Electricals Retailing in Germany, Market Shares, Summary and Forecasts to 2021
May 2017
45
About the Report
About the Report
Electricals Retailing in Germany, Market Shares, Summary and Forecasts to 2021
Summary
"Electricals Retailing in Germany, Market Shares, Summary and Forecasts to 2021" provides data for historic and forecast retail sales, and also includes information on the business environment and country risk related to German retail environment. In addition, it analyzes the key consumer trends influencing German electricals retail market.
The electricals market is outperforming overall retail in the five years to 2021. It is forecast to grow at a CAGR of 3.7% to reach EUR56.7 billion by 2021. Growth is being driven by innovations and new product launches in technology , a growing housing market and consumer confidence.
Specialist retailers still hold a significant share of the market but are losing out to online as consumers compare prices of branded goods and have access to such a broad range of products. Online will increase its share from 22.9% to 32.8% of total sales by 2021.
The leading operators are MediaMarkt and Saturn, both owned by the Metro Group, and which have 21% of the market.
What else does this report offer?
In-depth analysis of the latest trends in consumer shopping, covering the factors driving shopping, consumer insights, market dynamics
The report also details major retailers in electricals category group with their product proposition analysis and market positioning in 2016 along with recent key developments
Market insights based on consumer trends, changing economic and demographic factors, technology innovations, and other macroeconomic factors
Retail sales and the fastest-growing product categories in electricals sector
Qualitative and quantitative insights of changing retail dynamics in electricals sector
Scope
The electricals market is outperforming overall retail in the five years to 2021. It is forecast to grow at a CAGR of 3.7% to reach EUR56.7 billion by 2021
Specialist retailers still hold a significant share of the market
Online will increase its share from 22.9% to 32.8% of total sales by 2021.
The leading operators are MediaMarkt and Saturn, both owned by the Metro Group, and which have 21% of the market.
Reasons to buy
Gain a comprehensive knowledge on electricals sector in the German retail market and develop a competitive advantage from the start of your supply chain
Investigate current and forecast behavior trends in electricals category to identify the best opportunities to exploit
Analysis of key international and domestic players operating in the electricals market
Explore novel opportunities that will allow you to align your product offerings and strategies to meet demand by analyzing the vital economic and population trends, key consumer and technology trends influencing the electricals market
Products
Companies
Media Markt, Saturn, O2, Amazon, Euronics, Medimax, Conrad, Notebooksbilliger, EP, Cyberport
Table of Contents
Table of Contents
Table of Contents
Key Findings
The State of the Nation
The State of Retail
Electricals
Methodology
Appendix
List of Figure
List of Table
Why Buy From US?
What makes us stand out is that our consultants follows Robust, Refine and Result (RRR) methodology. i.e. Robust for clear definitions, approaches and sanity checking, Refine for differentiating respondents facts and opinions and Result for presenting data with story
We have set a benchmark in the industry by offering our clients with syndicated and customized market research reports featuring coverage of entire market as well as meticulous research and analyst insights.
While we don't replace traditional research, we flip the method upside down. Our dual approach of Top Bottom & Bottom Top ensures quality deliverable by not just verifying company fundamentals but also looking at the sector and macroeconomic factors.
With one step in the future, our research team constantly tries to show you the bigger picture. We help with some of the tough questions you may encounter along the way: How is the industry positioned? Best marketing channel? KPI's of competitors? By aligning every element, we help maximize success.
Our report gives you instant access to the answers and sources that other companies might choose to hide. We elaborate each steps of research methodology we have used and showcase you the sample size to earn your trust.
If you need any support, we are here! We pride ourselves on universe strength, data quality, and quick, friendly, and professional service.