Thailand Animal Health and Veterinary Market

Thailand Animal Health and Veterinary Market Overview

• The Thailand Animal Health and Veterinary Market is valued at USD 565 million, based on a five-year historical analysis. This growth is primarily driven by increasing pet ownership, the humanization of companion animals, heightened awareness of animal health, and the expansion of livestock and poultry farming. The demand for veterinary services and products has surged due to the growing emphasis on animal welfare, food safety standards, and the adoption of advanced veterinary healthcare infrastructure .
• Key regions in this market include Bangkok, Chiang Mai, and Nakhon Ratchasima. Bangkok dominates due to its high population density and concentration of veterinary clinics and hospitals, while Chiang Mai and Nakhon Ratchasima are significant for livestock and poultry farming, contributing to the demand for veterinary care and products in rural and peri-urban areas .
• The Animal Epidemics Act, B.E. 2558 (2015), issued by the Ministry of Agriculture and Cooperatives, regulates animal health in Thailand. This act mandates disease surveillance, compulsory reporting, regular health checks for livestock, and sets standards for veterinary practices and animal movement to enhance animal welfare and food safety. Compliance is required for all livestock owners, veterinarians, and related businesses .

Thailand Animal Health and Veterinary Market Segmentation

By Type:The market is segmented into Pharmaceuticals, Biologics (Vaccines), Diagnostics, Nutritional Supplements, Equipment & Disposables, Medicinal Feed Additives, and Others. Pharmaceuticals and Biologics are the leading segments due to the increasing prevalence of infectious and zoonotic diseases in animals and the growing focus on preventive healthcare. The demand for diagnostics is also rising as veterinarians and livestock producers seek accurate and timely information to manage animal health and productivity .

By End-User:The end-user segmentation includes Veterinary Hospitals & Clinics, Livestock Farmers, Pet Owners, Research Institutions, Government Agencies, and Others. Veterinary Hospitals & Clinics are the dominant segment, driven by the increasing number of pet owners, the expansion of specialized veterinary services, and the growing trend of pet insurance and wellness programs. Livestock Farmers also represent a significant portion of the market, as they require veterinary care to maintain animal health, productivity, and compliance with disease control regulations .

Thailand Animal Health and Veterinary Market Competitive Landscape

The Thailand Animal Health and Veterinary Market is characterized by a dynamic mix of regional and international players. Leading participants such as Zoetis Inc., Merck Animal Health, Boehringer Ingelheim, Elanco Animal Health, Ceva Santé Animale, Vetoquinol SA, IDEXX Laboratories Inc., Virbac SA, Dechra Pharmaceuticals, Phibro Animal Health Corporation, Alltech Inc., Huvepharma, Kemin Industries, Betagro Group, Thai Foods Group Public Company Limited contribute to innovation, geographic expansion, and service delivery in this space.

Thailand Animal Health and Veterinary Market Industry Analysis

Growth Drivers

• Increasing Pet Ownership:The pet population in Thailand has surged to approximately 10 million, reflecting a growing trend in pet ownership. This increase is driven by urbanization and changing lifestyles, with about 35% of households now owning pets. The rising disposable income, projected to reach THB 1.1 trillion, further supports spending on pet care, including veterinary services and products, thereby driving the demand for animal health services significantly.
• Rising Demand for Animal Protein:Thailand's meat consumption is expected to reach over 3 million tons, driven by a growing population and increasing health consciousness. The demand for high-quality animal protein, particularly chicken and pork, is pushing farmers to invest in better animal health practices. This trend is supported by the government’s goal to increase livestock productivity by 10% in future, enhancing the need for veterinary services and health products.
• Advancements in Veterinary Technology:The veterinary technology sector in Thailand is projected to grow by about 8% annually, with investments in telemedicine and diagnostic tools. In future, the adoption of digital health solutions is expected to increase, with approximately 20% of veterinary practices utilizing telehealth services. This technological integration enhances service delivery, improves animal health outcomes, and meets the rising expectations of pet owners for accessible and efficient veterinary care.

Market Challenges

• High Cost of Veterinary Services:The average cost of veterinary services in Thailand can reach THB 1,000 per visit, which poses a significant barrier for many pet owners. With approximately 30% of households reporting financial constraints, this high cost limits access to essential veterinary care. The disparity in service affordability is particularly pronounced in rural areas, where income levels are lower, further exacerbating the challenge of ensuring adequate animal health.
• Limited Access to Veterinary Care in Rural Areas:Approximately 50% of Thailand's veterinary clinics are concentrated in urban regions, leaving rural areas underserved. In future, it is estimated that less than 20% of rural pet owners have access to veterinary services within a 10-kilometer radius. This geographical disparity results in inadequate animal health management, leading to increased disease prevalence and lower livestock productivity, which poses a significant challenge to the overall market.

Thailand Animal Health and Veterinary Market Future Outlook

The Thailand Animal Health and Veterinary Market is poised for significant transformation, driven by technological advancements and changing consumer preferences. The integration of telemedicine and digital health solutions is expected to enhance service accessibility, particularly in underserved areas. Additionally, the growing emphasis on preventive care and specialized veterinary services will likely reshape the market landscape, fostering innovation and improving animal health outcomes. As consumer awareness increases, the demand for high-quality, sustainable animal health products will also rise, creating new avenues for growth.

Market Opportunities

• Growth in the Organic Pet Food Segment:The organic pet food market in Thailand is projected to grow to THB 500 million, driven by increasing consumer awareness of pet nutrition. This trend presents opportunities for manufacturers to develop high-quality, organic products that cater to health-conscious pet owners, enhancing overall animal health and well-being.
• Expansion of Telemedicine in Veterinary Care:The telemedicine sector in veterinary care is expected to expand significantly, with a projected market value of THB 200 million in future. This growth is fueled by the increasing adoption of digital platforms, allowing veterinarians to provide remote consultations and follow-ups, thereby improving access to care for pet owners in both urban and rural areas.