Flavors and Nutritional Content Turning Consumer Attention towards Soft Drink Market: Ken Research REQUEST FOR SAMPLE REPORT Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Soft drink can be defined as beverage that is composed of carbonated or still water, a sweetening agent and natural or synthetic flavoring. Research report titled “Soft Drinks Global Overview: Growth Opportunities Between Category Lines” says, despite volatility in leading markets and as accelerating trend towards healthier beverage options, the global soft drink industry demonstrated stable volume growth in 2015. Why there is economic uncertainty in soft drinks market? There is a change in people preferences from soft drink to healthy drinks as they are becoming health conscious and also because of awareness of disrupting health issues from soft drinks. Carbonated soft drink is a tail spin and in 2015 its sales reached to lowest point. To meet their nutritional needs aging population as well as urban global consumer is consuming healthy and natural drinks. Due toincrease in taxes, increase in price of soft drink lead to change in consumer’s preference. What are the growth opportunities for Soft Drink Company? The first thing to tell about Soft Drinks Company, despite the decrease demand of soft drinks there is stability in growth. There are various reasons for this. First, companies have introduced premium hydration products which have performed well in the market in 2016. It has added value in functionality. Companies have also started producing sports drink, vitamin and hydrated products like coconut water. In 2017 companies have to face various challenges. Manufacturing of low sugar or no sugar sparkling products has been anticipated in mind of brand, government and consumer as well. And there is a need to introduce large package size and more flavours. RTD tea and coffees, cold brew coffee of Starbucks has shown an increase in sales and value growth to a large extend.There is one more success stories that is super premium juices which contain 100 percent juice have shown great response in US. What are the macroeconomic factors which effect the industry? First of all, the entry and exit of major firms is a trend in the industry and this will likely lead to change. Moreover merger and consolidation has been done in the soft drinks market, causing some firms to exit the industry and then re-enter themselves. A second trend in the macro environment is globalization. With the increase in use of the internet and other electronic technologies, global communication is rapidly increasing. Key factors for competitive success within the soft drink industry branch from the trends of the macro environment. Primarily, constant product innovation is imperative. A company must be able to recognize consumer wants and needs, while maintaining the ability to adjust with the changing market. They must keep up with the changing trends. To know more about publication, click on the link below: https://www.kenresearch.com/food-beverage-and-tobacco/non-alcoholic-beverages/soft-drinks-global-overview-growth-opportunities/93349-11.html Contact Us: Ken Research Ankur Gupta, Head Marketing & Communications Ankur@kenresearch.com Tags: Global canned juice market, Global non alcoholic beverages market, Global packaged juice market, Global soft drinks market competition, Global soft drinks market future outlook, Global soft drinks market industry trends, Global Soft Drinks Market Research, Soft Drinks consumption analysis, Soft Drinks industry analysis