Apac Single Serve Packaging Market Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

The APAC Single Serve Packaging Market, valued at USD 2 billion, is growing due to rising demand for on-the-go products and sustainable solutions.

Region:Asia

Author(s):Dev

Product Code:KRAD7623

Pages:87

Published On:December 2025

About the Report

Base Year 2024

APAC Single Serve Packaging Market Overview

  • The APAC Single Serve Packaging Market is valued at USD 2 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for convenience and on-the-go consumption, particularly in urban areas, along with rapid urbanization, changing dietary habits, rising health awareness, and the expansion of e-commerce and retail sectors. The rise in disposable income and changing consumer lifestyles have further fueled the market, as consumers seek packaging solutions that offer portability and ease of use.
  • Key players in this market include China, Japan, and India, which dominate due to their large populations and rapid urbanization. China leads with its extensive manufacturing capabilities and consumer base, while Japan is known for its innovation in packaging technology. India’s growing middle class and increasing demand for packaged food and beverages also contribute significantly to the market's expansion.
  • The Plastics Waste Management Rules, 2022 issued by the Ministry of Environment, Forest and Climate Change require extended producer responsibility for plastic packaging, mandating registration of producers, importers and brand owners handling over 100 kg per month, collection targets starting at 25% in 2024 rising to 100% by 2028, and standards for recyclable or compostable single-use plastics including bans on identified non-recyclable items.
APAC Single Serve Packaging Market Size

APAC Single Serve Packaging Market Segmentation

By Packaging Format:The packaging format segment includes various types such as pouches & sachets, cups, tubs & trays, bottles & cartons, blister & strip packs, stick packs & tubes, and others. Each format serves different consumer needs and preferences, influencing their market share.

APAC Single Serve Packaging Market segmentation by Packaging Format.

The pouches & sachets segment is currently dominating the market due to their lightweight, convenience, and cost-effectiveness. They are widely used in the food and beverage industry for snacks, sauces, and single-serve portions, catering to the growing trend of on-the-go consumption. The versatility of pouches in terms of design and functionality also appeals to manufacturers, making them a preferred choice for packaging.

By End-Use Industry:This segment encompasses various industries including food (snacks, dairy, confectionery, ready meals), beverages (juices, RTD drinks, dairy beverages), personal care & cosmetics, household & home care, pharmaceuticals & healthcare, and others. Each industry has unique packaging requirements that influence the choice of single-serve formats.

APAC Single Serve Packaging Market segmentation by End-Use Industry.

The food segment, particularly snacks and ready meals, is leading the market due to the increasing demand for convenient meal options among busy consumers. The rise in snacking culture and the preference for portion-controlled packaging are driving growth in this segment. Additionally, the expansion of e-commerce platforms has further boosted the demand for single-serve food packaging.

APAC Single Serve Packaging Market Competitive Landscape

The APAC Single Serve Packaging Market is characterized by a dynamic mix of regional and international players. Leading participants such as Amcor plc, Huhtamaki Oyj, Tetra Pak International S.A., Mondi Group, Berry Global, Inc., Toyo Seikan Group Holdings, Ltd., Nippon Paper Industries Co., Ltd., Sealed Air Corporation, Uflex Ltd., Constantia Flexibles, Sonoco Products Company, WestRock Company, Winpak Ltd., ProAmpac LLC, Graphic Packaging Holding Company contribute to innovation, geographic expansion, and service delivery in this space.

Amcor plc

1926

Zurich, Switzerland

Huhtamaki Oyj

1920

Espoo, Finland

Tetra Pak International S.A.

1951

Lausanne, Switzerland

Mondi Group

1967

Wiener Neudorf, Austria

Berry Global, Inc.

1967

Evansville, Indiana, USA

Company

Establishment Year

Headquarters

APAC Single-Serve Packaging Revenue

APAC Revenue CAGR (Last 3–5 Years)

APAC Market Share in Single-Serve Formats

Share of Sustainable / Eco-Friendly SKUs

Average Realization per Unit (US$/’000 Packs)

Product Innovation Intensity (Patents / New Launches per Year)

APAC Single Serve Packaging Market Industry Analysis

Growth Drivers

  • Increasing Consumer Demand for Convenience:The APAC region has witnessed a significant shift towards convenience-oriented products, with the single-serve packaging segment experiencing a surge. In future, the convenience food market in APAC was valued at approximately $220 billion, driven by busy lifestyles and urbanization. This trend is expected to continue, as 60% of consumers prioritize convenience in their purchasing decisions, leading to increased demand for single-serve packaging solutions that cater to on-the-go consumption.
  • Rise in E-commerce and Online Food Delivery Services:The e-commerce sector in APAC is projected to reach $2.5 trillion in future, with online food delivery services contributing significantly to this growth. In future, the online food delivery market was valued at $60 billion, reflecting a 20% increase from the previous year. This surge in online shopping and food delivery is driving the demand for single-serve packaging, as consumers seek convenient, ready-to-eat options that can be easily transported and consumed.
  • Growing Focus on Sustainable Packaging Solutions:Sustainability is becoming a key driver in the packaging industry, with 75% of consumers in APAC expressing a preference for eco-friendly packaging options. The market for sustainable packaging in the region is expected to grow to $35 billion in future. Companies are increasingly investing in biodegradable and recyclable materials, responding to consumer demand for environmentally responsible products, which is further propelling the single-serve packaging market.

Market Challenges

  • High Competition Among Packaging Manufacturers:The APAC single-serve packaging market is characterized by intense competition, with over 600 manufacturers vying for market share. This saturation leads to price wars and reduced profit margins, making it challenging for companies to maintain profitability. In future, the average profit margin for packaging manufacturers in the region was reported at just 4%, highlighting the need for differentiation and innovation to stay competitive.
  • Regulatory Compliance and Environmental Concerns:The packaging industry in APAC faces stringent regulations regarding plastic usage and waste management. In future, over 35% of packaging manufacturers reported difficulties in meeting compliance standards, which can lead to fines and operational disruptions. Additionally, growing environmental concerns among consumers are pressuring companies to adopt sustainable practices, further complicating compliance efforts and increasing operational costs.

APAC Single Serve Packaging Market Future Outlook

The APAC single-serve packaging market is poised for significant transformation, driven by evolving consumer preferences and technological advancements. As sustainability becomes a priority, companies are expected to innovate with eco-friendly materials and smart packaging solutions. The integration of technology, such as QR codes and NFC tags, will enhance consumer engagement and provide valuable product information. Additionally, the expansion of e-commerce and food delivery services will continue to shape packaging designs, emphasizing convenience and sustainability in the coming years.

Market Opportunities

  • Expansion in Emerging Markets:Emerging markets in APAC, such as India and Vietnam, present significant growth opportunities for single-serve packaging. With a combined population of over 1.6 billion, these markets are experiencing rising disposable incomes and changing consumer habits, leading to increased demand for convenient packaging solutions that cater to urban lifestyles.
  • Development of Biodegradable Packaging Materials:The shift towards biodegradable packaging materials is a promising opportunity for manufacturers. With the global biodegradable packaging market expected to reach $25 billion in future, companies that invest in developing innovative, sustainable materials can capture a growing segment of environmentally conscious consumers, enhancing brand loyalty and market share.

Scope of the Report

SegmentSub-Segments
By Packaging Format

Pouches & Sachets

Cups, Tubs & Trays

Bottles & Cartons

Blister & Strip Packs

Stick Packs & Tubes

Others

By End-Use Industry

Food (Snacks, Dairy, Confectionery, Ready Meals)

Beverages (Juices, RTD Drinks, Dairy Beverages)

Personal Care & Cosmetics

Household & Home Care

Pharmaceuticals & Healthcare

Others

By Material

Plastics (PE, PP, PET, Others)

Paper & Paperboard

Aluminum Foil & Metal Laminates

Glass

Bioplastics & Other Sustainable Materials

By Distribution Channel

Supermarkets & Hypermarkets

Convenience Stores

Online Retail & E-commerce

Foodservice & HoReCa

Others

By Country

China

Japan

South Korea

India

ASEAN (Indonesia, Thailand, Vietnam, Malaysia, Others)

Australia & New Zealand

Rest of APAC

By Application

Ready-to-Eat Meals & Meal Kits

Snacks & Confectionery

Dairy & Frozen Desserts

Hot & Cold Beverages

Nutraceuticals & Dietary Supplements

Others

By Sustainability Focus

Recyclable Mono-Material Packaging

Biodegradable & Compostable Packaging

Lightweighting & Material Reduction

Reusable & Refillable Formats

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Food Safety and Standards Authority of India, Ministry of Health, Singapore)

Manufacturers and Producers

Distributors and Retailers

Packaging Material Suppliers

Logistics and Supply Chain Companies

Industry Associations (e.g., Asia Pacific Packaging Association)

Financial Institutions

Players Mentioned in the Report:

Amcor plc

Huhtamaki Oyj

Tetra Pak International S.A.

Mondi Group

Berry Global, Inc.

Toyo Seikan Group Holdings, Ltd.

Nippon Paper Industries Co., Ltd.

Sealed Air Corporation

Uflex Ltd.

Constantia Flexibles

Sonoco Products Company

WestRock Company

Winpak Ltd.

ProAmpac LLC

Graphic Packaging Holding Company

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. APAC Single Serve Packaging Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 APAC Single Serve Packaging Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. APAC Single Serve Packaging Market Analysis

3.1 Growth Drivers

3.1.1 Increasing consumer demand for convenience
3.1.2 Rise in e-commerce and online food delivery services
3.1.3 Growing focus on sustainable packaging solutions
3.1.4 Innovations in packaging technology

3.2 Market Challenges

3.2.1 High competition among packaging manufacturers
3.2.2 Regulatory compliance and environmental concerns
3.2.3 Fluctuating raw material prices
3.2.4 Consumer preference for bulk packaging

3.3 Market Opportunities

3.3.1 Expansion in emerging markets
3.3.2 Development of biodegradable packaging materials
3.3.3 Collaborations with food and beverage brands
3.3.4 Customization and personalization of packaging

3.4 Market Trends

3.4.1 Shift towards eco-friendly packaging solutions
3.4.2 Increased use of smart packaging technologies
3.4.3 Growth in single-serve beverage packaging
3.4.4 Adoption of minimalistic packaging designs

3.5 Government Regulation

3.5.1 Regulations on plastic usage and recycling
3.5.2 Standards for food safety and packaging materials
3.5.3 Incentives for sustainable packaging initiatives
3.5.4 Compliance requirements for import/export of packaging

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. APAC Single Serve Packaging Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. APAC Single Serve Packaging Market Segmentation

8.1 By Packaging Format

8.1.1 Pouches & Sachets
8.1.2 Cups, Tubs & Trays
8.1.3 Bottles & Cartons
8.1.4 Blister & Strip Packs
8.1.5 Stick Packs & Tubes
8.1.6 Others

8.2 By End-Use Industry

8.2.1 Food (Snacks, Dairy, Confectionery, Ready Meals)
8.2.2 Beverages (Juices, RTD Drinks, Dairy Beverages)
8.2.3 Personal Care & Cosmetics
8.2.4 Household & Home Care
8.2.5 Pharmaceuticals & Healthcare
8.2.6 Others

8.3 By Material

8.3.1 Plastics (PE, PP, PET, Others)
8.3.2 Paper & Paperboard
8.3.3 Aluminum Foil & Metal Laminates
8.3.4 Glass
8.3.5 Bioplastics & Other Sustainable Materials

8.4 By Distribution Channel

8.4.1 Supermarkets & Hypermarkets
8.4.2 Convenience Stores
8.4.3 Online Retail & E-commerce
8.4.4 Foodservice & HoReCa
8.4.5 Others

8.5 By Country

8.5.1 China
8.5.2 Japan
8.5.3 South Korea
8.5.4 India
8.5.5 ASEAN (Indonesia, Thailand, Vietnam, Malaysia, Others)
8.5.6 Australia & New Zealand
8.5.7 Rest of APAC

8.6 By Application

8.6.1 Ready-to-Eat Meals & Meal Kits
8.6.2 Snacks & Confectionery
8.6.3 Dairy & Frozen Desserts
8.6.4 Hot & Cold Beverages
8.6.5 Nutraceuticals & Dietary Supplements
8.6.6 Others

8.7 By Sustainability Focus

8.7.1 Recyclable Mono-Material Packaging
8.7.2 Biodegradable & Compostable Packaging
8.7.3 Lightweighting & Material Reduction
8.7.4 Reusable & Refillable Formats
8.7.5 Others

9. APAC Single Serve Packaging Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 APAC Single-Serve Packaging Revenue
9.2.3 APAC Revenue CAGR (Last 3–5 Years)
9.2.4 APAC Market Share in Single-Serve Formats
9.2.5 Share of Sustainable / Eco-Friendly SKUs
9.2.6 Average Realization per Unit (US$/’000 Packs)
9.2.7 Product Innovation Intensity (Patents / New Launches per Year)
9.2.8 Manufacturing Footprint in APAC (Number of Plants / Countries Covered)
9.2.9 Key End-Use Exposure (Food, Beverage, Pharma % Mix)
9.2.10 Strategic Partnerships with APAC Brand Owners & Retailers

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Amcor plc
9.5.2 Huhtamaki Oyj
9.5.3 Tetra Pak International S.A.
9.5.4 Mondi Group
9.5.5 Berry Global, Inc.
9.5.6 Toyo Seikan Group Holdings, Ltd.
9.5.7 Nippon Paper Industries Co., Ltd.
9.5.8 Sealed Air Corporation
9.5.9 Uflex Ltd.
9.5.10 Constantia Flexibles
9.5.11 Sonoco Products Company
9.5.12 WestRock Company
9.5.13 Winpak Ltd.
9.5.14 ProAmpac LLC
9.5.15 Graphic Packaging Holding Company

10. APAC Single Serve Packaging Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government procurement policies
10.1.2 Budget allocation for packaging
10.1.3 Preference for local suppliers
10.1.4 Sustainability criteria in procurement

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in packaging technology
10.2.2 Budget for sustainable packaging initiatives
10.2.3 Spending on supply chain optimization
10.2.4 Allocation for research and development

10.3 Pain Point Analysis by End-User Category

10.3.1 Cost pressures in packaging
10.3.2 Quality and safety concerns
10.3.3 Demand for customization
10.3.4 Supply chain disruptions

10.4 User Readiness for Adoption

10.4.1 Awareness of sustainable packaging
10.4.2 Willingness to pay for eco-friendly options
10.4.3 Readiness for technological integration
10.4.4 Training and support needs

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of cost savings
10.5.2 Impact on customer satisfaction
10.5.3 Opportunities for product line expansion
10.5.4 Long-term sustainability benefits

11. APAC Single Serve Packaging Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market gaps identification

1.2 Value proposition development

1.3 Revenue model exploration

1.4 Customer segment analysis

1.5 Key partnerships identification

1.6 Cost structure assessment

1.7 Competitive landscape overview


2. Marketing and Positioning Recommendations

2.1 Branding strategies

2.2 Product USPs

2.3 Target audience segmentation

2.4 Communication strategies

2.5 Digital marketing initiatives

2.6 Trade marketing strategies

2.7 Customer engagement tactics


3. Distribution Plan

3.1 Urban retail vs rural NGO tie-ups

3.2 E-commerce strategies

3.3 Logistics and supply chain management

3.4 Distribution partnerships

3.5 Inventory management practices

3.6 Channel conflict resolution

3.7 Performance metrics for distribution


4. Channel & Pricing Gaps

4.1 Underserved routes

4.2 Pricing bands

4.3 Competitor pricing analysis

4.4 Value-based pricing strategies

4.5 Discounting strategies

4.6 Price elasticity assessment

4.7 Customer willingness to pay


5. Unmet Demand & Latent Needs

5.1 Category gaps

5.2 Consumer segments

5.3 Emerging trends analysis

5.4 Product development opportunities

5.5 Market entry barriers

5.6 Customer feedback mechanisms

5.7 Innovation opportunities


6. Customer Relationship

6.1 Loyalty programs

6.2 After-sales service

6.3 Customer feedback loops

6.4 Community engagement initiatives

6.5 Customer education programs

6.6 Relationship management tools

6.7 Customer lifetime value analysis


7. Value Proposition

7.1 Sustainability

7.2 Integrated supply chains

7.3 Cost-effectiveness

7.4 Quality assurance

7.5 Innovation in packaging

7.6 Customer-centric solutions

7.7 Brand differentiation


8. Key Activities

8.1 Regulatory compliance

8.2 Branding

8.3 Distribution setup

8.4 Market research

8.5 Training and development

8.6 Performance monitoring

8.7 Stakeholder engagement


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product mix
9.1.2 Pricing band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target countries
9.2.2 Compliance roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven analysis

13.2 Long-term sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone tracking
15.2.2 Activity scheduling
15.2.3 Resource allocation

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Industry reports from packaging associations and market research firms
  • Government publications on packaging regulations and sustainability initiatives
  • Market analysis from trade journals focusing on single-serve packaging trends

Primary Research

  • Interviews with product managers at leading food and beverage companies
  • Surveys with packaging engineers and designers in the APAC region
  • Focus groups with consumers to understand preferences for single-serve packaging

Validation & Triangulation

  • Cross-validation of data from multiple industry sources and expert opinions
  • Triangulation of market size estimates using sales data and production statistics
  • Sanity checks through feedback from industry experts and stakeholders

Phase 2: Market Size Estimation1

Top-down Assessment

  • Analysis of overall packaging market size and growth rates in APAC
  • Segmentation by product type, including flexible, rigid, and semi-rigid packaging
  • Incorporation of macroeconomic factors influencing consumer spending on single-serve products

Bottom-up Modeling

  • Volume estimates based on production data from key manufacturers in the region
  • Cost analysis of materials used in single-serve packaging solutions
  • Estimation of market share based on sales figures from major players

Forecasting & Scenario Analysis

  • Trend analysis using historical data to project future growth rates
  • Scenario modeling based on potential regulatory changes and consumer behavior shifts
  • Development of best-case, worst-case, and most-likely market scenarios through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Food & Beverage Packaging Innovations120Product Development Managers, Brand Strategists
Consumer Preferences in Single-Serve Packaging100Market Research Analysts, Consumer Insights Managers
Sustainability Practices in Packaging80Sustainability Officers, Compliance Managers
Retail Sector Packaging Solutions100Retail Managers, Supply Chain Coordinators
Emerging Trends in Packaging Technology90Technology Officers, R&D Managers

Frequently Asked Questions

What is the current value of the APAC Single Serve Packaging Market?

The APAC Single Serve Packaging Market is valued at approximately USD 2 billion, driven by increasing consumer demand for convenience, urbanization, and changing dietary habits. This market is expected to grow further as disposable incomes rise and e-commerce expands.

Which countries are the key players in the APAC Single Serve Packaging Market?

What are the main drivers of growth in the APAC Single Serve Packaging Market?

What challenges does the APAC Single Serve Packaging Market face?

Other Regional/Country Reports

Indonesia Single Serve Packaging Market

Malaysia Single Serve Packaging Market

KSA Single Serve Packaging Market

SEA Single Serve Packaging Market

Vietnam Single Serve Packaging Market

Thailand Single Serve Packaging Market

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