Singapore Mobile Commerce Industry Outlook to 2016 - Evolution in Mobile Shopping

Region:Asia

Author(s):

Product Code:AM187

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Published on

August 2012

Total pages

46

Table of Content

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About the Report

About the Report

The report titled 'Singapore Mobile Commerce Industry Outlook to 2016 ' Evolution in Mobile Shopping' provides a comprehensive analysis on the Mobile Commerce market for the year 2009-2011. The report includes the market segments such as mobile applications and mobile payments with a detailed analysis of total industry size in terms of revenue, total number of subscribers undertaking m-Commerce transactions with their future projections and the latest trends and developments in the industry. The report also entails an analysis of all the major players in the market.

The total number of subscribers undertaking the Mobile Commerce transactions in Singapore is ~ for the year 2011. Singapore offers the brightest future in this market because of its high mobile penetration rate, an efficient regulatory system and sound financial support from government. Mobile Commerce market size has increased from USD ~ million in 2009 to USD ~ million in 2011 at a CAGR of 574.6%. Consumer spending via mobile devices rose from USD ~ in 2010 to USD ~ in 2011. The number of mobile shoppers had constituted ~ of all online shoppers in 2011, as compared to ~ in 2010. The people in Singapore spent USD ~ million using Smartphone in 2011, almost three-quarters of the total M-Commerce market as compared to USD ~ million through tablets. Consumers spent USD ~ million on applications and USD ~ million on Movie tickets via their tablet devices.

The Singapore Mobile payment market has showcased a splendid growth in the past year from USD ~ thousand in 2010 to USD ~ thousand in 2011. The market is expected to grow at a CAGR of 53.1% from 2012 to 2016. The average spending of an individual on mobile shopping is expected to increase from USD ~ in 2012 to USD ~ in 2016. People are expected to prefer mobile shopping over online shopping in future. Singapore witnessed a decline of ~ in online shopping in past year. Singapore mobile application market size in terms of revenue grew from USD ~ million in 2009 to USD ~ million in 2011 at a CAGR of 633.3%. The report also includes the mobile applications market segmentation into games, ringtones, learning applications, kids' applications with their contribution on the basis of revenue. Games constitute the maximum share with USD ~ million revenue followed by ringtones, learning applications and kids' applications. The industry is expected to grow at a CAGR of 91% in future.

Singapore customers in the age of 18 to 44 years prefer their mobile devices over personal computers as their primary internet platform because of the comfort and simplicity that mobile devices ensure nowadays. Mobile commerce industry has shown significant growth due to factors such as high smartphone penetration and mounting number of 3G subscribers.

The report entails a detailed SWOT analysis of the industry highlighting the key strengths and threats. A thorough scenario analysis of the country's mobile commerce industry explains the future projections under three different circumstances.

Key Topics Covered in the Report

  • Market size of Singapore Mobile commerce industry
  • Market segmentation on the basis of category such as fashion and accessories, books, movie tickets and mobile devices such as smartphone and tablets along with their market share.
  • Detailed analysis of mobile payment market in Singapore with its market share and future projections
  • Mobile application market size in terms of revenue in USD million
  • Market segmentation on the basis of games, ringtones, learning applications and kids' applications
  • Cause and effect table relationship between various factors affecting the m- payment and m-application market.
  • Growth drivers for m-commerce, m-payments and m-applications market of Singapore
  • Analysis of major players in these sectors with their company profiles in detail
  • The historical and the projected trends in the macro-economic indicators, which had an impact on the Singapore mobile commerce market

Products

Products

Mobile Commerce, Mobile Shoppers, Mobile Payment, Mobile Application


Companies

Paypal, Swiffpay, Sybase, Singtel, Movend, SMB Global, Appio Labs, Omnitoons Private Limited

Table of Contents

Table of Contents

1. Singapore Mobile Commerce Market Introduction

2. Singapore Mobile Commerce Value Chain

3. Singapore Mobile Commerce Market Size, 2009-2011

3.1. By Value, 2009-2011

3.2. By Number of Mobile Shoppers, 2010-2011

4. Singapore Mobile Commerce Market Segmentation, 2009- 2011

4.1. By Category, 2009- 2011

4.2. By Devices, 2009- 2011

4.3. Singapore Top Mobile Spending Categories, 2011

5. Singapore Mobile Payment Market Introduction

6. Singapore Mobile Payment Market Size, 2009-2011

6.1. Singapore Mobile Payment Market Growth Drivers

Mounting Smartphone Penetration

Transition from Physical Banking to Mobile Banking

Growing Convenience while Transacting

7. Singapore Mobile Payment Industry Competitive Landscape

8. Singapore Mobile Payment Market Future Outlook

8.1. Cause and Effect Relationship Between Industry factors and Singapore Mobile Payment industry Prospects

8.2. Singapore Mobile Payment Market Revenue Future Projections, 2012-2016

9. Singapore Mobile Application Market Introduction

10. Singapore Mobile Application Market Size, 2009-2011

11. Singapore Mobile Application Market Segmentation

12. Singapore Mobile Application Market Growth Drivers

Increasing Support from Government

Simplicity Preffered over Complexity

Entry of Mobile Application Development Courses at Undergraduate Level

13. Singapore Mobile Application Industry Competitive Landscape

14. Singapore Mobile Application Market Future Outlook

14.1. Singapore Mobile Application Market Future Projections, 2012-2016

14.2. Cause and Effect Relationship between Dependent and Independent Factors Prevailing in Singapore Mobile Application Market

15. Singapore Mobile Commerce Industry Growth Drivers

Easy Accessability to Broadband Internet Facilities

Shifting Preferences of Population

Efforts from Companies to Amplify M-Commerce Industry

16. Singapore Mobile Commerce Industry SWOT Analysis

Strengths

Weaknesses

Opportunities

Threats

17. Singapore Mobile Commerce Market Future Outlook

17.1. Singapore Mobile Commerce Industry Future Revenue Projections, 2012-2016

18. Macro-Economic and Industry Factors: Current and Projections, 2012-2016

18.1. 3G Subscribers in Singapore, 2006-2016

18.2. Wireless Broadband Subscribers in Singapore, 2007-2016

18.3. Mobile Penetration Rate in Singapore, 2006-2016

19. Appendix

19.1. Market Definition

19.2. Abbreviations

19.3. Research Methodology

Data Collection Methods

Approach

19.4. Disclaimer


List of Figure

Figure 1: Singapore Mobile Commerce Value Chain

Figure 2: Singapore Mobile Commerce Market Size on the Basis of Revenue in USD Million, 2009-2011

Figure 3: Singapore Mobile Commerce Market Size on the Basis of Subscribers in thousand, 2009-2011

Figure 4: Singapore Mobile Commerce Market Segmentation by Fashion and Accessories, Movie Tickets, Books and Applications' contribution to Revenue in Percentage, 2011

Figure 5: Singapore Mobile Commerce Market Segmentation by Smartphone and Tablet contribution to Revenue in Percentage, 2011

Figure 6: Singapore Top Mobile Spending Categories in USD million, 2011

Figure 7: Singapore Mobile Payment Market Size on the basis of Revenue in USD thousands, 2010-2011

Figure 8: Singapore Mobile Payment Future Projections in USD thousand, 2012-2016

Figure 9: Singapore Mobile Application Market Size on the basis of Revenue in USD Million, 2009-2011

Figure 10: Singapore Mobile Application Market segmentation by Games, Ringtones, Learning Applications and Kids Applications' Contribution to Revenue in Percentage, 2011

Figure 11: Singapore Mobile Application Future Projections in USD million, 2012-2016

Figure 12: 3G subscribers in Singapore, in Million, 2006-2016

Figure 13: Wireless Broadband Subscribers in Singapore in million, 2007-2016

Figure 14: Mobile Penetration Rate (%) in Singapore, 2006-2016


List of Table

Table 1: Singapore Mobile Commerce Market Segmentation by Fashion and Accessories, Movie Tickets, Books and Applications on the Basis of Revenue in USD Million, 2011

Table 2: Singapore Mobile Commerce Market Segmentation by Smartphone and Tablet on the Basis of Revenue in USD Million, 2011

Table 3: Singapore Mobile Payment Industry Competitive Landscape

Table 4: Cause and Effect Relationship between Industry Factors and Singapore Mobile Payment Industry Prospects

Table 5: Singapore Mobile Application Market Segmentation by Games, Ringtones, Learning Applications and Kids Application on the Basis of Revenue in USD Million, 2011

Table 6: Singapore Mobile Application Industry Competitive Landscape

Table 7: Cause and Effect Relationship between Dependent and Independent Factors prevailing in the Singapore Mobile Application Market

Figure 8: Singapore Mobile Commerce Industry Future Projections on the Basis of Revenue in USD million, 2012-2016

Table 9: Singapore Mobile Commerce Industry Future Projections on the Basis of Revenue in USD million, 2012-2016

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