KSA cellular iot market Size, Share, Growth Drivers, Trends, Opportunities & Forecast 2025–2030

The Saudi Arabia Cellular IoT Market, valued at USD 9.5 billion, is growing with 5G adoption, smart devices, and industrial automation in key cities like Riyadh and Jeddah.

Region:Middle East

Author(s):Geetanshi

Product Code:KRAC4409

Pages:94

Published On:October 2025

About the Report

Base Year 2024

Saudi Arabia Cellular IoT Market Overview

  • The Saudi Arabia Cellular IoT Market is valued at USD 9.5 billion, based on a five-year historical analysis. This growth is primarily driven by the rapid expansion of 5G networks and enhancements in connectivity infrastructure, which enable sophisticated real-time IoT applications across autonomous mobility, remote healthcare, and industrial automation. The increasing adoption of smart devices, advancements in network infrastructure, and the rising demand for automation across various sectors continue to fuel market expansion. The integration of IoT solutions in industries such as healthcare, transportation, and manufacturing has significantly contributed to the market's growth, with digital transformation efforts including Smart City initiatives further accelerating adoption.
  • Key cities such as Riyadh, Jeddah, and Dammam dominate the market due to their robust infrastructure, high population density, and concentration of businesses. Riyadh, as the capital, leads in technology adoption and innovation, while Jeddah serves as a commercial hub, facilitating trade and logistics. Dammam's strategic location enhances connectivity, making these cities pivotal in the growth of the Cellular IoT Market.
  • The National Industrial Strategy, issued by the Ministry of Industry and Mineral Resources in 2022, aims to enhance the country's industrial capabilities and promote the adoption of IoT technologies. This comprehensive framework includes specific investments in smart manufacturing and logistics infrastructure, establishing compliance requirements for digital transformation across industrial sectors. The initiative encourages businesses to integrate IoT solutions through targeted incentives, technical standards for industrial connectivity, and capacity-building programs designed to improve operational efficiency and productivity across manufacturing, utilities, and transportation sectors.
Saudi Arabia Cellular IoT Market Size

Saudi Arabia Cellular IoT Market Segmentation

By Technology:The technology segment of the Cellular IoT Market includes various communication standards that facilitate connectivity for IoT devices. The subsegments are 2G, 3G, 4G/LTE, LTE-M, NB-IoT, and 5G. Among these, 4G/LTE has been the dominant technology due to its widespread adoption and ability to support a large number of devices with high-speed connectivity. The emergence of 5G technology is revolutionizing the market by providing ultra-reliable low-latency communication with high bandwidth and extensive device connectivity capabilities. The rapid deployment of 5G networks throughout Saudi Arabia, supported by governmental initiatives and private sector investment, has enabled more sophisticated IoT applications in autonomous vehicles, smart cities, and industrial automation. Advanced solutions like SuperLink technology have enhanced 5G connectivity speeds by 200 percent in remote regions, expanding high-speed network access across the kingdom.

Saudi Arabia Cellular IoT Market segmentation by Technology.

By Component:The component segment encompasses hardware, software, and services that are essential for the deployment and management of IoT solutions. Hardware includes devices and sensors, while software refers to applications and platforms that enable data processing and analytics. Services cover installation, maintenance, and support. The hardware subsegment is currently leading the market due to the increasing demand for IoT devices across various industries, particularly in manufacturing, transportation and logistics, utilities, and healthcare sectors. The growing implementation of device hardware solutions, combined with network connectivity infrastructure and software platforms, drives the need for robust and reliable hardware solutions that support extensive sensor networks, sophisticated automation systems, and cloud-edge integration capabilities.

Saudi Arabia Cellular IoT Market segmentation by Component.

Saudi Arabia Cellular IoT Market Competitive Landscape

The Saudi Arabia Cellular IoT Market is characterized by a dynamic mix of regional and international players. Leading participants such as STC Group (Saudi Telecom Company), Mobily (Etihad Etisalat Company), Zain KSA, Ericsson Saudi Arabia, Huawei Technologies Saudi Arabia Co. Ltd., Cisco Saudi Arabia Ltd., Nokia Solutions and Networks KSA, Siemens Saudi Arabia, IBM Saudi Arabia contribute to innovation, geographic expansion, and service delivery in this space.

STC Group

1998

Riyadh, Saudi Arabia

Mobily

2004

Riyadh, Saudi Arabia

Zain KSA

2007

Riyadh, Saudi Arabia

Ericsson Saudi Arabia

1876

Stockholm, Sweden

Huawei Technologies Saudi Arabia Co. Ltd.

1987

Shenzhen, China

Company

Establishment Year

Headquarters

Annual Revenue (USD Million)

Year-over-Year Revenue Growth Rate (%)

Market Share (%)

IoT Device Connectivity Volume (Million Connections)

Network Coverage (% of Saudi Arabia Territory)

5G Network Deployment Status

Saudi Arabia Cellular IoT Market Industry Analysis

Growth Drivers

  • Increasing Demand for Smart City Initiatives:The Saudi government has allocated approximately SAR 50 billion (USD 13.3 billion) for smart city projects as part of its Vision 2030 initiative. This investment aims to enhance urban living through IoT technologies, including smart traffic management and waste management systems. The growing urban population, projected to reach 38 million in future, further drives the demand for integrated IoT solutions to improve city infrastructure and services.
  • Expansion of 5G Networks:Saudi Arabia is rapidly expanding its 5G network, with over 95% of urban areas expected to be covered in future. The government has invested around SAR 25 billion (USD 6.7 billion) in telecommunications infrastructure to support this rollout. The enhanced speed and lower latency of 5G technology facilitate the deployment of IoT applications across various sectors, including healthcare, transportation, and manufacturing, significantly boosting market growth.
  • Rising Adoption of Connected Devices:The number of connected devices in Saudi Arabia is projected to exceed 120 million in future, driven by increased consumer demand for smart home technologies and industrial automation. The market for connected devices is expected to reach SAR 35 billion (USD 9.3 billion) as businesses and consumers alike embrace IoT solutions. This surge in connected devices is a key driver for cellular IoT, enhancing connectivity and data exchange across sectors.

Market Challenges

  • Data Security and Privacy Concerns:With the rapid growth of IoT devices, data security has become a significant challenge. In future, cyberattacks targeting IoT devices in Saudi Arabia increased by 45%, raising concerns among consumers and businesses. The lack of robust security frameworks and standards complicates the protection of sensitive data, potentially hindering market growth as stakeholders prioritize security measures to mitigate risks.
  • High Initial Investment Costs:The initial costs associated with deploying IoT solutions can be prohibitive, particularly for small and medium-sized enterprises (SMEs). The average investment required for a comprehensive IoT system in Saudi Arabia is estimated at SAR 1.2 million (USD 320,000). This financial barrier can deter SMEs from adopting IoT technologies, limiting overall market expansion and innovation in the sector.

Saudi Arabia Cellular IoT Market Future Outlook

The future of the Saudi Arabia Cellular IoT market appears promising, driven by technological advancements and government initiatives. The integration of AI and machine learning into IoT applications is expected to enhance operational efficiency across industries. Additionally, the shift towards edge computing will facilitate real-time data processing, further propelling market growth. As the government continues to support digital transformation, the market is poised for significant advancements in connectivity and application development, fostering innovation and competitiveness.

Market Opportunities

  • Growth in Industrial IoT Applications:The industrial IoT sector in Saudi Arabia is projected to grow significantly, with investments expected to reach SAR 20 billion (USD 5.3 billion) in future. This growth is driven by the need for automation and efficiency in manufacturing processes, presenting substantial opportunities for IoT solution providers to cater to various industries.
  • Development of Smart Agriculture Solutions:The agricultural sector is increasingly adopting IoT technologies to enhance productivity and sustainability. With the government investing SAR 6 billion (USD 1.6 billion) in smart agriculture initiatives, there is a growing opportunity for IoT applications that optimize resource management and improve crop yields, addressing food security challenges in the region.

Scope of the Report

SegmentSub-Segments
By Technology

G

G

G/LTE

LTE-M

NB-IoT

G

By Component

Hardware

Software

Services

By Application

Asset Tracking

Alarms & Detectors

Remote Monitoring

Smart Metering

Fleet Management

Predictive Maintenance

Smart Agriculture

Others

By End-User

Manufacturing

Transportation and Logistics

Utilities

Healthcare

Retail

Government

Agriculture

Others

By Distribution Channel

Direct Sales

Online Sales

Distributors

By Pricing Model

Subscription-Based

Pay-As-You-Go

One-Time Purchase

By Policy Support

Government Subsidies

Tax Incentives

Grants for R&D

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Saudi Communications and Information Technology Commission, Saudi Arabian Monetary Authority)

Telecommunication Service Providers

IoT Solution Developers

Smart City Project Developers

Energy and Utility Companies

Logistics and Supply Chain Companies

Healthcare Providers and Institutions

Players Mentioned in the Report:

STC Group (Saudi Telecom Company)

Mobily (Etihad Etisalat Company)

Zain KSA

Ericsson Saudi Arabia

Huawei Technologies Saudi Arabia Co. Ltd.

Cisco Saudi Arabia Ltd.

Nokia Solutions and Networks KSA

Siemens Saudi Arabia

IBM Saudi Arabia

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Saudi Arabia Cellular IoT Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Saudi Arabia Cellular IoT Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Saudi Arabia Cellular IoT Market Analysis

3.1 Growth Drivers

3.1.1 Increasing demand for smart city initiatives
3.1.2 Expansion of 5G networks
3.1.3 Rising adoption of connected devices
3.1.4 Government support for digital transformation

3.2 Market Challenges

3.2.1 Data security and privacy concerns
3.2.2 High initial investment costs
3.2.3 Limited interoperability among devices
3.2.4 Regulatory compliance complexities

3.3 Market Opportunities

3.3.1 Growth in industrial IoT applications
3.3.2 Development of smart agriculture solutions
3.3.3 Expansion of telemedicine services
3.3.4 Increasing focus on energy management systems

3.4 Market Trends

3.4.1 Shift towards edge computing
3.4.2 Integration of AI and machine learning
3.4.3 Rise of subscription-based models
3.4.4 Emphasis on sustainability and green technologies

3.5 Government Regulation

3.5.1 National IoT Strategy
3.5.2 Data Protection Law
3.5.3 Telecommunications Regulatory Framework
3.5.4 Cybersecurity Regulations

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Saudi Arabia Cellular IoT Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Saudi Arabia Cellular IoT Market Segmentation

8.1 By Technology

8.1.1 2G
8.1.2 3G
8.1.3 4G/LTE
8.1.4 LTE-M
8.1.5 NB-IoT
8.1.6 5G

8.2 By Component

8.2.1 Hardware
8.2.2 Software
8.2.3 Services

8.3 By Application

8.3.1 Asset Tracking
8.3.2 Alarms & Detectors
8.3.3 Remote Monitoring
8.3.4 Smart Metering
8.3.5 Fleet Management
8.3.6 Predictive Maintenance
8.3.7 Smart Agriculture
8.3.8 Others

8.4 By End-User

8.4.1 Manufacturing
8.4.2 Transportation and Logistics
8.4.3 Utilities
8.4.4 Healthcare
8.4.5 Retail
8.4.6 Government
8.4.7 Agriculture
8.4.8 Others

8.5 By Distribution Channel

8.5.1 Direct Sales
8.5.2 Online Sales
8.5.3 Distributors

8.6 By Pricing Model

8.6.1 Subscription-Based
8.6.2 Pay-As-You-Go
8.6.3 One-Time Purchase

8.7 By Policy Support

8.7.1 Government Subsidies
8.7.2 Tax Incentives
8.7.3 Grants for R&D

9. Saudi Arabia Cellular IoT Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Annual Revenue (USD Million)
9.2.3 Year-over-Year Revenue Growth Rate (%)
9.2.4 Market Share (%)
9.2.5 IoT Device Connectivity Volume (Million Connections)
9.2.6 Network Coverage (% of Saudi Arabia Territory)
9.2.7 5G Network Deployment Status
9.2.8 Number of IoT Solutions/Platforms Offered
9.2.9 R&D Investment as % of Revenue
9.2.10 Strategic Partnerships and Ecosystem Strength

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 STC Group (Saudi Telecom Company)
9.5.2 Mobily (Etihad Etisalat Company)
9.5.3 Zain KSA
9.5.4 Ericsson Saudi Arabia
9.5.5 Huawei Technologies Saudi Arabia Co. Ltd.
9.5.6 Cisco Saudi Arabia Ltd.
9.5.7 Nokia Solutions and Networks KSA
9.5.8 Siemens Saudi Arabia
9.5.9 IBM Saudi Arabia
9.5.10

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of industry reports from telecommunications authorities in Saudi Arabia
  • Review of market studies published by IoT research organizations and think tanks
  • Examination of government publications on digital transformation initiatives and IoT regulations

Primary Research

  • Interviews with executives from leading telecommunications companies in Saudi Arabia
  • Surveys targeting IoT solution providers and system integrators
  • Field interviews with end-users in sectors such as healthcare, agriculture, and smart cities

Validation & Triangulation

  • Cross-validation of findings through multiple data sources including industry reports and expert opinions
  • Triangulation of market trends with insights from technology adoption studies
  • Sanity checks conducted through expert panel discussions and feedback sessions

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of the total addressable market based on national IoT spending forecasts
  • Segmentation of the market by application areas such as smart metering, asset tracking, and smart agriculture
  • Incorporation of growth rates from government initiatives promoting IoT adoption

Bottom-up Modeling

  • Collection of data on unit sales and revenue from key IoT device manufacturers
  • Operational cost analysis based on pricing models of IoT service providers
  • Estimation of market size through aggregation of revenue from various IoT applications

Forecasting & Scenario Analysis

  • Multi-variable regression analysis incorporating factors such as population growth and urbanization rates
  • Scenario modeling based on potential regulatory changes and technological advancements
  • Development of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Smart Agriculture Solutions60Agricultural Managers, Technology Implementers
Healthcare IoT Applications50Healthcare Administrators, IT Directors
Smart City Infrastructure55Urban Planners, Municipal IT Managers
Asset Tracking Systems40Logistics Managers, Supply Chain Analysts
Telecommunications IoT Services65Telecom Executives, Product Development Managers

Frequently Asked Questions

What is the current value of the Saudi Arabia Cellular IoT Market?

The Saudi Arabia Cellular IoT Market is valued at approximately USD 9.5 billion, driven by advancements in connectivity infrastructure and the rapid expansion of 5G networks, facilitating sophisticated IoT applications across various sectors.

What are the key growth drivers of the Cellular IoT Market in Saudi Arabia?

Which cities are leading in the Cellular IoT Market in Saudi Arabia?

How is the Saudi government supporting the Cellular IoT Market?

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