Indonesia Veterinary Telehealth Market Report Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

Indonesia Veterinary Telehealth Market Overview

• The Indonesia Veterinary Telehealth Market is valued at USD 14 million, based on a five-year historical analysis and its share within the broader Indonesia animal health and telehealth ecosystems. This growth is primarily driven by the increasing adoption of digital health solutions, rising pet ownership, and the need for accessible veterinary care, especially in remote areas. The market has seen a surge in demand for telehealth services as pet owners seek convenient and timely consultations for their animals, supported by improving internet penetration and widespread use of smartphones in Indonesia.
• Key cities such as Jakarta, Surabaya, and Bandung dominate the market due to their high population density and urbanization, which facilitate the adoption of telehealth services. Additionally, these cities have a higher concentration of pet owners, veterinary clinics, and referral hospitals, making them ideal hubs for veterinary telehealth solutions and hybrid models that combine in?clinic visits with remote follow?up.
• In 2023, regulatory efforts around digital health in Indonesia, including telemedicine frameworks, started to be applied by professional bodies and universities to veterinary contexts, encouraging the responsible use of teleconsultation in animal health. For veterinary practice specifically, the Indonesian Veterinary Medical Association (Perhimpunan Dokter Hewan Indonesia/PDHI) has issued telemedicine and online consultation guidance that aligns with professional conduct rules set under the Veterinary Practice Act (Undang?Undang No. 18 Tahun 2009 jo. Undang?Undang No. 41 Tahun 2014 tentang Peternakan dan Kesehatan Hewan), including requirements that veterinarians be licensed, maintain medical records, protect client data, and ensure that teleconsultations do not compromise standards of care.

Indonesia Veterinary Telehealth Market Segmentation

By Service Type:The service type segmentation includes various offerings that cater to the needs of pet owners and veterinary professionals. The dominant sub-segment is teleconsultation (video and chat-based), which has gained popularity due to its convenience and accessibility, mirroring global patterns where teleconsulting and teleadvice account for the largest share of veterinary telehealth use. Pet owners prefer this service for quick consultations without the need to travel, especially for minor ailments, follow?ups, and behavioural or nutrition queries. Other services like tele-triage and emergency advice, remote monitoring, and teleprescription are also gaining traction as they enhance the overall veterinary care experience and integrate with e?pharmacy and home?delivery models that are rapidly expanding in Indonesia’s broader telehealth market.

By Animal Type:The animal type segmentation encompasses various categories of animals that benefit from telehealth services. Companion animals, particularly dogs and cats, dominate this market due to the increasing trend of pet ownership in urban areas and the higher willingness of owners to spend on digital veterinary services. Pet owners are more inclined to seek telehealth services for their pets, leading to a higher demand for consultations and care for dermatology, gastrointestinal, and preventive health issues. Livestock and aquaculture also represent significant segments in Indonesia’s wider animal health market, and early use cases of tele-advisory and remote farm support are emerging to improve herd health, biosecurity, and production efficiency.

Indonesia Veterinary Telehealth Market Competitive Landscape

The Indonesia Veterinary Telehealth Market is characterized by a dynamic mix of regional and international players. Leading participants such as Halodoc (pet & animal health services via super?app), VETOPIA Indonesia, Pet+ Klinik Hewan & Petshop (hybrid clinic + teleconsult), MyVets Indonesia, Kemenkes Indonesia Digital Health Platform (pilot animal/vet use), Gadjah Mada University Veterinary Telemedicine Program, IPB University (Bogor) Veterinary Teleconsultation Services, Jolly Pet Klinik & Online Consultation, Provet Animal Hospital & Online Consultation, Go-Vet Indonesia (on?demand home & online vet services), TaniHub Group (livestock & farm health advisory), Rebananda Pet Care & Teleconsultation, KlikDokter (pet health content & emerging vet teleconsult), Hewania Vet (online vet consultation platform), PetKlinik Indonesia (multi?location clinic with remote follow?up) contribute to innovation, geographic expansion, and service delivery in this space.

Indonesia Veterinary Telehealth Market Industry Analysis

Growth Drivers

• Increasing Pet Ownership:The pet ownership rate in Indonesia has surged, with approximately 75 million pets reported in future, reflecting a 20% increase from 2020. This rise in pet ownership correlates with a growing demand for veterinary services, including telehealth. As more households adopt pets, the need for accessible veterinary care becomes critical, driving the expansion of telehealth services to cater to this burgeoning market. The trend is expected to continue, bolstering the telehealth sector significantly.
• Rising Demand for Remote Veterinary Services:The COVID-19 pandemic has accelerated the adoption of remote veterinary services, with a reported 45% increase in teleconsultations in future compared to pre-pandemic levels. Pet owners are increasingly seeking convenient and safe options for veterinary care, particularly in urban areas where traffic congestion can hinder access to clinics. This shift towards remote services is expected to persist, creating a robust demand for veterinary telehealth solutions across Indonesia.
• Technological Advancements in Telehealth:Indonesia's telehealth infrastructure has seen significant improvements, with internet penetration reaching 80% in future, up from 64% in 2020. This growth facilitates the delivery of veterinary telehealth services, enabling real-time consultations and diagnostics. Additionally, advancements in mobile technology and applications have made it easier for pet owners to access veterinary care remotely, further driving the adoption of telehealth solutions in the veterinary sector.

Market Challenges

• Limited Internet Access in Rural Areas:Despite the overall increase in internet penetration, rural areas in Indonesia still face significant connectivity challenges, with only 55% of rural households having reliable internet access as of future. This limitation restricts the reach of veterinary telehealth services, leaving a substantial portion of the pet-owning population without access to remote veterinary care. Addressing this digital divide is crucial for the growth of the telehealth market in these regions.
• Regulatory Hurdles:The veterinary telehealth sector in Indonesia faces regulatory challenges, including the lack of clear guidelines for telehealth service delivery. As of future, only 35% of veterinary practitioners are familiar with existing regulations, which can hinder the implementation of telehealth services. This uncertainty can deter investment and slow the growth of telehealth solutions, as providers navigate complex legal landscapes without adequate support or clarity.

Indonesia Veterinary Telehealth Market Future Outlook

The future of the veterinary telehealth market in Indonesia appears promising, driven by increasing pet ownership and technological advancements. As more pet owners seek convenient care options, telehealth services are likely to expand, particularly in urban areas. Additionally, the integration of artificial intelligence in diagnostics and preventive care will enhance service delivery. However, addressing regulatory challenges and improving internet access in rural regions will be essential to fully realize the market's potential and ensure equitable access to veterinary care.

Market Opportunities

• Expansion of Telehealth Services to Rural Regions:There is a significant opportunity to expand telehealth services into rural areas, where access to veterinary care is limited. By leveraging mobile technology and partnerships with local clinics, providers can reach underserved populations, enhancing pet care and improving health outcomes for animals in these regions.
• Development of Mobile Applications for Pet Care:The creation of user-friendly mobile applications tailored for pet care can facilitate better engagement between pet owners and veterinarians. These apps can offer features such as appointment scheduling, health tracking, and teleconsultation services, thereby increasing the accessibility and efficiency of veterinary care in Indonesia.