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United States Furniture Market

United States furniture market, valued at USD 190 billion, grows due to consumer spending on home renovations, e-commerce, and sustainable designs, with residential segment leading.

Region:North America

Author(s):Geetanshi

Product Code:KRAA0137

Pages:90

Published On:August 2025

About the Report

Base Year 2024

United States Furniture Market Overview

  • The United States Furniture Market is valued at USD 190 billion, based on a five-year historical analysis. This growth is primarily driven by increasing consumer spending on home improvement, a surge in residential construction and remodeling activities, and a growing trend towards online shopping for furniture. The market has seen a significant shift towards sustainable and eco-friendly furniture options, reflecting changing consumer preferences. The adoption of multi-purpose and space-saving designs, as well as the integration of smart technologies into furniture, are also notable trends shaping the industry .
  • Key cities dominating the market includeNew York, Los Angeles, and Chicago, which are major urban centers with high disposable incomes and a strong demand for both residential and commercial furniture. The presence of numerous furniture retailers and manufacturers in these cities further enhances their market dominance, making them hubs for furniture design and innovation .
  • Recent years have seen the U.S. government and industry bodies introduce and reinforce regulations and standards aimed at promoting sustainable furniture manufacturing practices. This includes the encouragement of eco-friendly materials, reduction of carbon emissions in production processes, and compliance with certifications such as GREENGUARD and FSC for responsible sourcing. These initiatives are designed to encourage manufacturers to adopt greener practices, thereby contributing to environmental sustainability in the furniture industry .
United States Furniture Market Size

United States Furniture Market Segmentation

By Type:The furniture market can be segmented into various types, includingIndoor Furniture, Outdoor Furniture, Office Furniture, Hospitality Furniture, Institutional Furniture, Custom Furniture, and Others. Among these,Indoor Furnitureis the most dominant segment, driven by the increasing demand for home furnishings as consumers invest in their living spaces. The trend towards multifunctional, modular, and space-saving designs, as well as the growing popularity of sustainable and customizable furniture, has also contributed to the growth of this segment .

United States Furniture Market segmentation by Type.

By End-User:The market can also be segmented based on end-users, which includeResidential, Commercial, Institutional, Hospitality, and Others. TheResidentialsegment is the largest, driven by the increasing trend of home renovations, urbanization, and the growing population. Consumers are increasingly looking for personalized, sustainable, and stylish furniture options that reflect their individual tastes and lifestyles. The commercial and hospitality segments are also experiencing growth due to increased investments in office spaces, hotels, and public infrastructure .

United States Furniture Market segmentation by End-User.

United States Furniture Market Competitive Landscape

The United States Furniture Market is characterized by a dynamic mix of regional and international players. Leading participants such as Ashley Furniture Industries, Inc., La-Z-Boy Incorporated, Steelcase Inc., Herman Miller, Inc., IKEA USA, Wayfair Inc., Tempur Sealy International, Inc., Hooker Furnishings Corporation, Knoll, Inc., Flexsteel Industries, Inc., Bassett Furniture Industries, Inc., Kimball International, Inc., HNI Corporation, Sauder Woodworking Co., American Signature, Inc. contribute to innovation, geographic expansion, and service delivery in this space.

Company

Establishment Year

Headquarters

Company Size (Large, Medium, Small)

Annual Revenue (USD)

Revenue Growth Rate (%)

Market Share (%)

Product Portfolio Breadth

Distribution Channel Coverage

Ashley Furniture Industries, Inc.

1945

Arcadia, Wisconsin

La-Z-Boy Incorporated

1927

Monroe, Michigan

Steelcase Inc.

1912

Grand Rapids, Michigan

Herman Miller, Inc.

1923

Zeeland, Michigan

IKEA USA

1985

Conshohocken, Pennsylvania

United States Furniture Market Industry Analysis

Growth Drivers

  • Increasing Consumer Spending on Home Furnishings:In future, consumer spending on home furnishings in the United States is projected to reach approximately $150 billion, driven by a robust economy and rising disposable incomes. The U.S. Bureau of Economic Analysis reported a 3.5% increase in personal consumption expenditures in the last quarter of 2023, indicating a strong consumer confidence that fuels spending on furniture. This trend is expected to continue as households prioritize home aesthetics and comfort.
  • Rise in Home Renovation and Remodeling Activities:The home renovation market in the U.S. is anticipated to exceed $420 billion, reflecting a significant increase in remodeling projects. According to the Joint Center for Housing Studies of Harvard University, approximately 60% of homeowners plan to undertake renovations, which often include new furniture purchases. This surge in renovation activities is largely attributed to the aging housing stock and the desire for modernized living spaces, driving demand for updated furniture.
  • Growth of E-commerce in Furniture Sales:E-commerce sales in the U.S. furniture market are expected to surpass $70 billion, representing a substantial shift towards online shopping. The U.S. Census Bureau reported a 15% year-over-year increase in online retail sales, with furniture being one of the fastest-growing categories. This growth is fueled by the convenience of online shopping, enhanced digital marketing strategies, and the proliferation of mobile devices, making furniture more accessible to consumers.

Market Challenges

  • Supply Chain Disruptions:The furniture industry continues to face significant supply chain disruptions, with delays affecting over 40% of manufacturers. According to the National Association of Manufacturers, these disruptions have led to increased lead times and inventory shortages, impacting sales and customer satisfaction. The ongoing global logistics challenges, including port congestion and labor shortages, are expected to persist into future, complicating supply chain management for furniture companies.
  • Fluctuating Raw Material Prices:The volatility in raw material prices poses a considerable challenge for the furniture industry, with costs for wood and metals rising by approximately 20%. The U.S. Bureau of Labor Statistics reported that the Producer Price Index for furniture manufacturing increased significantly, impacting profit margins. As manufacturers grapple with these rising costs, they may be forced to pass on price increases to consumers, potentially dampening demand in a competitive market.

United States Furniture Market Future Outlook

The future of the U.S. furniture market appears promising, driven by evolving consumer preferences and technological advancements. As sustainability becomes a priority, manufacturers are likely to innovate with eco-friendly materials and practices. Additionally, the integration of smart technology into furniture design is expected to enhance functionality and appeal. With the continued growth of e-commerce, companies will need to adapt their strategies to meet the demands of a digitally-savvy consumer base, ensuring a competitive edge in the market.

Market Opportunities

  • Expansion into Emerging Markets:Companies have a significant opportunity to expand into emerging markets, where urbanization and rising incomes are driving furniture demand. The World Bank projects that emerging economies will see a robust growth rate in future, creating a favorable environment for U.S. furniture brands to establish a presence and tap into new customer bases.
  • Customization and Personalization Trends:The demand for customized furniture solutions is on the rise, with consumers increasingly seeking unique designs that reflect their personal style. Industry reports indicate that 30% of consumers are willing to pay a premium for personalized products, presenting a lucrative opportunity for manufacturers to offer tailored solutions and enhance customer engagement.

Scope of the Report

SegmentSub-Segments
By Type

Indoor Furniture

Outdoor Furniture

Office Furniture

Hospitality Furniture

Institutional Furniture

Custom Furniture

Others

By End-User

Residential

Commercial

Institutional

Hospitality

Others

By Material

Wood

Metal

Plastic

Glass

Upholstered

Others

By Distribution Channel

Specialty Stores

Supermarkets

Online Retail

Wholesale Distributors

Direct Sales

Others

By Price Range

Budget

Mid-range

Premium

Luxury

Others

By Style

Modern

Traditional

Contemporary

Rustic

Industrial

Others

By Functionality

Multi-functional

Space-saving

Ergonomic

Modular

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., U.S. Department of Commerce, Consumer Product Safety Commission)

Manufacturers and Producers

Distributors and Retailers

Interior Designers and Architects

Real Estate Developers

Industry Associations (e.g., American Home Furnishings Alliance)

Financial Institutions

Players Mentioned in the Report:

Ashley Furniture Industries, Inc.

La-Z-Boy Incorporated

Steelcase Inc.

Herman Miller, Inc.

IKEA USA

Wayfair Inc.

Tempur Sealy International, Inc.

Hooker Furnishings Corporation

Knoll, Inc.

Flexsteel Industries, Inc.

Bassett Furniture Industries, Inc.

Kimball International, Inc.

HNI Corporation

Sauder Woodworking Co.

American Signature, Inc.

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. United States Furniture Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 United States Furniture Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. United States Furniture Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Consumer Spending on Home Furnishings
3.1.2 Rise in Home Renovation and Remodeling Activities
3.1.3 Growth of E-commerce in Furniture Sales
3.1.4 Demand for Sustainable and Eco-friendly Furniture

3.2 Market Challenges

3.2.1 Supply Chain Disruptions
3.2.2 Fluctuating Raw Material Prices
3.2.3 Intense Competition from Online Retailers
3.2.4 Changing Consumer Preferences

3.3 Market Opportunities

3.3.1 Expansion into Emerging Markets
3.3.2 Customization and Personalization Trends
3.3.3 Integration of Smart Technology in Furniture
3.3.4 Collaborations with Interior Designers and Architects

3.4 Market Trends

3.4.1 Growth of Minimalist and Multi-functional Furniture
3.4.2 Increasing Popularity of Online Furniture Shopping
3.4.3 Rise of Subscription-based Furniture Services
3.4.4 Focus on Health and Wellness in Furniture Design

3.5 Government Regulation

3.5.1 Compliance with Safety Standards (e.g., ASTM, CPSC)
3.5.2 Environmental Regulations on Material Sourcing
3.5.3 Regulations on Furniture Flammability
3.5.4 Labor Laws Affecting Manufacturing Practices

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. United States Furniture Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. United States Furniture Market Segmentation

8.1 By Type

8.1.1 Indoor Furniture
8.1.2 Outdoor Furniture
8.1.3 Office Furniture
8.1.4 Hospitality Furniture
8.1.5 Institutional Furniture
8.1.6 Custom Furniture
8.1.7 Others

8.2 By End-User

8.2.1 Residential
8.2.2 Commercial
8.2.3 Institutional
8.2.4 Hospitality
8.2.5 Others

8.3 By Material

8.3.1 Wood
8.3.2 Metal
8.3.3 Plastic
8.3.4 Glass
8.3.5 Upholstered
8.3.6 Others

8.4 By Distribution Channel

8.4.1 Specialty Stores
8.4.2 Supermarkets
8.4.3 Online Retail
8.4.4 Wholesale Distributors
8.4.5 Direct Sales
8.4.6 Others

8.5 By Price Range

8.5.1 Budget
8.5.2 Mid-range
8.5.3 Premium
8.5.4 Luxury
8.5.5 Others

8.6 By Style

8.6.1 Modern
8.6.2 Traditional
8.6.3 Contemporary
8.6.4 Rustic
8.6.5 Industrial
8.6.6 Others

8.7 By Functionality

8.7.1 Multi-functional
8.7.2 Space-saving
8.7.3 Ergonomic
8.7.4 Modular
8.7.5 Others

9. United States Furniture Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Company Size (Large, Medium, Small)
9.2.3 Annual Revenue (USD)
9.2.4 Revenue Growth Rate (%)
9.2.5 Market Share (%)
9.2.6 Product Portfolio Breadth
9.2.7 Distribution Channel Coverage
9.2.8 Online Sales Penetration (%)
9.2.9 Inventory Turnover Ratio
9.2.10 Customer Satisfaction Score (NPS or equivalent)
9.2.11 Sustainability Initiatives (e.g., % eco-friendly products)
9.2.12 Average Order Value (USD)
9.2.13 Product Return Rate (%)
9.2.14 Employee Count (US)
9.2.15 R&D/Innovation Spend (% of revenue)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Ashley Furniture Industries, Inc.
9.5.2 La-Z-Boy Incorporated
9.5.3 Steelcase Inc.
9.5.4 Herman Miller, Inc.
9.5.5 IKEA USA
9.5.6 Wayfair Inc.
9.5.7 Tempur Sealy International, Inc.
9.5.8 Hooker Furnishings Corporation
9.5.9 Knoll, Inc.
9.5.10 Flexsteel Industries, Inc.
9.5.11 Bassett Furniture Industries, Inc.
9.5.12 Kimball International, Inc.
9.5.13 HNI Corporation
9.5.14 Sauder Woodworking Co.
9.5.15 American Signature, Inc.

10. United States Furniture Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government Procurement Policies
10.1.2 Budget Allocation for Furniture
10.1.3 Supplier Selection Criteria
10.1.4 Contracting Processes

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Corporate Budgeting Trends
10.2.2 Investment in Office Furniture
10.2.3 Sustainability Initiatives
10.2.4 Impact of Remote Work on Spending

10.3 Pain Point Analysis by End-User Category

10.3.1 Quality Concerns
10.3.2 Delivery Timeliness
10.3.3 Customization Needs
10.3.4 After-sales Support

10.4 User Readiness for Adoption

10.4.1 Awareness of New Products
10.4.2 Willingness to Invest in Quality
10.4.3 Trends in Online Shopping
10.4.4 Feedback Mechanisms

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of ROI
10.5.2 Case Studies of Successful Implementations
10.5.3 Opportunities for Upselling
10.5.4 Long-term Partnerships

11. United States Furniture Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Customer Segmentation

1.5 Key Partnerships

1.6 Cost Structure Analysis

1.7 Channels of Distribution


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs

2.3 Target Audience Identification

2.4 Marketing Channels

2.5 Promotional Strategies

2.6 Customer Engagement Tactics

2.7 Performance Metrics


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups

3.2 Logistics and Supply Chain Management

3.3 Distribution Partnerships

3.4 Inventory Management Strategies

3.5 Channel Conflict Resolution

3.6 Performance Evaluation

3.7 Future Distribution Trends


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands

4.3 Competitor Pricing Analysis

4.4 Value-based Pricing Strategies

4.5 Price Sensitivity Analysis

4.6 Discounting Strategies

4.7 Pricing Optimization Techniques


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments

5.3 Emerging Trends

5.4 Product Development Opportunities

5.5 Market Entry Strategies

5.6 Customer Feedback Mechanisms

5.7 Future Demand Projections


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service

6.3 Customer Feedback Systems

6.4 Relationship Management Strategies

6.5 Customer Retention Techniques

6.6 Engagement through Social Media

6.7 Performance Metrics


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains

7.3 Unique Selling Points

7.4 Customer-Centric Innovations

7.5 Competitive Advantages

7.6 Market Differentiation Strategies

7.7 Value Communication Strategies


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup

8.4 Marketing Initiatives

8.5 Product Development

8.6 Customer Engagement Activities

8.7 Performance Monitoring


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone Planning
15.2.2 Activity Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from the American Home Furnishings Alliance
  • Review of market trends and consumer behavior studies from the U.S. Census Bureau
  • Examination of trade publications and market analysis from furniture industry associations

Primary Research

  • Interviews with executives from leading furniture manufacturers and retailers
  • Surveys targeting interior designers and home furnishing consultants
  • Focus groups with consumers to understand purchasing preferences and trends

Validation & Triangulation

  • Cross-validation of findings with sales data from major furniture retailers
  • Triangulation of consumer insights with economic indicators and housing market data
  • Sanity checks through expert panel reviews comprising industry veterans

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total market size based on national furniture sales data
  • Segmentation by product categories such as residential, commercial, and outdoor furniture
  • Incorporation of demographic trends influencing furniture purchases

Bottom-up Modeling

  • Collection of sales volume data from key players in the furniture market
  • Analysis of average selling prices across different furniture segments
  • Calculation of market size based on unit sales and revenue generation

Forecasting & Scenario Analysis

  • Multi-factor regression analysis incorporating economic growth and housing starts
  • Scenario modeling based on shifts in consumer preferences and sustainability trends
  • Development of baseline, optimistic, and pessimistic market forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Residential Furniture Purchases100Homeowners, Interior Designers
Commercial Furniture Solutions80Office Managers, Facility Coordinators
Outdoor Furniture Trends60Landscape Architects, Retail Buyers
Consumer Preferences in E-commerce90Online Shoppers, E-commerce Managers
Sustainability in Furniture Design50Sustainability Officers, Product Designers

Frequently Asked Questions

What is the current value of the United States Furniture Market?

The United States Furniture Market is valued at approximately USD 190 billion, reflecting a robust growth driven by increased consumer spending on home improvement, residential construction, and a shift towards online shopping for furniture.

What are the key trends in the United States Furniture Market?

Which cities dominate the United States Furniture Market?

What are the main segments of the United States Furniture Market?

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