Consumer and Market Insights: Fragrances Market in Argentina

Consumer and Market Insights: Fragrances Market in Argentina

  • Products Id :- CS2320MF
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  • Pages: 47
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Executive Summary

The Argentine Fragrances market is forecast to register high growth in value and volume terms during 2014-2019, supported by increasing disposable income (can add-and greater importance on personal grooming/appearance) among consumers. Female Fragrances is the leading category by value sales and is also forecast to register fastest growth during 2014-2019 (include in key findings). The market has a fragmented distribution structure in the country, which is being dominated (fragmeted and dominated wont go together) by the combination of direct selling companies, third- party distribution and Health & Beauty Stores.

Key Findings

The Argentinean Fragrances market is expected to grow at a high CAGR of 14.1% in value terms, driven by large base of young population (need not include)

The Female Fragrances category has the highest volume share in the overall Fragrances market, followed by Male Fragrances category

The Mass Female Fragrances segment is expected to gain market share within the Female Fragrances category

The market is highly fragmented and international brands such as Calvin Klein and Ralph Lauren compete closely for market share

Multi level marketing channels such as directing selling dominates Fragrances distribution in Argentina (include in summary)


The Consumer and market Insight report on the Fragrances market in Argentina provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019

Category coverage: Value and growth analysis for Female Fragrances, Male Fragrances and Unisex Fragrances with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Department Stores, Health & Beauty Stores and more

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for glass, rigid plastics, rigid metal and others; container data for: bottle and others.

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion

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Ken Research
Ankur Gupta, Head Marketing & Communications



Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Argentina Fragrances market

Historical and projected consumption in the Argentina Fragrances market

Degree of trade up/down-trade in the Argentina Fragrances market

Market volume of Argentina Fragrances by category

Historical and project market value of Argentina Fragrances by category

Winners and losers in the Argentina Fragrances market

Average category level pricing in the Argentina Fragrances market

Segment share of the category and change in market share in the Argentina Fragrances market

Retail Landscape and Key Distribution Channels

Leading retailers in the Argentina food market

Leading distribution channels in the Argentina Fragrances market

Leading distribution channels by category in the Argentina Fragrances market


Argentina Fragrances market by type of packaging

Argentina Fragrances market by type of packaging closure/outer

Argentina Fragrances market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Argentina Fragrances market

Private label performance compare to national brands in the Argentina Fragrances market

Leading brands in the Argentina Fragrances market by category


Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions


About Canadean

Single User License:
Report can be used by individual purchaser only

Site License:
Report can be shared by unlimited users within one corporate location, e.g. a regional office

Corporate User License:
Report can be shared globally by unlimited users within the purchasing corporation e.g. all employees of a single company

To know more information on Purchase by Section, please send a mail to sales [@]

Avon Products Inc.

Cannon Puntana S.A.


Coty Inc.

Natura Cosmeticos S A

L'Oreal S.A.


Cosmeticos Avon SACI

Natura Argentina SA


Cencosud and Carrefour

Argentina, Fragrances, Female Fragrances, Male Fragrances, Unisex Fragrances, distribution, Hypermarkets and Supermarkets, Health and Beauty Stores, Department Stores, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share

select a license

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