted for 67.1% share of overall service revenue in 2016. MTN Nigeria will continue to lead the overall market, however, it faces stiff competition from Airtel Nigeria and Glo Nigeria. We expect competition to intensify further as operators focus on network investments in 3G and 4G network expansion and competitive pricing to stay competitive.
Reasons to Buy
This Country Intelligence Report offers a thorough, forward-looking analysis of Nigeria's telecommunications market, service providers and key opportunities in a concise format to help executives build proactive and profitable growth strategies.
Accompanying GlobalData's Forecast products, the report examines the assumptions and drivers behind ongoing and upcoming trends in Nigeria's mobile communications, fixed telephony and broadband markets, including the evolution of service provider market shares.
With more than 20 charts and tables, the report is designed for an executive-level audience, boasting presentation quality.
The report provides an easily digestible market assessment for decision-makers built around in-depth information gathered from local market players, which enables executives to quickly get up to speed with the current and emerging trends in Nigeria's telecommunication market.
The broad perspective of the report coupled with comprehensive, actionable detail will help operators, equipment vendors and other telecom industry players succeed in the challenging telecommunications market in Nigeria.
Products
Companies
MTN Nigeria, Etisalat Nigeria, Airtel Nigeria, Glo Nigeria, StarTimes
Table of Contents
Table of Contents
Table of contents 3
Executive summary 4
Market and competitor overview
Regional context 6
Economic, demographic and political context 7
Regulatory environment 8
Demand profile 14
Service evolution 16
Competitive landscape 17
Major market players 18
Segment analysis
Mobile services 22
Fixed services 26
Pay-TV 30
Identifying opportunities
Opportunities in the market 32
About the authors 33
Country Intelligence Report coverage 34
Why Buy From US?
What makes us stand out is that our consultants follows Robust, Refine and Result (RRR) methodology. i.e. Robust for clear definitions, approaches and sanity checking, Refine for differentiating respondents facts and opinions and Result for presenting data with story
We have set a benchmark in the industry by offering our clients with syndicated and customized market research reports featuring coverage of entire market as well as meticulous research and analyst insights.
While we don't replace traditional research, we flip the method upside down. Our dual approach of Top Bottom & Bottom Top ensures quality deliverable by not just verifying company fundamentals but also looking at the sector and macroeconomic factors.
With one step in the future, our research team constantly tries to show you the bigger picture. We help with some of the tough questions you may encounter along the way: How is the industry positioned? Best marketing channel? KPI's of competitors? By aligning every element, we help maximize success.
Our report gives you instant access to the answers and sources that other companies might choose to hide. We elaborate each steps of research methodology we have used and showcase you the sample size to earn your trust.
If you need any support, we are here! We pride ourselves on universe strength, data quality, and quick, friendly, and professional service.