Vietnam Diabetic Footwear Market Size Share Growth Drivers Trends Opportunities & Forecast 2025–2030

Vietnam diabetic footwear market grows with rising diabetes cases and awareness, valued at $10 Bn, key players include Aetrex and Dr. Comfort.

Region:Asia

Author(s):Rebecca

Product Code:KRAB0981

Pages:93

Published On:December 2025

About the Report

Base Year 2024

Vietnam Diabetic Footwear Market Overview

  • The Vietnam Diabetic Footwear Market is valued at USD 10 billion, based on recent analysis. Growth is driven by rising prevalence of diabetes and associated foot complications, combined with growing awareness among patients and healthcare professionals of preventive foot care needs. The increasing emphasis on comfort-focused, medically supportive footwear is strengthening adoption in clinical and home settings, further fueling market expansion according to authoritative market insights.
  • Key players in this market include Aetrex Worldwide, Dr. Comfort, Orthofeet, Podartis srl, and Drew Shoe, which contribute through product innovation, advanced fitting technologies, and expanding distribution networks. These companies are well-positioned to meet the growing demand for diabetic footwear, particularly in urban areas where healthcare access is improving.
  • Vietnam has implemented targeted health initiatives to strengthen diabetic foot care, including a national diabetic foot care training programme establishing provincial foot care units, screening services, and capacity building for healthcare professionals. These efforts aim to enhance early prevention, education, and management of foot complications, supporting broader adoption of therapeutic footwear across the healthcare system.
Vietnam Diabetic Footwear Market Size

Vietnam Diabetic Footwear Market Segmentation

By Type:The market is segmented into therapeutic footwear, custom-made footwear, off-the-shelf footwear, and others. Therapeutic footwear is the leading segment due to its specialized design aimed at preventing foot complications in diabetic patients. The increasing awareness of foot health among diabetic patients drives demand for therapeutic options, while custom-made footwear caters to specific patient needs, enhancing comfort and support.

Vietnam Diabetic Footwear Market segmentation by Type.

By End-User:The end-user segmentation includes hospitals, clinics, retail consumers, and others. Hospitals are the dominant end-user segment, as they provide comprehensive diabetic care and often prescribe specialized footwear to patients. Clinics also play a significant role, particularly in urban areas, while retail consumers are increasingly purchasing diabetic footwear directly, driven by growing awareness of foot health.

Vietnam Diabetic Footwear Market segmentation by End-User.

Vietnam Diabetic Footwear Market Competitive Landscape

The Vietnam Diabetic Footwear Market is characterized by a dynamic mix of regional and international players. Leading participants such as Dr. Comfort, Orthofeet, New Balance, Aetrex, Propet, Diabetic Footwear Company, Vionic, Skechers, Hush Puppies, Reebok, Adidas, Nike, ASICS, Saucony, Clarks contribute to innovation, geographic expansion, and service delivery in this space.

Dr. Comfort

2002

New Jersey, USA

Orthofeet

1980

California, USA

Aetrex

1946

New Jersey, USA

Propet

1985

California, USA

Vionic

2004

California, USA

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate

Market Penetration Rate

Customer Retention Rate

Pricing Strategy

Product Diversification Index

Vietnam Diabetic Footwear Market Industry Analysis

Growth Drivers

  • Increasing Prevalence of Diabetes:In Vietnam, the number of diabetes cases is projected to reach **6.5 million** in future, reflecting a significant rise from previous years. This increase is driven by lifestyle changes and urbanization, leading to a higher demand for diabetic footwear. The growing diabetic population necessitates specialized footwear to prevent complications, thus creating a robust market for diabetic footwear manufacturers. Source: World Health Organization (WHO).
  • Rising Awareness about Diabetic Foot Complications:Educational campaigns have led to a notable increase in awareness regarding diabetic foot complications, with **over 75%** of patients now informed about the risks. This heightened awareness is crucial as it drives demand for preventive measures, including specialized footwear. As healthcare providers emphasize the importance of proper footwear, the market for diabetic footwear is expected to expand significantly. Source: Vietnam Ministry of Health.
  • Growth in Disposable Income and Healthcare Spending:Vietnam's GDP per capita is projected to reach **US $5,000** in future, indicating a rise in disposable income. Concurrently, healthcare spending is expected to increase by **15%**, allowing more consumers to invest in quality diabetic footwear. This economic growth enhances the purchasing power of individuals, making specialized footwear more accessible and appealing to the diabetic population. Source: International Monetary Fund (IMF).

Market Challenges

  • Limited Availability of Specialized Footwear:Despite the growing demand, the availability of specialized diabetic footwear remains limited, with only **35%** of pharmacies and medical supply stores offering such products. This scarcity poses a significant challenge for consumers seeking appropriate footwear, hindering market growth. The lack of distribution channels further exacerbates this issue, limiting access for those in need. Source: Vietnam Footwear Association.
  • High Cost of Quality Diabetic Footwear:The average price of quality diabetic footwear in Vietnam is around **US $120**, which is considered high for many consumers. This cost barrier restricts access for lower-income individuals, who may prioritize other essential needs over specialized footwear. Consequently, this challenge limits the overall market penetration of diabetic footwear among the broader population. Source: Vietnam Market Research Institute.

Vietnam Diabetic Footwear Market Future Outlook

The future of the Vietnam diabetic footwear market appears promising, driven by technological advancements and increasing healthcare integration. The rise of e-commerce platforms and digital health initiatives will facilitate greater access to specialized footwear. Additionally, as the government continues to promote healthcare awareness and preventive measures, the demand for diabetic footwear is expected to grow. This trend will likely encourage manufacturers to innovate and expand their product offerings, catering to a wider audience.

Market Opportunities

  • Development of Innovative and Affordable Designs:There is a significant opportunity for manufacturers to create innovative diabetic footwear designs that are both functional and affordable. By leveraging local materials and production techniques, companies can reduce costs while meeting the specific needs of diabetic patients, thus expanding their market reach.
  • Expansion into Rural Markets:With **85%** of households now having access to fiber-optic internet, rural markets present a viable opportunity for diabetic footwear sales. Companies can utilize e-commerce platforms to reach these underserved areas, providing essential products to populations that previously lacked access to specialized footwear.

Scope of the Report

SegmentSub-Segments
By Type

Therapeutic Footwear

Custom-Made Footwear

Off-the-Shelf Footwear

Others

By End-User

Hospitals

Clinics

Retail Consumers

Others

By Material

Leather

Synthetic Materials

Textile

Others

By Distribution Channel

Online Retail

Offline Retail

Direct Sales

Others

By Price Range

Budget

Mid-Range

Premium

Others

By Age Group

Children

Adults

Seniors

Others

By Brand Loyalty

Brand-Conscious Consumers

Price-Sensitive Consumers

Quality-Conscious Consumers

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Health, Ministry of Industry and Trade)

Manufacturers and Producers of Diabetic Footwear

Distributors and Retailers of Medical Supplies

Healthcare Providers and Clinics

Insurance Companies

Industry Associations (e.g., Vietnam Medical Equipment Association)

Pharmaceutical Companies

Players Mentioned in the Report:

Dr. Comfort

Orthofeet

New Balance

Aetrex

Propet

Diabetic Footwear Company

Vionic

Skechers

Hush Puppies

Reebok

Adidas

Nike

ASICS

Saucony

Clarks

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Vietnam Diabetic Footwear Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Vietnam Diabetic Footwear Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Vietnam Diabetic Footwear Market Analysis

3.1 Growth Drivers

3.1.1 Increasing prevalence of diabetes in Vietnam
3.1.2 Rising awareness about diabetic foot complications
3.1.3 Growth in disposable income and healthcare spending
3.1.4 Expansion of e-commerce platforms for footwear

3.2 Market Challenges

3.2.1 Limited availability of specialized footwear
3.2.2 High cost of quality diabetic footwear
3.2.3 Lack of consumer awareness regarding diabetic footwear
3.2.4 Competition from traditional footwear brands

3.3 Market Opportunities

3.3.1 Development of innovative and affordable designs
3.3.2 Collaborations with healthcare providers
3.3.3 Expansion into rural markets
3.3.4 Increasing online sales channels

3.4 Market Trends

3.4.1 Growing demand for customized footwear solutions
3.4.2 Rise in sustainable and eco-friendly materials
3.4.3 Integration of technology in footwear design
3.4.4 Shift towards preventive healthcare measures

3.5 Government Regulation

3.5.1 Standards for diabetic footwear manufacturing
3.5.2 Subsidies for healthcare-related products
3.5.3 Regulations on advertising medical products
3.5.4 Import/export regulations for footwear

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Vietnam Diabetic Footwear Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Vietnam Diabetic Footwear Market Segmentation

8.1 By Type

8.1.1 Therapeutic Footwear
8.1.2 Custom-Made Footwear
8.1.3 Off-the-Shelf Footwear
8.1.4 Others

8.2 By End-User

8.2.1 Hospitals
8.2.2 Clinics
8.2.3 Retail Consumers
8.2.4 Others

8.3 By Material

8.3.1 Leather
8.3.2 Synthetic Materials
8.3.3 Textile
8.3.4 Others

8.4 By Distribution Channel

8.4.1 Online Retail
8.4.2 Offline Retail
8.4.3 Direct Sales
8.4.4 Others

8.5 By Price Range

8.5.1 Budget
8.5.2 Mid-Range
8.5.3 Premium
8.5.4 Others

8.6 By Age Group

8.6.1 Children
8.6.2 Adults
8.6.3 Seniors
8.6.4 Others

8.7 By Brand Loyalty

8.7.1 Brand-Conscious Consumers
8.7.2 Price-Sensitive Consumers
8.7.3 Quality-Conscious Consumers
8.7.4 Others

9. Vietnam Diabetic Footwear Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate
9.2.4 Market Penetration Rate
9.2.5 Customer Retention Rate
9.2.6 Pricing Strategy
9.2.7 Product Diversification Index
9.2.8 Distribution Efficiency
9.2.9 Brand Recognition Score
9.2.10 Customer Satisfaction Index

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Dr. Comfort
9.5.2 Orthofeet
9.5.3 New Balance
9.5.4 Aetrex
9.5.5 Propet
9.5.6 Diabetic Footwear Company
9.5.7 Vionic
9.5.8 Skechers
9.5.9 Hush Puppies
9.5.10 Reebok
9.5.11 Adidas
9.5.12 Nike
9.5.13 ASICS
9.5.14 Saucony
9.5.15 Clarks

10. Vietnam Diabetic Footwear Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government healthcare procurement policies
10.1.2 Budget allocation for diabetic care
10.1.3 Supplier selection criteria
10.1.4 Others

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in healthcare infrastructure
10.2.2 Corporate social responsibility initiatives
10.2.3 Partnerships with NGOs
10.2.4 Others

10.3 Pain Point Analysis by End-User Category

10.3.1 Accessibility of diabetic footwear
10.3.2 Affordability concerns
10.3.3 Quality and durability issues
10.3.4 Others

10.4 User Readiness for Adoption

10.4.1 Awareness of diabetic footwear benefits
10.4.2 Willingness to pay for quality
10.4.3 Availability of information
10.4.4 Others

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of health outcomes
10.5.2 Cost savings from reduced complications
10.5.3 Expansion into new user segments
10.5.4 Others

11. Vietnam Diabetic Footwear Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Development


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-Sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-Term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from health organizations and diabetes associations in Vietnam
  • Review of government publications on healthcare policies and diabetic care initiatives
  • Examination of market trends through academic journals and publications related to diabetic footwear

Primary Research

  • Interviews with healthcare professionals specializing in diabetes management
  • Surveys conducted with diabetic patients regarding their footwear needs and preferences
  • Focus group discussions with caregivers and family members of diabetic patients

Validation & Triangulation

  • Cross-validation of findings through multiple expert interviews and patient surveys
  • Triangulation of data from healthcare providers, manufacturers, and patient feedback
  • Sanity checks through consultations with industry experts and market analysts

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of the diabetic population in Vietnam based on national health statistics
  • Analysis of the average expenditure on diabetic footwear per patient
  • Incorporation of growth rates in the healthcare sector and diabetic care initiatives

Bottom-up Modeling

  • Collection of sales data from leading diabetic footwear manufacturers in Vietnam
  • Estimation of market share based on distribution channels and retail presence
  • Volume estimates based on patient demographics and purchasing behavior

Forecasting & Scenario Analysis

  • Multi-factor regression analysis considering population growth and diabetes prevalence rates
  • Scenario modeling based on economic conditions and healthcare advancements
  • Baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Diabetic Patient Interviews150Individuals diagnosed with diabetes, aged 30-65
Healthcare Professional Surveys100Endocrinologists, podiatrists, and diabetes educators
Caregiver Focus Groups80Family members and caregivers of diabetic patients
Retailer Feedback Sessions60Store managers and sales representatives in diabetic footwear retail
Manufacturer Insights50Product managers and marketing executives from footwear companies

Frequently Asked Questions

What is the current value of the Vietnam Diabetic Footwear Market?

The Vietnam Diabetic Footwear Market is valued at approximately USD 10 billion, driven by the rising prevalence of diabetes and increased awareness of foot care among patients and healthcare professionals.

What factors are driving the growth of the diabetic footwear market in Vietnam?

Who are the major players in the Vietnam Diabetic Footwear Market?

What types of diabetic footwear are available in Vietnam?

Other Regional/Country Reports

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APAC Diabetic Footwear Market

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Qatar Custom-Made Footwear Market

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Egypt Healthcare Apparel Market

UAE Diabetes Care Market

South Africa Foot Care Products Market

Poland Medical Devices Market

Singapore E-commerce Retail Market

Egypt Healthcare Services Market

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