5 Tactics That Brand Leaders Use to Outperform Their Competition? Slide – 1 5 tactics that brand leaders use to outperform their competition? Slide – 2 40% of the Fortune 500 Companies or 200 players will be replaced in next 10 years because they can’t compete… Slide – 3 Use these 5 key tactics which can enable you to stand out from the crowd &… Read More »
Are you looking out for ways to increase market share of your product? Slide – 1 Are you looking out for ways to increase market share of your product? Slide – 2 An average company loses between 10% and 30% of its customers each year, thereby leading to decline in sales. Slide – 3 You can alleviate this situation somewhat by following these 7 top sales secrets which… Read More »
How losing money has helped large firms to enter right in penetrated / under-penetrated market? From Apple to Starbucks to Lego, these highly successful companies of today battled huge losses before coming out on top! Failure is an inevitable part of business world. There are very few businesses that are seen to succeed in one go or make it big without experiencing considerable number of failures. Rather, when we talk… Read More »
Determining how your ‘BUSINESS’ takes shape against your ‘COMPETITORS’ is a critical key for ensuring its success And, here is where the “Competitive Benchmarking” comes to play! Unfortunately, it is not such a simple task to conduct it and so, there are lot of chances for your benchmarking to go wrong. Let us consider an example. Supposedly, you are machine manufacturer and, you heard about your competitor company say AMC Ltd., who… Read More »
4 key factors that can impact business profitability From incorrect pricing to ignoring overhead costs: what is stifling the profitability of your business? Running a business can be a challenging endeavour, especially when it comes down to making profits. And the fact of the matter is that even if you have the best of the products and services to offer and reasonably good… Read More »
3 ways through which corporates can keep up with the ever-changing needs of customers Customer behaviours and beliefs are changing faster than ever and in order to keep up with these changes, businesses must identify and meet these in order to build a solid customer base. Today’s smart customers are undoubtedly changing the way business is being conducted. The customers nowadays, are much aware and knowledgeable when it comes… Read More »
Do you know what is common between global biggies Apple, Lego and Starbucks? Well, all of these battled huge losses before coming out on top! So, what exactly these highly-successful companies did to ensure solid positioning for themselves and consistent growth again? ➢ they didn’t quit ➢ they took risks ➢ they were proactive ➢ they accepted, assessed and re-strategized ➢ they acknowledged change The point of… Read More »
What comes first: the product or the market? This is the question most of the entrepreneurs face with when deciding to come out with a new product. To make this easier to understand, let us consider an example. You have come up with this unique and astounding software product development idea, and subsequently after undertaking market research, numerous discussions with your team, listing… Read More »
6 Competitive Benchmarking Pitfalls That You Must Avoid Implementing meaningful competitive benchmarking involves understanding and avoiding certain pitfalls to gain that differential advantage in the market….. Starting a business of your own is indeed an exciting and a significant accomplishment, but then comes the larger challenge which is maintaining and running it successfully. And undeniably, one of the critical step to success for… Read More »
5 Parameters to Consider for Building Product-Market Fit Mapping out how to achieve product-market fit is essential in successfully building a product that satisfies the needs of a market and its potential customers. So, you have a unique and amazing product in hand which you are ready to launch in market. Well, that’s great as you have taken one of your first big… Read More »
