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Saudi Arabia middle east food service equipment market report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

The Saudi Arabia food service equipment market, valued at USD 1.65 billion, is growing due to rising dining out, urban expansion, and energy-efficient regulations.

Region:Middle East

Author(s):Geetanshi

Product Code:KRAC3088

Pages:98

Published On:October 2025

About the Report

Base Year 2024

Saudi Arabia Food Service Equipment Market Overview

  • The Saudi Arabia Food Service Equipment Market is valued at USD 1.65 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for food service establishments, rising consumer spending on dining out, and the expansion of the hospitality sector. The market is further influenced by technological advancements in food service equipment, such as smart kitchen solutions, energy-efficient appliances, and IoT integration, which enhance operational efficiency and food safety standards .
  • Key cities such as Riyadh, Jeddah, and Dammam dominate the market due to their high population density, robust economic activity, and a rapidly growing number of restaurants, cafes, and hospitality venues. Riyadh, as the capital, leads in terms of investment in food service infrastructure, while Jeddah's coastal location supports a thriving seafood restaurant and catering segment. These urban centers are pivotal in shaping the food service equipment landscape, supported by government initiatives under Vision 2030 to boost tourism and hospitality .
  • The Technical Regulation for Energy Efficiency, issued by the Saudi Standards, Metrology and Quality Organization (SASO) in 2023, mandates the use of energy-efficient appliances in commercial food service establishments. This regulation requires compliance with minimum energy performance standards and labeling, driving investments in modern equipment that meets these sustainability and efficiency criteria .
Saudi Arabia Food Service Equipment Market Size

Saudi Arabia Food Service Equipment Market Segmentation

By Type:The market is segmented into various types of food service equipment, including kitchen purpose equipment, refrigeration equipment, ware washing equipment, food holding & storing equipment, food preparation equipment, serving equipment, cleaning equipment, and others. Each of these segments plays a crucial role in the overall functionality and efficiency of food service operations. Kitchen purpose equipment remains the largest and fastest-growing segment, reflecting the demand for advanced cooking and preparation solutions in both traditional and modern food service formats .

Saudi Arabia Food Service Equipment Market segmentation by Type.

By End-User:The end-user segmentation includes full-service restaurants, quick service restaurants (QSRs), cafes, catering services, hotels, institutional food services (hospitals, schools, etc.), cloud kitchens, and others. Each segment has unique requirements and preferences for food service equipment, influencing purchasing decisions. Full-service restaurants and QSRs represent the largest demand, with cloud kitchens and institutional services showing rapid growth due to evolving consumer preferences and the expansion of delivery-based models .

Saudi Arabia Food Service Equipment Market segmentation by End-User.

Saudi Arabia Food Service Equipment Market Competitive Landscape

The Saudi Arabia Food Service Equipment Market is characterized by a dynamic mix of regional and international players. Leading participants such as Al-Jazira Equipment Co. Ltd. (Jazira Equipment), Al-Faisaliah Group (FMCG & Equipment Division), Al-Muhaidib Group, Al-Suwaidi Industrial Services Co., Al-Watania Poultry, Zamil Group Holding Company, Gulf Catering Company, Saudi Airlines Catering Company, Electrolux AB, Welbilt Inc., Paramount Food Service Equipment Solutions, Haier Smart Home Co. Ltd., Smeg S.p.A., The Middleby Corporation, Ali Group S.r.l., Duke Manufacturing Co. contribute to innovation, geographic expansion, and service delivery in this space .

Al-Jazira Equipment Co. Ltd.

1975

Riyadh, Saudi Arabia

Al-Faisaliah Group

1970

Riyadh, Saudi Arabia

Al-Muhaidib Group

1946

Jeddah, Saudi Arabia

Al-Suwaidi Industrial Services Co.

1980

Al Khobar, Saudi Arabia

Electrolux AB

1919

Stockholm, Sweden

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue Growth Rate (YoY %)

Market Share (%)

Geographic Coverage (Number of Cities/Regions Served)

Product Portfolio Breadth (Number of Product Categories)

Customer Segments Served (e.g., QSR, Hotels, Institutions)

Saudi Arabia Food Service Equipment Market Industry Analysis

Growth Drivers

  • Increasing Demand for Food Service Establishments:The number of food service establishments in Saudi Arabia has surged, with over 50,000 registered outlets in future, reflecting a 10% increase from the previous period. This growth is driven by a rising population, projected to reach approximately 36 million in future, and a shift towards urbanization, with about 84% of the population living in urban areas. This trend fuels the demand for advanced food service equipment to meet consumer expectations for quality and efficiency.
  • Growth in Tourism and Hospitality Sectors:Saudi Arabia's Vision 2030 initiative aims to increase tourism, targeting 100 million annual visitors in future. The tourism sector contributed approximately SAR 185 billion to the economy in future, according to the Ministry of Tourism. This influx of tourists drives demand for food service equipment in hotels, restaurants, and cafes, necessitating modern and efficient solutions to cater to diverse culinary preferences and enhance the overall dining experience.
  • Government Initiatives to Enhance Food Safety Standards:The Saudi government has implemented stringent food safety regulations, with the Food and Drug Authority (SFDA) enforcing compliance across the food service sector. Data on the percentage of establishments investing in equipment upgrades to meet these standards cannot be confirmed. This regulatory push not only ensures consumer safety but also stimulates demand for advanced food service equipment that adheres to the latest safety protocols and technologies.

Market Challenges

  • High Initial Investment Costs:The capital required to establish a food service business in Saudi Arabia can be substantial, with initial setup costs averaging around SAR 1 million for mid-sized restaurants. This financial barrier limits entry for new players and can hinder the expansion of existing establishments. Additionally, the high cost of advanced food service equipment, often exceeding SAR 200,000 for comprehensive setups, poses a significant challenge for operators looking to modernize their facilities.
  • Stringent Regulatory Compliance Requirements:Compliance with local regulations can be complex and costly for food service operators. Data on the percentage of establishments facing challenges in meeting the SFDA's food safety and hygiene standards cannot be confirmed. The need for ongoing training and certification for staff further complicates compliance, diverting resources away from core business operations and impacting profitability.

Saudi Arabia Food Service Equipment Market Future Outlook

The Saudi Arabia food service equipment market is poised for significant transformation, driven by technological advancements and evolving consumer preferences. The integration of smart technology in equipment is expected to enhance operational efficiency, while the rise of cloud kitchens will reshape traditional food service models. As sustainability becomes a priority, operators will increasingly seek eco-friendly solutions, aligning with global trends. These developments will create a dynamic landscape, fostering innovation and growth in the sector over the coming years.

Market Opportunities

  • Expansion of Online Food Delivery Services:The online food delivery market in Saudi Arabia is estimated to be valued at approximately SAR 7.5 billion in future, driven by changing consumer habits and increased smartphone penetration. This growth presents opportunities for food service operators to invest in specialized equipment that enhances food quality during delivery, catering to the rising demand for convenience and speed in food service.
  • Adoption of Energy-Efficient Equipment:With energy costs rising, the demand for energy-efficient food service equipment is increasing. Data on the percentage of establishments planning to invest in energy-efficient solutions and the potential reduction in operational costs cannot be confirmed. This trend not only supports sustainability goals but also appeals to environmentally conscious consumers, creating a competitive advantage for early adopters.

Scope of the Report

SegmentSub-Segments
By Type

Kitchen Purpose Equipment

Refrigeration Equipment

Ware Washing Equipment

Food Holding & Storing Equipment

Food Preparation Equipment

Serving Equipment

Cleaning Equipment

Others

By End-User

Full-Service Restaurants

Quick Service Restaurants (QSRs)

Cafes

Catering Services

Hotels

Institutional Food Services (Hospitals, Schools, etc.)

Cloud Kitchens

Others

By Sales Channel

Direct Sales

Distributors

Online Retail

Showrooms

Others

By Price Range

Low Range

Mid Range

High Range

Premium Range

By Brand

Local Brands

International Brands

Emerging Brands

Others

By Application

Food Preparation

Cooking

Serving

Cleaning

Storage

Others

By Distribution Mode

Wholesale

Retail

Online

Direct

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Saudi Food and Drug Authority, Ministry of Commerce)

Manufacturers and Producers

Distributors and Retailers

Food Service Operators (e.g., Restaurants, Cafes, Catering Services)

Hospitality Industry Stakeholders (e.g., Hotels, Resorts)

Importers and Exporters of Food Service Equipment

Trade Associations and Industry Groups

Players Mentioned in the Report:

Al-Jazira Equipment Co. Ltd. (Jazira Equipment)

Al-Faisaliah Group (FMCG & Equipment Division)

Al-Muhaidib Group

Al-Suwaidi Industrial Services Co.

Al-Watania Poultry

Zamil Group Holding Company

Gulf Catering Company

Saudi Airlines Catering Company

Electrolux AB

Welbilt Inc.

Paramount Food Service Equipment Solutions

Haier Smart Home Co. Ltd.

Smeg S.p.A.

The Middleby Corporation

Ali Group S.r.l.

Duke Manufacturing Co.

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Saudi Arabia Food Service Equipment Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Saudi Arabia Food Service Equipment Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Saudi Arabia Food Service Equipment Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for food service establishments
3.1.2 Growth in tourism and hospitality sectors
3.1.3 Government initiatives to enhance food safety standards
3.1.4 Rising consumer preference for dining out

3.2 Market Challenges

3.2.1 High initial investment costs
3.2.2 Stringent regulatory compliance requirements
3.2.3 Supply chain disruptions
3.2.4 Limited availability of skilled labor

3.3 Market Opportunities

3.3.1 Expansion of online food delivery services
3.3.2 Adoption of energy-efficient equipment
3.3.3 Growth in catering services
3.3.4 Increasing focus on sustainability in food service

3.4 Market Trends

3.4.1 Integration of smart technology in food service equipment
3.4.2 Rise of cloud kitchens
3.4.3 Customization of food service solutions
3.4.4 Emphasis on health and wellness in food offerings

3.5 Government Regulation

3.5.1 Food safety regulations
3.5.2 Environmental compliance standards
3.5.3 Labor laws affecting food service operations
3.5.4 Import regulations for food service equipment

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Saudi Arabia Food Service Equipment Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Saudi Arabia Food Service Equipment Market Segmentation

8.1 By Type

8.1.1 Kitchen Purpose Equipment
8.1.2 Refrigeration Equipment
8.1.3 Ware Washing Equipment
8.1.4 Food Holding & Storing Equipment
8.1.5 Food Preparation Equipment
8.1.6 Serving Equipment
8.1.7 Cleaning Equipment
8.1.8 Others

8.2 By End-User

8.2.1 Full-Service Restaurants
8.2.2 Quick Service Restaurants (QSRs)
8.2.3 Cafes
8.2.4 Catering Services
8.2.5 Hotels
8.2.6 Institutional Food Services (Hospitals, Schools, etc.)
8.2.7 Cloud Kitchens
8.2.8 Others

8.3 By Sales Channel

8.3.1 Direct Sales
8.3.2 Distributors
8.3.3 Online Retail
8.3.4 Showrooms
8.3.5 Others

8.4 By Price Range

8.4.1 Low Range
8.4.2 Mid Range
8.4.3 High Range
8.4.4 Premium Range

8.5 By Brand

8.5.1 Local Brands
8.5.2 International Brands
8.5.3 Emerging Brands
8.5.4 Others

8.6 By Application

8.6.1 Food Preparation
8.6.2 Cooking
8.6.3 Serving
8.6.4 Cleaning
8.6.5 Storage
8.6.6 Others

8.7 By Distribution Mode

8.7.1 Wholesale
8.7.2 Retail
8.7.3 Online
8.7.4 Direct
8.7.5 Others

9. Saudi Arabia Food Service Equipment Market Competitive Analysis

9.1 Market Share of Key Players

9.2 KPIs for Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue Growth Rate (YoY %)
9.2.4 Market Share (%)
9.2.5 Geographic Coverage (Number of Cities/Regions Served)
9.2.6 Product Portfolio Breadth (Number of Product Categories)
9.2.7 Customer Segments Served (e.g., QSR, Hotels, Institutions)
9.2.8 Supply Chain Efficiency (Lead Time, On-Time Delivery %)
9.2.9 After-Sales Service Quality (Service Response Time, Satisfaction Score)
9.2.10 Brand Recognition Score
9.2.11 Pricing Strategy (Premium, Value, Volume)
9.2.12 Innovation Index (New Product Launches, Patents)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Al-Jazira Equipment Co. Ltd. (Jazira Equipment)
9.5.2 Al-Faisaliah Group (FMCG & Equipment Division)
9.5.3 Al-Muhaidib Group
9.5.4 Al-Suwaidi Industrial Services Co.
9.5.5 Al-Watania Poultry
9.5.6 Zamil Group Holding Company
9.5.7 Gulf Catering Company
9.5.8 Saudi Airlines Catering Company
9.5.9 Electrolux AB
9.5.10 Welbilt Inc.
9.5.11 Paramount Food Service Equipment Solutions
9.5.12 Haier Smart Home Co. Ltd.
9.5.13 Smeg S.p.A.
9.5.14 The Middleby Corporation
9.5.15 Ali Group S.r.l.
9.5.16 Duke Manufacturing Co.

10. Saudi Arabia Food Service Equipment Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Ministry of Health
10.1.2 Ministry of Education
10.1.3 Ministry of Municipal and Rural Affairs
10.1.4 Ministry of Tourism

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Food Safety Infrastructure
10.2.2 Budget Allocation for Equipment Upgrades
10.2.3 Spending on Energy-Efficient Solutions

10.3 Pain Point Analysis by End-User Category

10.3.1 Cost Management
10.3.2 Equipment Reliability
10.3.3 Compliance with Health Regulations

10.4 User Readiness for Adoption

10.4.1 Awareness of New Technologies
10.4.2 Training and Skill Development
10.4.3 Financial Readiness

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Efficiency Gains
10.5.2 Customer Satisfaction Metrics
10.5.3 Opportunities for Upselling

11. Saudi Arabia Food Service Equipment Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Key Resources and Activities

1.5 Customer Segments and Relationships

1.6 Channels for Delivery

1.7 Cost Structure Overview


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Planning
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from local and international food service associations
  • Review of government publications and trade statistics related to food service equipment
  • Examination of market trends and consumer behavior studies published by research firms

Primary Research

  • Interviews with key stakeholders in the food service industry, including restaurant owners and equipment suppliers
  • Surveys conducted with chefs and kitchen managers to understand equipment preferences and usage
  • Field visits to food service establishments to observe equipment in use and gather qualitative insights

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including sales data and expert opinions
  • Triangulation of market insights from primary interviews and secondary data sources
  • Sanity checks through expert panel reviews to ensure data accuracy and relevance

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of market size based on national food service industry revenue and growth rates
  • Segmentation of the market by equipment type, including cooking, refrigeration, and serving equipment
  • Incorporation of macroeconomic factors influencing the food service sector in Saudi Arabia

Bottom-up Modeling

  • Collection of sales data from leading food service equipment manufacturers and distributors
  • Estimation of average selling prices for various categories of food service equipment
  • Volume estimates based on the number of food service establishments and their equipment needs

Forecasting & Scenario Analysis

  • Development of forecasts using historical growth trends and market dynamics
  • Scenario analysis based on potential regulatory changes and economic conditions
  • Creation of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Restaurant Equipment Usage120Restaurant Owners, Kitchen Managers
Catering Equipment Insights80Catering Managers, Event Planners
Hotel Kitchen Equipment Preferences60Executive Chefs, Hotel Operations Managers
Fast Food Equipment Trends50Franchise Owners, Operations Directors
Food Service Equipment Suppliers50Sales Managers, Product Development Heads

Frequently Asked Questions

What is the current value of the Saudi Arabia Food Service Equipment Market?

The Saudi Arabia Food Service Equipment Market is valued at approximately USD 1.65 billion, reflecting significant growth driven by increased consumer spending on dining out and the expansion of the hospitality sector.

What factors are driving the growth of the food service equipment market in Saudi Arabia?

Which cities are the primary markets for food service equipment in Saudi Arabia?

What types of food service equipment are most in demand in Saudi Arabia?

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