Middle East Coffee Beans Market Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

The Middle East Coffee Beans Market, valued at USD 2.2 Bn, is growing due to youth consumption, specialty coffee trends, and urban coffee culture.

Region:Middle East

Author(s):Rebecca

Product Code:KRAD1574

Pages:87

Published On:November 2025

About the Report

Base Year 2024

Middle East Coffee Beans Market Overview

  • The Middle East Coffee Beans Market is valued at USD 2.2 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing coffee consumption among the youth, the rise of specialty coffee shops, and the growing trend of coffee culture in urban areas. The market has seen a significant shift towards premium and specialty coffee products, reflecting changing consumer preferences. Rising disposable incomes, urbanization, and the adoption of Western lifestyles are further accelerating demand for high-quality and specialty coffee beans in the region .
  • Countries such as Saudi Arabia, the United Arab Emirates, and Turkey dominate the Middle East Coffee Beans Market due to their robust café culture, high disposable incomes, and a growing number of coffee enthusiasts. These nations have witnessed a surge in coffee consumption, supported by a vibrant hospitality sector and a strong demand for high-quality coffee products. Saudi Arabia and the UAE, in particular, are recognized as the largest markets, driven by high per capita consumption and significant tourism activity .
  • In 2022, the Saudi Arabian government issued the Saudi Coffee Sustainability Initiative under the Ministry of Environment, Water and Agriculture. This regulation aims to promote sustainable coffee sourcing practices, enhance the quality of locally produced coffee beans, and reduce environmental impact. The initiative encourages farmers to adopt eco-friendly cultivation methods and aligns domestic production with international sustainability standards. Operational requirements include adherence to sustainable farming practices, traceability, and periodic compliance audits .
Middle East Coffee Beans Market Size

Middle East Coffee Beans Market Segmentation

By Type:The coffee beans market can be segmented into various types, including Arabica, Robusta, Liberica, Excelsa, and others. Among these, Arabica coffee is the most popular due to its smooth flavor and aromatic qualities, making it a preferred choice for consumers. Robusta, known for its strong and bitter taste, is also gaining traction, especially in the instant coffee segment. The demand for specialty coffee types like Liberica and Excelsa is growing, driven by consumer interest in unique flavors and origins. The market is witnessing increased demand for single-origin and traceable coffee beans, particularly among younger and urban consumers .

Middle East Coffee Beans Market segmentation by Type.

By End-User:The end-user segmentation includes households, cafés and restaurants, retail outlets, food service providers, offices and corporate institutions, hotels and hospitality, and others. Households represent a significant portion of the market, driven by the increasing trend of home brewing and coffee consumption. Cafés and restaurants are also key players, as they continue to innovate their coffee offerings to attract customers. The food service sector is expanding, with more establishments focusing on high-quality coffee experiences. The proliferation of specialty coffee shops and premium café chains is further shaping end-user demand .

Middle East Coffee Beans Market segmentation by End-User.

Middle East Coffee Beans Market Competitive Landscape

The Middle East Coffee Beans Market is characterized by a dynamic mix of regional and international players. Leading participants such as Al Mokha Coffee, Coffee Planet, Arabica Coffee Company, Nespresso Middle East, Lavazza, Illycaffè, Starbucks Coffee Company, Costa Coffee, Tim Hortons Middle East, Dunkin', Caffè Nero, Peet's Coffee, Raw Coffee Company, Seven Fortunes Coffee Roasters, The Coffee Bean & Tea Leaf contribute to innovation, geographic expansion, and service delivery in this space.

Al Mokha Coffee

2013

Yemen

Coffee Planet

2005

UAE

Arabica Coffee Company

2014

Kuwait

Nespresso Middle East

1986

Switzerland

Lavazza

1895

Italy

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue (USD Million)

Revenue Growth Rate (%)

Market Share (%)

Market Penetration Rate (Number of Outlets/Presence in Countries)

Customer Retention Rate (%)

Middle East Coffee Beans Market Industry Analysis

Growth Drivers

  • Increasing Coffee Consumption:The Middle East has witnessed a significant rise in coffee consumption, with the region consuming approximately 1.5 million tons of coffee beans in future. This figure is projected to increase by 5% annually, driven by a growing coffee culture and lifestyle changes. The World Bank reports that the region's GDP growth of 3.5% in future will further enhance disposable incomes, allowing consumers to spend more on premium coffee products, thus fueling demand.
  • Rise of Specialty Coffee Shops:The number of specialty coffee shops in the Middle East has surged, with over 1,200 new establishments opening in future alone. This trend is supported by a growing consumer preference for high-quality coffee experiences. According to industry reports, the specialty coffee segment is expected to account for 30% of total coffee sales in future, reflecting a shift towards artisanal and gourmet coffee offerings that cater to discerning consumers.
  • Expansion of E-commerce Platforms:E-commerce sales of coffee products in the Middle East reached $250 million in future, with projections indicating a growth to $350 million in future. This growth is attributed to increased internet penetration, which stands at 90% in the region, and the convenience of online shopping. Major e-commerce platforms are expanding their coffee offerings, making it easier for consumers to access a variety of coffee beans and brands, thus driving market growth.

Market Challenges

  • Fluctuating Coffee Prices:The coffee market in the Middle East faces challenges due to fluctuating global coffee prices, which can vary significantly. In future, the price of Arabica coffee beans reached $2.50 per pound, influenced by climatic conditions and supply chain issues. Such volatility can impact profit margins for local roasters and retailers, making it difficult for businesses to maintain stable pricing and inventory levels, ultimately affecting consumer access to quality coffee.
  • Supply Chain Disruptions:The Middle East's coffee supply chain is vulnerable to disruptions caused by geopolitical tensions and logistical challenges. In future, shipping delays increased by 20% due to port congestion and regulatory hurdles. These disruptions can lead to shortages of popular coffee varieties, affecting availability and driving up prices. As a result, businesses may struggle to meet consumer demand, impacting overall market growth and stability.

Middle East Coffee Beans Market Future Outlook

The Middle East coffee beans market is poised for dynamic growth, driven by evolving consumer preferences and technological advancements. The increasing focus on sustainability and ethical sourcing will shape purchasing decisions, with consumers favoring brands that prioritize environmental responsibility. Additionally, innovations in coffee brewing technology are expected to enhance the home brewing experience, further stimulating demand. As the market adapts to these trends, businesses that embrace quality and sustainability will likely thrive in this competitive landscape.

Market Opportunities

  • Growth in Organic Coffee Segment:The organic coffee segment in the Middle East is gaining traction, with sales reaching $50 million in future. This growth is driven by increasing health consciousness among consumers. As more consumers seek organic options, businesses can capitalize on this trend by expanding their organic coffee offerings, potentially increasing market share and customer loyalty.
  • Development of Coffee Tourism:Coffee tourism is emerging as a unique opportunity in the Middle East, with countries like Ethiopia and Yemen promoting their rich coffee heritage. In future, coffee tourism attracted over 100,000 visitors, generating approximately $20 million in revenue. By investing in coffee-related experiences, local businesses can tap into this growing market, enhancing cultural exchange and boosting local economies.

Scope of the Report

SegmentSub-Segments
By Type

Arabica

Robusta

Liberica

Excelsa

Others

By End-User

Households

Cafés and Restaurants

Retail Outlets

Food Service Providers

Offices and Corporate Institutions

Hotels and Hospitality

Others

By Origin

Local Roasters (Middle Eastern Origin)

Imported Beans (Africa, Latin America, Asia-Pacific)

Specialty Coffee Regions (e.g., Yemen, Ethiopia, Colombia)

Others

By Packaging Type

Whole Beans

Ground Coffee

Instant Coffee

Pods and Capsules

Ready-to-Drink (RTD) Coffee

Others

By Distribution Channel

Online Retail

Supermarkets/Hypermarkets

Specialty Coffee Shops

Convenience Stores

HoReCa (Hotels, Restaurants, Cafés)

Others

By Price Range

Premium

Mid-Range

Budget

Others

By Consumer Demographics

Age Group

Income Level

Lifestyle Preferences

Nationality/Ethnicity

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Agriculture, Food and Drug Authority)

Manufacturers and Producers

Distributors and Retailers

Importers and Exporters

Roasters and Coffee Shops

Industry Associations (e.g., Specialty Coffee Association of the Middle East)

Financial Institutions

Players Mentioned in the Report:

Al Mokha Coffee

Coffee Planet

Arabica Coffee Company

Nespresso Middle East

Lavazza

Illycaffe

Starbucks Coffee Company

Costa Coffee

Tim Hortons Middle East

Dunkin'

Caffe Nero

Peet's Coffee

Raw Coffee Company

Seven Fortunes Coffee Roasters

The Coffee Bean & Tea Leaf

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Middle East Coffee Beans Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Middle East Coffee Beans Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Middle East Coffee Beans Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Coffee Consumption
3.1.2 Rise of Specialty Coffee Shops
3.1.3 Growing Awareness of Coffee Quality
3.1.4 Expansion of E-commerce Platforms

3.2 Market Challenges

3.2.1 Fluctuating Coffee Prices
3.2.2 Supply Chain Disruptions
3.2.3 Competition from Instant Coffee Products
3.2.4 Regulatory Compliance Issues

3.3 Market Opportunities

3.3.1 Growth in Organic Coffee Segment
3.3.2 Development of Coffee Tourism
3.3.3 Innovations in Coffee Brewing Technology
3.3.4 Expansion into Untapped Markets

3.4 Market Trends

3.4.1 Increasing Demand for Sustainable Sourcing
3.4.2 Popularity of Cold Brew and Ready-to-Drink Coffee
3.4.3 Rise of Home Brewing Equipment
3.4.4 Growth of Coffee Subscription Services

3.5 Government Regulation

3.5.1 Import Tariffs on Coffee Beans
3.5.2 Food Safety Standards
3.5.3 Labeling Requirements for Coffee Products
3.5.4 Environmental Regulations on Coffee Production

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Middle East Coffee Beans Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Middle East Coffee Beans Market Segmentation

8.1 By Type

8.1.1 Arabica
8.1.2 Robusta
8.1.3 Liberica
8.1.4 Excelsa
8.1.5 Others

8.2 By End-User

8.2.1 Households
8.2.2 Cafés and Restaurants
8.2.3 Retail Outlets
8.2.4 Food Service Providers
8.2.5 Offices and Corporate Institutions
8.2.6 Hotels and Hospitality
8.2.7 Others

8.3 By Origin

8.3.1 Local Roasters (Middle Eastern Origin)
8.3.2 Imported Beans (Africa, Latin America, Asia-Pacific)
8.3.3 Specialty Coffee Regions (e.g., Yemen, Ethiopia, Colombia)
8.3.4 Others

8.4 By Packaging Type

8.4.1 Whole Beans
8.4.2 Ground Coffee
8.4.3 Instant Coffee
8.4.4 Pods and Capsules
8.4.5 Ready-to-Drink (RTD) Coffee
8.4.6 Others

8.5 By Distribution Channel

8.5.1 Online Retail
8.5.2 Supermarkets/Hypermarkets
8.5.3 Specialty Coffee Shops
8.5.4 Convenience Stores
8.5.5 HoReCa (Hotels, Restaurants, Cafés)
8.5.6 Others

8.6 By Price Range

8.6.1 Premium
8.6.2 Mid-Range
8.6.3 Budget
8.6.4 Others

8.7 By Consumer Demographics

8.7.1 Age Group
8.7.2 Income Level
8.7.3 Lifestyle Preferences
8.7.4 Nationality/Ethnicity
8.7.5 Others

9. Middle East Coffee Beans Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue (USD Million)
9.2.4 Revenue Growth Rate (%)
9.2.5 Market Share (%)
9.2.6 Market Penetration Rate (Number of Outlets/Presence in Countries)
9.2.7 Customer Retention Rate (%)
9.2.8 Average Selling Price (USD/kg)
9.2.9 Product Portfolio Breadth (Number of SKUs/Variants)
9.2.10 Distribution Network Coverage (Number of Retail Points/Partners)
9.2.11 Brand Recognition Score (Survey/Index)
9.2.12 Sustainability Initiatives (Fairtrade/Organic Certifications, ESG Ratings)
9.2.13 Innovation Rate (New Product Launches per Year)
9.2.14 Digital Engagement (App Downloads, Social Media Followers)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Al Mokha Coffee
9.5.2 Coffee Planet
9.5.3 Arabica Coffee Company
9.5.4 Nespresso Middle East
9.5.5 Lavazza
9.5.6 Illycaffè
9.5.7 Starbucks Coffee Company
9.5.8 Costa Coffee
9.5.9 Tim Hortons Middle East
9.5.10 Dunkin'
9.5.11 Caffè Nero
9.5.12 Peet's Coffee
9.5.13 Raw Coffee Company
9.5.14 Seven Fortunes Coffee Roasters
9.5.15 The Coffee Bean & Tea Leaf

10. Middle East Coffee Beans Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Government Contracts
10.1.2 Quality Standards Compliance
10.1.3 Supplier Evaluation Criteria
10.1.4 Budget Allocation for Coffee Procurement

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Coffee Infrastructure
10.2.2 Energy Consumption Patterns
10.2.3 Sustainability Initiatives
10.2.4 Cost Management Strategies

10.3 Pain Point Analysis by End-User Category

10.3.1 Quality Consistency Issues
10.3.2 Supply Chain Delays
10.3.3 Price Volatility
10.3.4 Limited Product Variety

10.4 User Readiness for Adoption

10.4.1 Awareness of Coffee Varieties
10.4.2 Willingness to Pay for Quality
10.4.3 Adoption of New Brewing Technologies
10.4.4 Feedback Mechanisms

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Customer Satisfaction
10.5.2 Repeat Purchase Rates
10.5.3 Expansion into New Markets
10.5.4 Long-term Customer Engagement Strategies

11. Middle East Coffee Beans Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Framework


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Activity Timeline
15.2.2 Milestone Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Market reports from industry associations and trade organizations in the coffee sector
  • Analysis of import/export data from government trade databases specific to coffee beans
  • Review of academic journals and publications focusing on coffee consumption trends in the Middle East

Primary Research

  • Interviews with coffee importers and distributors operating in the Middle East
  • Surveys targeting coffee shop owners and baristas to understand consumer preferences
  • Field visits to coffee farms and processing facilities to gather firsthand insights

Validation & Triangulation

  • Cross-validation of findings through multiple data sources, including trade statistics and consumer surveys
  • Triangulation of qualitative insights from interviews with quantitative data from market reports
  • Sanity checks conducted through expert panels comprising industry veterans and market analysts

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total coffee consumption in the Middle East based on national consumption statistics
  • Segmentation of the market by coffee type (e.g., Arabica, Robusta) and end-user categories (e.g., retail, horeca)
  • Incorporation of growth rates from historical data and projected trends in coffee consumption

Bottom-up Modeling

  • Volume estimates derived from sales data of major coffee brands and local roasters
  • Cost analysis based on pricing strategies of coffee products across different market segments
  • Calculation of market size using volume x average price for each segment

Forecasting & Scenario Analysis

  • Multi-variable regression analysis incorporating factors such as population growth and urbanization rates
  • Scenario planning based on potential shifts in consumer preferences towards specialty and organic coffee
  • Development of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Retail Coffee Outlets100Store Managers, Franchise Owners
Wholesale Coffee Distributors70Sales Managers, Distribution Coordinators
Specialty Coffee Roasters60Head Roasters, Quality Control Managers
Consumer Coffee Preferences120Regular Coffee Drinkers, Specialty Coffee Enthusiasts
Coffee Import/Export Firms40Import Managers, Trade Compliance Officers

Frequently Asked Questions

What is the current value of the Middle East Coffee Beans Market?

The Middle East Coffee Beans Market is valued at approximately USD 2.2 billion, reflecting a significant growth trend driven by increasing coffee consumption, especially among the youth, and the rise of specialty coffee shops in urban areas.

Which countries dominate the Middle East Coffee Beans Market?

What are the main types of coffee beans in the Middle East market?

How is the coffee consumption trend changing in the Middle East?

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