OTC Pharmaceuticals in North America industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value 2010-14, and forecast to 2019). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Essential resource for top-line data and analysis covering the North America otc pharmaceuticals market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
The OTC pharmaceuticals market consists of the retail sale of traditional medicines, cough and cold preparations (tablets, mixtures, lozenges, topical remedies, inhalers), vitamins and minerals (multi-vitamins, single minerals, single vitamins, tonics, cod liver oil), indigestion preparations (tablets, powders, mixtures), analgesics (Paracetamol, Ibuprofen, Aspirin and other analgesics), medicated skin products (anti-bacterials, acne treatments, anti-fungal, disinfectants and other), topical OTC medicines (anesthetic products, anti-itch products, antibiotic creams/gels), plasters and bandages (adhesive bandages/plasters, first aid tape, gauze pads/rolled gauze, liquid bandages and other tape or bandage), first aid kits and other (anti-smoking aids, rectal medications, eye/ear drops, sleeping aids, and motion sickness). The market is valued according to retail selling price (RSP) and includes any applicable taxes. Any currency conversions used in the creation of this report have been calculated using constant 2014 annual average exchange rates.
The North American OTC pharmaceuticals market had total revenues of USD 36.2bn in 2014, representing a compound annual growth rate (CAGR) of 2.7% between 2010 and 2014.
The cough and cold preparations segment was the market's most lucrative in 2014, with total revenues of USD 8.2bn, equivalent to 22.7% of the market's overall value.
The US constitutes 84.7% of the North American market, making it by far the dominant player (Canada and Mexico account for 8.4% and 6.9% respectively).
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Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the otc pharmaceuticals market in North America
Leading company profiles reveal details of key otc pharmaceuticals market players' global operations and financial performance
Add weight to presentations and pitches by understanding the future growth prospects of the North America otc pharmaceuticals market with five year forecasts
Macroeconomic indicators provide insight into general trends within the North America economy
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