The UK Clothing Market 2018 - 2023

The UK Clothing Market 2018 - 2023

  • Products Id :- VR0152SR
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  • Pages: 76
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Executive Summary

The UK Clothing Market 2018-2023


"The UK Clothing Market 2018-2023", report offers comprehensive insight and analysis of the clothing market (including forecasts up to 2023), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on womenswear, menswear, childrenswear and accessories. Consumer data is based on our 2018 How Britain Shops survey, using a panel of 10,000 nationally representative consumers, as well as our 2018 UK clothing survey, using a panel of 5,000 nationally representative consumers.

The UK clothing market is forecast to reach GBP46.3bn in 2018, with forecast growth of 10.4% between 2018 and 2023. Inflation continues to drive the market as volumes experience another year of decline in 2018. However we expect a recovery over the next five years as consumer sentiment improves, with volumes reaching 1.8% in 2023.


- Primark is forecast to become the UK's second largest clothing retailer in 2018, overtaking Next.

- Menswear is the driving force of the clothing sector, forecast to grow by 12.3% over the next five years as greater trend incorporation and newness drives volumes

- 60.9% of UK clothing shoppers purchased an item online in the past year.

Reasons to buy

- Use our in-depth analysis of value retailer Primark in order to understand why it is winning market share and the lessons to be learned from its proposition.

- Understand how social media impacts clothing purchases in order to fully exploit such platforms and drive online spending.

- Consider how much of a threat smaller players are to your proposition in order to adapt your strategy to better position yourself.

- Learn how drivers of clothing purchases, such as price, quality and customer service, change in importance among different demographics in order to maximise your sales potential.

Read More

Contact Us:
Ken Research
Ankur Gupta, Head Marketing & Communications


Table of Contents


Market drivers and inhibitors in clothing

Main issues in clothing :

Established multichannel players under pressure as new online pureplays vie for market share

Social media's influence on clothing choices cannot be ignored

Value players hold the most appeal in the clothing sector

Invest in bridging the online/offline gap

Strategies for success



The sector at a glance

The sector in context

Overall sector size

Overall sector growth

Category growth in clothing

Category dynamics: womenswear

Category dynamics: women's outerwear

Category dynamics: women's underwear

Category dynamics: menswear

Category dynamics: men's outerwear

Category dynamics: men's underwear

Category dynamics: accessories

Category dynamics: childrenswear

Category dynamics: girlswear

Category dynamics: boyswear

Category dynamics: infantswear

Spend per head

Online dynamics



Channels of distribution

Market shares

Key metrics for leading retailers

Visited retailers

Retailer profiles






Pep & Co



Competitor dynamics



Who shops and where they are located

Which categories they buy

Channels used by consumers

Fulfilment methods used by consumers

Frequency of shopping

What's important when purchasing clothing

Likelihood of recommending retailer to a friend

Shopping preferences


What is included

Market sizing

List of Figures

Percentage of clothing shoppers inspired by each social media site when making clothing choices, 2018

Percentage of shoppers buying from value, midmarket and premium & luxury retailers by demographic, 2018

Total size of the clothing market by category, 2018e

Clothing share of total retail spending, 2013, 2018e and 2023e

Overall clothing: size of the market 2013-2023e

Overall clothing: inflation & volume, 2013-2023e

Category growth in clothing 2018e-2023e

Womenswear: category size and growth rates 2013-2023e

Women's outerwear: category size and growth rates 2013-2023e

Women's underwear: category size and growth rates 2013-2023e

Menswear: category size and growth rates 2013-2023e

Men's outerwear: category size and growth rates 2013-2023e

Men's underwear: category size and growth rates 2013-2023e

Accessories: category and growth rates 2013-2023e

Childrenswear: category size and growth rates 2013-2023e

Girlswear: category size and growth rates 2013-2023e

Boyswear: category size and growth rates 2013-2023e

Infantswear: category size and growth rates 2013-2023e

Clothing spend per head, 2018e-2023e, and per age group, 2018e

Online clothing penetration 2013-2023e

Online clothing size and growth rates 2013-2023e

Channel splits for clothing 2018e and 2023e

Market shares of top 10 clothing retailers, 2017, 2018e

Top 20 most visited clothing retailers, 2018

Debenhams: consumer dynamics and where else they shop, 2018

Debenhams: clothing market share, 2013-2018e

Tesco: consumer dynamics and where else they shop, 2018

Tesco: clothing market share, 2013-2018e

H&M: consumer dynamics and where else they shop, 2018

H&M: clothing market share, 2013-2018e

Primark: consumer dynamics and where else they shop, 2018

Primark: clothing market share, 2013-2018e

ASOS: consumer dynamics and where else they shop, 2018

ASOS: clothing market share, 2013-2018e

Pep & Co: UK sales, store numbers and market share, 2018e

QUIZ: UK sales, store numbers and market share, 2018e

Boden: UK sales, store numbers and market share, 2018e

Clothing shopper penetration by demographic and region, 2018

Profile of clothing shoppers by demographic and region, 2018

Purchase penetration at category level, 2018

Channel usage (instore, online and mail order/catalogue) 2017, 2018

Fulfilment method for clothing (home delivery, click & collect, third-party pickup), 2018

Frequency of clothing purchases by demographic, 2017, 2018

What drives clothing purchases, 2017 and 2018

Likelihood of recommending a retailer to a friend, 2018

What inspires clothing choices, by age, 2018

Views on clothing purchases, 2018

List of Tables

Clothing spend by subcategory, 2018e and 2023e

Clothing channel split: 2018e, 2023e

Market share prospects out to 2019 for the top 10 players

Five year market shares for Top 10 players, 2013-2018e

Comparative metrics for leading retailers

Retailer competitor overlap for Top 10 players, 2018

Purchase penetration at subcategory level (menswear, womenswear, accessories and childrenswear) by demographic, 2018

Channel usage by demographic (instore, online, mail order), 2018

Fulfilment methods used by demographic (home delivery, click & collect and third-party pickup), 2018

What drives clothing purchases, by demographic, 2018

What drives clothing purchases, by retailer, 2018

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Dorothy Perkins


Fashion Nova



House of Fraser

JD Sports

John Lewis


Marks & Spencer



Missy Empire

New Look



Pep & Co




River Island



Sports Direct

Ted Baker

TK Maxx




Accessories, ASDA, ASOS, Boyswear, Childrenswear, Clothing, Debenhams, Department stores, Girlswear, Grocers, H&M, Infantswear, JD Sports, Marks & Spencer, Men's outerwear, Men's underwear, Menswear, Next, Primark, Tesco, Women's outerwear, Women's underwear, Womenswear

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