This report focuses on systematic evaluation and analysis of Internal Risks (arising within the industry development itself) and External Risks (arising from the surrounding environments) in China's smartphone production industry and consumption market. The major internal risks recognized in this industry include industry growth stage, industry competition pressure, market entry barriers, industry volatility, and technology challenge. The major external risks include factors like profit decline, regulation force, dependence on imports, and other risks (namely shortage of upstream supply, competition from substitutes, and purchase potential decrease).
The risk evaluation and threat rating concentrate on mainland China's smartphone market under the industry conditions and environments in 2014. Forecasts and projections have been performed for the trend of industry risk over the next five years (2014-2019). All the identified risk factors are measured quantitatively according to GMD's novel numeric system, i.e. each risk is evaluated with GMD Risk Index Number (GMD RIN) and GMD Risk Intensity Level (GMD RIL). These in-depth appraisals and analysis about risk considerations & controls provide a comprehensive understanding of the current risk factors and likelihood of risk development trends. Moreover, this report also concludes Critical Success Factors (CSFs) and novel strategies to help identify fresh growth point and overcome the threats and obstacles of doing manufacture/business in China's smartphone industry.
CHAPTER I. INTRODUCTION
I-1. Report Scope
I-2. Evaluation Methodology
I-3. Executive Summary
CHAPTER II. INTERNAL RISK
II-1. Overview of Internal Risk 2014-2019
II-2. Industry Growth Stage 2014-2019
II-3. Industry Competition Pressure 2014-2019
II-4. Market Entry Barriers 2014-2019
II-5. Industry Volatility 2014-2019
II-6. Technology Challenge 2014-2019
CHAPTER III. EXTERNAL RISK
III-1. Overview of External Risk 2014-2019
III-2. Profit Decline 2014-2019
III-3. Regulation Force 2014-2019
III-4. Dependence on Imports 2014-2019
III-5. Other Risks 2014-2019
CHAPTER IV. SUMMARY AND FORCAST
IV-1. Summary of Smartphone Industry Risk in 2014
IV-2. Forecast of Smartphone Industry Risk to 2019
CHAPTER V. CRITICAL SUCCESS FACTORS (CSFs)
CHAPTER VI. RELATED REPORTS
List of Figures
Figure 1. GMD RIN of Internal Risk Factors in 2014 on Radar Chart
Figure 2. GMD RIN of Industry Growth Stage in 2014 and 2019
Figure 3. Upgrade of Air Interfaces in China's Smartphone Shipments 2009-2019
Figure 4. GMD RIN of Industry Competition Pressure 2014 and 2019
Figure 5. GMD RIN of Market Entry Barriers in 2014 and 2019
Figure 6. GMD RIN of Industry Volatility in 2014 and 2019
Figure 7. GMD RIN of Technology Challenge in 2014 and 2019
Figure 8. GMD RIN of External Risk Factors in 2014 on Radar Chart
Figure 9. GMD RIN of Profit Decline 2014 and 2019
Figure 10. Average Selling Price of China Smartphones 2009-2019
Figure 11. GMD RIN of Regulation Force in 2014 and 2019
Figure 12. GMD RIN of Dependence on Imports 2014-2019
Figure 13. China's Smartphone Export and Its Share in Total Output 2009-2019
Figure 14. GMD RIN of Other Risks in 2014 and 2019
Figure 15. Trend of Urban and Rural Household Income in China 2009-2019
Figure 16. Comparison of Risk Factors by Weighted RIN in 2014
Figure 17. Comparison of Risk Factors by Predicted Weighted RIN in 2019
List of Tables
Table 1. List of Risk Factors and Weight Percentages
Table 2. Definition of GMD Risk Index Number (RIN) and GMD Risk Intensity Level (RIL)
Table 3. Overall Risk Index Numbers of China's Smartphone Industry 2014-2019
Table 4. Overview of Internal Risk 2014-2019
Table 5. Leading Brands in China's Smartphone Shipments 2011-2014
Table 6. Competition in China's Smartphone Market by Brand Awareness 2010-2014
Table 7. Price Competition in China's Smartphone Market 2011-2014
Table 8. Sale Shares of China Smartphone by Marketing Channels 2013-2014
Table 9. Slowdown of China's Smartphone Industry 2009-2019
Table 10. Overview of External Risk 2014-2019
Table 11. Overview of China Smartphone Users and Penetration 2009-2014
Table 12. Outlook of China Smartphone Users and Penetration 2014-2019
Table 13. Summary of Risk Evaluation in 2014
Table 14. Summary of Risk Outlook in 2019
Table 15. List of Critical Success Factors
Samsung Electronics Co., Ltd.
Xiaomi Technology Co., Ltd.
Coolpad Group Limited
Lenovo Group Ltd.
Huawei Technologies Co., Ltd.
OPPO Electronics Corp.
Meizu Technology Co., Ltd.
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