Digital Opportunities and Willowy Threats-Prompt Online Fashion Retail Industry: Ken Research REQUEST FOR SAMPLE REPORT Request For sample Report × Report Title Name Email Designation Phone No Comapny Name Comapny URL Country -- Please Select Your Country -- Afganistan Africa Albania Algeria Andorra Angola Anguilla Antigua and Barbuda Argentina Armenia Aruba Asia Australasia Australia Austria Azerbaijan Bahamas Bahrain Bangladesh Barbados Belarus Belgium Belize Benin Bermuda Bhutan Bolivia Bonaire Bosnia Herzegovina Botswana Brazil BRICS British Virgin Islands Brunei Darussalam Bulgaria Burkina Faso Cambodia Cameroon Canada Cape Verde Cayman Islands Central African Republic Central and South America Chad Chile China Colombia Comoros Congo Costa Rica Cote d'Ivoire Croatia Cuba Curacao Cyprus Czech Republic Denmark Djibouti Dominica Dominican Republic Ecuador Egypt El Salvador Equatorial Guinea Eritrea Estonia Ethiopia Europe European Union Falkland Islands Faroe Islands Fiji Finland France French Guiana French Polynesia Gabon Gambia Georgia Germany Ghana Gibraltar Global Great Britain Greece Greenland Grenada Guadeloupe Guam Guatemala Guerney & Alderney Guinea Guinea-Bissau Guyana Haiti Honduras Hong Kong Hungary Iceland India Indonesia Iran Iraq Ireland Isle of Man Israel Italy Ivory Coast Jamaica Japan Jersey Jordan Kazakhstan Kenya Kiribati Kosovo Kuwait Kyrgyzstan Laos Latvia Lebanon Lesotho Liberia Libyan Arab Jamahiriya Liechtenstein Lithuania Luxembourg Macao Macau Macedonia Madagascar Malawi Malaysia Maldives Mali Malta Man (Island of) Marshall Islands Martinique Mauritania Mauritius Mayotte Mexico Micronesia Middle East Minnesota Moldova Monaco Mongolia Monserrat Montenegro Morocco Morroco Mozambique Myanmar Namibia Nepal Netherlands New Caledonia New Zealand Nicaragua Niger Nigeria Niue North America North Korea Norway Oman Pakistan Palau Palestine Panama Papua New Guinea Paraguay Peru Philippines Poland Portugal Puerto Rico Qatar Reunion Romania Russia Rwanda Saint Helena Saint Lucia Saint Martin Saint Pierre and Miquelon Saint Vincent and the Grenadines Samoa Samoa (American) San Marino Sao Tome and Principe Saudi Arabia Scandinavia Senegal Serbia Seychelles Sierra Leone Singapore Sint Maarten Slovakia Slovenia Solomon (Islands) Somalia South Africa South Korea South Sudan Spain Sri Lanka Sudan Suriname Svalbard and Jan Mayen Islands Swaziland Sweden Switzerland Syria Taiwan Tajikistan Tanzania Thailand Timor Leste Togo Tonga Trinidad and Tobago Tunisia Turkey Turkmenistan Turks and Caicos Islands Uganda Ukraine United Arab Emirates United Kingdom United States Uruguay Uzbekistan Vanuatu Vatican City Venezuela Vietnam Virgin Islands Western Sahara Yemen Zambia Zimbabwe Requirement Submit Due to digital development, young generation is shifting towards digital retailing. Therefore, fast fashion brands need to pick up and speed up their digital development. There is a way to future growth because of mobile and social media. There is considerable opportunity for fast fashion players due to move to mobile retailing. Social media also provides a platform for brands, so that they can highlight their personalized services, as it is a very influential platform. According to the market research report “Fast Fashion in 2016: Digital Opportunities and Agile Threats Part II“, to compete with fast fashions, traditional players are increasingly moving to more nimble operating system. For competing the fast fashion speedy USP, look for rapid production strategies and utilization of big data. Fast fashion industry is not able to build purely sustainable fast fashion company, despite the cycling initiatives and using sustainable raw material. Consumers are easily turning away from the conspicuous consumption trends with a greater awareness of sustainable and ethical practices. With the rise of ethical oriented brands like everyone has shown signs of moderation. As consumer trend moves slowly, giants have performed well to cope up the trends and implement business strategies. Creative and sales are two elements of fashion industry. Creative involves design and production and sales involve distribution of goods. It is divided among US, Europe and Asia. Policies and economies are the primary source of threat. Change in government policy can bring some loss to fashion companies and when economy is down, there are restricted consumers and it becomes difficult to make transaction in the market. New technology is influencing the industry as e-commerce is growing rapidly which is very appealing to consumers as well as to businesses. Many consumers have stopped buying clothes and accessories from physical shops, they have started buying online. Sellers can be retailers and apparel chains, multi-brands web shops or big and small brands. Sellers also use internet to follow latest trend or they also sometimes develop their own styles and preferences. Therefore, internet and social media are the key trends in market. In European countries, the online purchases are made maximum. Europe, North America, UK, Germany, France, Netherlands, Sweden, Italy, Poland, and Spain are the countries with fastest growing retail market in 2016 and 2017. Social media shaking up the market as well. Social media platforms like Facebook and snap chat are leading platforms in fashion for promotion. There is increase in demand for faster production and faster delivery. Technology and consumer trend are the main drivers for the demand for ‘need of speed’. It represents opportunities as well as threat. Usage of IT solutions for higher-level sales can speed up ordering, production and delivery process. Fast fashion industry in terms of social, environmental and economic responsibilities as not perfect as expected by consumers. Toxic dyes, polluting rivers and farmlands are used which are harmful for health. NGO’s are organizing campaign and making people aware about the need for sustainable and responsible business. For further reading click on the link below: https://www.kenresearch.com/consumer-products-and-retail/textile-apparel-and-footwear/fast-fashion-2016-digital-opportunities-agile-threats-part-ii/93317-95.html Contact Us: Ken Research Ankur Gupta, Head Marketing & Communications ankur [@] kenresearch.com +91-9015378249 www.kenresearch.com Post Views: 6 Tags: Asia pacific apparel industry revenue, Europe apparel industry research, Europe clothing and footwear market, Europe fashion industry analysis, Global apparel industry competitive analysis, Global apparel market research, Global Casual footwear market analysis, Global Clothing and footwear market research, Global fashion industry research report, Global fashion wear market future outlook, Global formal footwear industry analysis, Global sportswear industry analysis, Global Sportswear market distribution channels, North America sportswear market research, US E-commerce retail market