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Consumer and Market Insights: Fragrances Market in Spain

Consumer and Market Insights: Fragrances Market in Spain

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Executive Summary

The Fragrances market in Spain is forecast to register marginally higher growth during 2014-2019 compared to 2009-2014. Female Fragrances is the leading value category, while Unisex Fragrances is forecast to register the fastest growth during 2014-2019. Female Fragrances and Male Fragrances categories have a fragmented market share, whilst Calvin Klein is the leading brand in the Unisex Fragrances category.

Key Findings

The Fragrances market in Spain will register higher growth in value and volume terms during 2014-2019 compared to 2009-2014

Of the three Fragrances categories analyzed, the Unisex Fragrances category is forecast to register fastest value growth at a CAGR of 1.7% during 2014-2019

The Spanish Fragrances market is led by international brands such as Paco Rabanne and Calvin Klein

The use of Box as outer type will register slower growth at a CAGR of 0.7% during 2014-2019

Hypermarkets & Supermarkets is the leading distribution channel in the Fragrances market


The Consumer and Market Insights report on the Fragrances market in Spain provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.

What else is contained?

Market data: Overall market value and volume data with growth analysis for 2014-2019

Category coverage: Value and growth analysis for Female Fragrances, Male Fragrances and Unisex Fragrances with inputs on individual segment share within each category and the change in their market share forecast for 2014-2019

Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2014

Distribution data: Value shares within each category through channels such as Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores and more

Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for glass, rigid plastics and others; container data for: bottle and others.

Reasons to Buy

Identify high potential categories and explore further market opportunities based on detailed value and volume analysis

Existing and new players can analyse key distribution channels to identify and evaluate trends and opportunities

Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning

Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion


Report Scope

Country Context

Macroeconomic indicators-Population and age structure, GDP and Consumer Price Index

National retail and foodservice figures-Key Takeouts

Market Overview

Market value and volume for the Spain Fragrances market

Historical and projected consumption in the Spain Fragrances market

Degree of trade up/down-trade in the Spain Fragrances market

Market volume of Spain Fragrances by category

Historical and project market value of Spain Fragrances by category

Winners and losers in the Spain Fragrances market

Average category level pricing in the Spain Fragrances market

Segment share of the category and change in market share in the Spain Fragrances market

Retail Landscape and Key Distribution Channels

Leading retailers in the Spain food market

Leading distribution channels in the Spain Fragrances market

Leading distribution channels by category in the Spain Fragrances market


Spain Fragrances market by type of packaging

Spain Fragrances market by type of packaging closure/outer

Spain Fragrances market by type of packaging, forecasted

Brand and Private Label Share

Penetration of private label, by categories, in the Spain Fragrances market

Private label performance compare to national brands in the Spain Fragrances market

Leading brands in the Spain Fragrances market by category


Country context

Sector overview

Category data

Segment data

Packaging data

Category definitions

Segment definitions

Channel definitions


About Canadean

Single User License:
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L'Oreal S.A.

Coty Inc.

The Procter & Gamble Company

LVMH Mot Hennessy

Louis Vuitton S.E.

Chanel S.A.

Clarins Group

Beaute Prestige International

Estee Lauder Inc.

Perfumania Holdings Inc.


Shiseido Company




Spain, Female Fragrances, Male Fragrances and Unisex Fragrances, Fragrances, Mass Fragrances, Premium Fragrances, distribution, Hypermarkets & Supermarkets, Convenience Stores, Health & Beauty Stores, channel share, brand share, market share, packaging, materials, containers, closure, outer, volume share, value share

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