GCC Fintech-as-a-Service (FaaS) Market Size, Share, Growth Drivers & Forecast 2025–2030

The GCC Fintech-as-a-Service (FaaS) Market, valued at USD 7.5 billion, is driven by rising digital payments and e-commerce, with UAE and Saudi Arabia leading the region.

Region:Middle East

Author(s):Rebecca

Product Code:KRAB7371

Pages:87

Published On:October 2025

About the Report

Base Year 2024

GCC Fintech-as-a-Service (FaaS) Market Overview

  • The GCC Fintech-as-a-Service (FaaS) Market is valued at USD 7.5 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing adoption of digital payment solutions, the rise of e-commerce, and the demand for innovative financial services among consumers and businesses. The market is also supported by the growing investment in technology infrastructure and regulatory frameworks that encourage fintech innovation.
  • The United Arab Emirates and Saudi Arabia dominate the GCC FaaS market due to their advanced financial ecosystems, high internet penetration rates, and supportive government policies. These countries have established themselves as fintech hubs, attracting both local and international players, which further enhances their market position. The presence of a young, tech-savvy population also contributes to the rapid adoption of fintech solutions.
  • In 2023, the Central Bank of the UAE introduced a regulatory framework aimed at enhancing the security and efficiency of digital payment systems. This regulation mandates that all fintech companies comply with stringent cybersecurity measures and consumer protection standards, thereby fostering a safer environment for digital transactions and encouraging further investment in the fintech sector.
GCC Fintech-as-a-Service (FaaS) Market Size

GCC Fintech-as-a-Service (FaaS) Market Segmentation

By Type:The FaaS market is segmented into various types, including Payment Processing Solutions, Lending Platforms, Wealth Management Services, Insurance Technology (InsurTech), Regulatory Technology (RegTech), Blockchain Solutions, and Others. Among these, Payment Processing Solutions are leading the market due to the increasing demand for seamless and secure transaction methods. The rise of e-commerce and digital wallets has significantly contributed to the growth of this segment, as businesses seek efficient payment solutions to enhance customer experience.

GCC Fintech-as-a-Service (FaaS) Market segmentation by Type.

By End-User:The end-user segmentation includes Banks, Non-Banking Financial Companies (NBFCs), E-commerce Platforms, Retailers, Government Agencies, Startups, and Others. Banks are the leading end-users of FaaS solutions, as they increasingly adopt fintech services to enhance operational efficiency and customer engagement. The growing trend of digital banking and the need for innovative financial products are driving banks to leverage FaaS offerings.

GCC Fintech-as-a-Service (FaaS) Market segmentation by End-User.

GCC Fintech-as-a-Service (FaaS) Market Competitive Landscape

The GCC Fintech-as-a-Service (FaaS) Market is characterized by a dynamic mix of regional and international players. Leading participants such as Fawry for Banking and Payment Technology, PayTabs, Tabby, Souqalmal, NymCard, YAP, Raseed, ZoodPay, Fintech Galaxy, Qpay, Mamo Pay, Sarwa, Raqamyah, Bitoasis, Deriv contribute to innovation, geographic expansion, and service delivery in this space.

Fawry for Banking and Payment Technology

2008

Cairo, Egypt

PayTabs

2014

Riyadh, Saudi Arabia

Tabby

2019

Dubai, UAE

Souqalmal

2012

Dubai, UAE

NymCard

2018

Dubai, UAE

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Customer Acquisition Cost

Customer Lifetime Value

Monthly Recurring Revenue

Churn Rate

Average Revenue Per User (ARPU)

GCC Fintech-as-a-Service (FaaS) Market Industry Analysis

Growth Drivers

  • Increasing Demand for Digital Payment Solutions:The GCC region has witnessed a significant surge in digital payment transactions, with a total value exceeding $60 billion in future. This growth is driven by a 35% increase in smartphone penetration, reaching 95% of the population. Additionally, the World Bank reported that 75% of adults in the GCC now use digital payment methods, reflecting a strong shift towards cashless transactions, which is expected to continue into future.
  • Rise of E-commerce and Online Transactions:E-commerce in the GCC is projected to reach $35 billion by the end of future, driven by a 30% annual growth rate. The increase in online shopping has led to a corresponding rise in demand for seamless payment solutions. According to the International Monetary Fund (IMF), online transactions accounted for 20% of total retail sales in future, indicating a robust trend that supports the expansion of Fintech-as-a-Service offerings in the region.
  • Government Initiatives Promoting Fintech Innovation:The GCC governments have launched various initiatives to foster fintech innovation, with over $600 million allocated in future for fintech development programs. The UAE's Financial Services Regulatory Authority has introduced regulatory sandboxes, allowing startups to test their solutions in a controlled environment. This supportive regulatory framework is expected to enhance the growth of FaaS providers, encouraging investment and innovation in the sector.

Market Challenges

  • Regulatory Compliance Complexities:Fintech companies in the GCC face significant regulatory hurdles, with over 65% reporting challenges in meeting compliance requirements. The region's regulatory landscape is evolving, with new laws being introduced frequently, which can lead to increased operational costs. According to a report by the Gulf Cooperation Council, compliance-related expenses can account for up to 25% of a fintech firm's operational budget, hindering growth potential.
  • Cybersecurity Threats and Data Privacy Concerns:The GCC region has seen a 50% increase in cyberattacks targeting financial institutions in future. With the rise of digital transactions, data privacy concerns have escalated, leading to a lack of consumer trust. A survey by the Gulf Cybersecurity Council indicated that 60% of consumers are hesitant to use fintech services due to fears of data breaches, posing a significant challenge for FaaS providers in gaining market acceptance.

GCC Fintech-as-a-Service (FaaS) Market Future Outlook

The GCC Fintech-as-a-Service market is poised for transformative growth, driven by technological advancements and evolving consumer preferences. As digital payment solutions become increasingly integrated into daily life, the demand for innovative fintech services will rise. Additionally, the ongoing collaboration between fintech firms and traditional banks is expected to enhance service offerings. With a focus on regulatory compliance and cybersecurity, the market is likely to witness a shift towards more secure and user-friendly solutions, fostering greater consumer trust and adoption.

Market Opportunities

  • Expansion into Underserved Markets:There is a significant opportunity for FaaS providers to penetrate underserved markets within the GCC, where only 50% of the population currently has access to formal financial services. Targeting these demographics can lead to increased customer acquisition and revenue growth, as financial inclusion initiatives gain momentum in the region.
  • Adoption of AI and Machine Learning Technologies:The integration of AI and machine learning in fintech solutions presents a lucrative opportunity, with the global AI in fintech market expected to reach $30 billion by future. In the GCC, leveraging these technologies can enhance customer experience, streamline operations, and improve risk management, positioning FaaS providers for competitive advantage.

Scope of the Report

SegmentSub-Segments
By Type

Payment Processing Solutions

Lending Platforms

Wealth Management Services

Insurance Technology (InsurTech)

Regulatory Technology (RegTech)

Blockchain Solutions

Others

By End-User

Banks

Non-Banking Financial Companies (NBFCs)

E-commerce Platforms

Retailers

Government Agencies

Startups

Others

By Business Model

Subscription-Based Models

Transaction-Based Models

Freemium Models

Commission-Based Models

Others

By Service Type

API Services

White-Label Solutions

Custom Development Services

Consulting Services

Others

By Deployment Model

Cloud-Based Solutions

On-Premises Solutions

Hybrid Solutions

Others

By Customer Segment

Small and Medium Enterprises (SMEs)

Large Enterprises

Individual Consumers

Others

By Geographic Focus

GCC Countries

International Markets

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Central Bank of the UAE, Saudi Arabian Monetary Authority)

Financial Institutions

Payment Service Providers

Insurance Companies

Telecommunications Companies

Wealth Management Firms

Blockchain Technology Providers

Players Mentioned in the Report:

Fawry for Banking and Payment Technology

PayTabs

Tabby

Souqalmal

NymCard

YAP

Raseed

ZoodPay

Fintech Galaxy

Qpay

Mamo Pay

Sarwa

Raqamyah

Bitoasis

Deriv

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. GCC Fintech-as-a-Service (FaaS) Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 GCC Fintech-as-a-Service (FaaS) Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. GCC Fintech-as-a-Service (FaaS) Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for digital payment solutions
3.1.2 Rise of e-commerce and online transactions
3.1.3 Government initiatives promoting fintech innovation
3.1.4 Growing consumer acceptance of fintech solutions

3.2 Market Challenges

3.2.1 Regulatory compliance complexities
3.2.2 High competition among fintech providers
3.2.3 Cybersecurity threats and data privacy concerns
3.2.4 Limited access to funding for startups

3.3 Market Opportunities

3.3.1 Expansion into underserved markets
3.3.2 Partnerships with traditional financial institutions
3.3.3 Development of niche fintech solutions
3.3.4 Adoption of AI and machine learning technologies

3.4 Market Trends

3.4.1 Increasing use of blockchain technology
3.4.2 Growth of open banking initiatives
3.4.3 Shift towards mobile-first financial services
3.4.4 Emergence of RegTech solutions

3.5 Government Regulation

3.5.1 Implementation of fintech regulatory sandboxes
3.5.2 Data protection regulations (e.g., GDPR-like laws)
3.5.3 Licensing requirements for fintech companies
3.5.4 Anti-money laundering (AML) compliance measures

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. GCC Fintech-as-a-Service (FaaS) Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. GCC Fintech-as-a-Service (FaaS) Market Segmentation

8.1 By Type

8.1.1 Payment Processing Solutions
8.1.2 Lending Platforms
8.1.3 Wealth Management Services
8.1.4 Insurance Technology (InsurTech)
8.1.5 Regulatory Technology (RegTech)
8.1.6 Blockchain Solutions
8.1.7 Others

8.2 By End-User

8.2.1 Banks
8.2.2 Non-Banking Financial Companies (NBFCs)
8.2.3 E-commerce Platforms
8.2.4 Retailers
8.2.5 Government Agencies
8.2.6 Startups
8.2.7 Others

8.3 By Business Model

8.3.1 Subscription-Based Models
8.3.2 Transaction-Based Models
8.3.3 Freemium Models
8.3.4 Commission-Based Models
8.3.5 Others

8.4 By Service Type

8.4.1 API Services
8.4.2 White-Label Solutions
8.4.3 Custom Development Services
8.4.4 Consulting Services
8.4.5 Others

8.5 By Deployment Model

8.5.1 Cloud-Based Solutions
8.5.2 On-Premises Solutions
8.5.3 Hybrid Solutions
8.5.4 Others

8.6 By Customer Segment

8.6.1 Small and Medium Enterprises (SMEs)
8.6.2 Large Enterprises
8.6.3 Individual Consumers
8.6.4 Others

8.7 By Geographic Focus

8.7.1 GCC Countries
8.7.2 International Markets
8.7.3 Others

9. GCC Fintech-as-a-Service (FaaS) Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Customer Acquisition Cost
9.2.4 Customer Lifetime Value
9.2.5 Monthly Recurring Revenue
9.2.6 Churn Rate
9.2.7 Average Revenue Per User (ARPU)
9.2.8 Pricing Strategy
9.2.9 Market Penetration Rate
9.2.10 Return on Investment (ROI)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Fawry for Banking and Payment Technology
9.5.2 PayTabs
9.5.3 Tabby
9.5.4 Souqalmal
9.5.5 NymCard
9.5.6 YAP
9.5.7 Raseed
9.5.8 ZoodPay
9.5.9 Fintech Galaxy
9.5.10 Qpay
9.5.11 Mamo Pay
9.5.12 Sarwa
9.5.13 Raqamyah
9.5.14 Bitoasis
9.5.15 Deriv

10. GCC Fintech-as-a-Service (FaaS) Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Budget Allocation for Fintech Solutions
10.1.2 Decision-Making Processes
10.1.3 Evaluation Criteria for Vendors
10.1.4 Frequency of Procurement Cycles

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment Trends in Fintech Infrastructure
10.2.2 Budgeting for Digital Transformation
10.2.3 Spending on Compliance and Security

10.3 Pain Point Analysis by End-User Category

10.3.1 Integration Challenges with Legacy Systems
10.3.2 User Experience and Accessibility Issues
10.3.3 Cost Management and Efficiency Needs

10.4 User Readiness for Adoption

10.4.1 Awareness of Fintech Solutions
10.4.2 Training and Support Requirements
10.4.3 Attitudes Towards Digital Financial Services

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Success Metrics
10.5.2 Opportunities for Upselling and Cross-Selling
10.5.3 Feedback Mechanisms for Continuous Improvement

11. GCC Fintech-as-a-Service (FaaS) Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Framework


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-Ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-Sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-Term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from financial regulatory bodies in the GCC region
  • Review of market studies published by fintech associations and economic development agencies
  • Examination of white papers and case studies from leading FaaS providers

Primary Research

  • Interviews with executives from fintech startups and established banks offering FaaS solutions
  • Surveys targeting IT decision-makers in financial institutions across the GCC
  • Focus groups with end-users to understand their needs and experiences with FaaS

Validation & Triangulation

  • Cross-validation of findings through multiple data sources including market reports and expert opinions
  • Triangulation of qualitative insights from interviews with quantitative data from surveys
  • Sanity checks conducted through expert panel reviews and feedback sessions

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of the overall fintech market size in the GCC and its growth trajectory
  • Segmentation of the FaaS market by service type, including payment processing, compliance, and data analytics
  • Incorporation of macroeconomic indicators and regulatory impacts on market growth

Bottom-up Modeling

  • Collection of revenue data from key FaaS providers operating in the GCC
  • Estimation of market penetration rates based on service adoption trends
  • Calculation of average revenue per user (ARPU) across different customer segments

Forecasting & Scenario Analysis

  • Development of predictive models using historical growth rates and market drivers
  • Scenario analysis based on varying levels of regulatory support and technological advancements
  • Projections of market size through 2030 under different economic conditions

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Banking Sector FaaS Adoption150Chief Technology Officers, Digital Transformation Leads
Insurance Industry FaaS Solutions100Product Managers, Compliance Officers
Payment Processing Services120Operations Managers, Financial Analysts
Regulatory Compliance Tools80Risk Management Officers, Legal Advisors
Data Analytics in Fintech90Data Scientists, Business Intelligence Managers

Frequently Asked Questions

What is the current value of the GCC Fintech-as-a-Service (FaaS) market?

The GCC Fintech-as-a-Service (FaaS) market is valued at approximately USD 7.5 billion, driven by the increasing adoption of digital payment solutions and the rise of e-commerce, alongside supportive regulatory frameworks and technological investments.

Which countries dominate the GCC FaaS market?

What are the main types of services offered in the GCC FaaS market?

Who are the primary end-users of FaaS solutions in the GCC?

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