Car rental services generally function in a network of pick-up or drop-off points and provide a wide range of vehicles, which are usually owned by an organization that rents them to the users for short periods of time, depending on their needs; be it daily, monthly, or even annual plans.
The increasing adoption of advanced digital technologies in automobiles has boosted the global car rental market. Internet penetration, increase in smartphones, advanced technology and real-time tracking details are boosting consumers to opt for car rentals. Car rentals Industry include airport transport, local transport, outstation transport, and other transport. The automobiles utilized in car rental services are economy cars, executive cars, luxury cars, SUVs, and MUVs.
Car rental vendors are focusing on providing low-cost car services for leisure trips, establishing own brands and at an affordable price. Vendors in the car rental market are competing based on pricing, fleet size, location, and marketing expertise. Global economic conditions, slight reduction in fuel price and increase in international tourism account for the growth in the global car rental category.
Ken Research Car Rental category provides an in-depth analysis on Car Rental Services, Companies dealing in the space, technological advancements, car tracking services, car pooling services, IT infrastructure in Car Rental market on different geographies. We provide both On the Shelf and Custom solutions in the Car Rental segment which help our clients to gain access to best solution that is more value for money.