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Vietnam Ride Hailing MarketVietnam Ride Hailing Market
Electric VehicleAuto ComponentsCar Rental

Vietnam Ride Hailing Market

About the report

The Vietnam ride hailing market is poised for robust growth, projected at 15% CAGR from 2019 to 2030, driven by increasing smartphone penetration, urbanization, rising disposable incomes, and shift to cashless transactions. Key trends include rising demand for ride-sharing, AI-driven route optimization, EV integration... Read more

Published on:2025-12-18
Product Code:KRLAB0613
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Published on:
2025-12-18
Product Code:
KRLAB0613

What's Inside :

Table of content

Regional Reports

Table of Content

Market AssessmentVoice of CustomerGTM Strategy

Market Assessment

Get Customized Report

Market Assessment

1

Executive Summary and Approach

2

Vietnam Ride Hailing Market Overview

2.1 Key Insights and Strategic Recommendations
2.2 Vietnam Ride Hailing Market Overview
2.3 Definition and Scope
2.4 Evolution of Market Ecosystem
2.5 Timeline of Key Regulatory Milestones
2.6 Value Chain & Stakeholder Mapping
2.7 Business Cycle Analysis
2.8 Policy & Incentive Landscape
3

Vietnam Ride Hailing Market Analysis

3.1 Growth Drivers
3.1.1 Increasing smartphone penetration
3.1.2 Urbanization and population density
3.1.3 Rising disposable incomes
3.1.4 Shift towards cashless transactions
3.2 Market Challenges
3.2.1 Intense competition among ride-hailing services
3.2.2 Regulatory hurdles and compliance issues
3.2.3 Safety and security concerns for users
3.2.4 Fluctuating fuel prices impacting operational costs
3.3 Market Opportunities
3.3.1 Expansion into Tier 2 and Tier 3 cities
3.3.2 Integration of electric vehicles into fleets
3.3.3 Partnerships with local businesses for promotions
3.3.4 Development of multi-modal transport solutions
3.4 Market Trends
3.4.1 Increasing demand for ride-sharing services
3.4.2 Growth of subscription-based ride services
3.4.3 Adoption of AI and machine learning for route optimization
3.4.4 Focus on sustainability and eco-friendly practices
3.5 Government Regulation
3.5.1 Implementation of driver background checks
3.5.2 Licensing requirements for ride-hailing companies
3.5.3 Taxation policies affecting ride-hailing services
3.5.4 Safety regulations for passenger transport
4

SWOT Analysis

5

Stakeholder Analysis

6

Porter's Five Forces Analysis

7

Vietnam Ride Hailing Market Market Size, 2019-2024

8

Vietnam Ride Hailing Market Segmentation

9

Vietnam Ride Hailing Market Competitive Analysis

10

Vietnam Ride Hailing Market End-User Analysis

11

Vietnam Ride Hailing Market Future Size, 2025-2030

Go-To-Market Strategy Phase

1

Whitespace Analysis + Business Model Canvas

1.1
2

Marketing and Positioning Recommendations

2.1
3

Distribution Plan

3.1
4

Channel & Pricing Gaps

5

Unmet Demand & Latent Needs

6

Customer Relationship

7

Value Proposition

8

Key Activities

9

Entry Strategy Evaluation

10

Entry Mode Assessment

11

Capital and Timeline Estimation

12

Control vs Risk Trade-Off

13

Profitability Outlook

14

Potential Partner List

15

Execution Roadmap

16

Disclaimer

17

Contact Us

Demand Analysis & Drivers: Vietnam Ride Hailing Market Market

1

Methodology Overview

The study integrates60 structured interviews(qualitative deep dives) and300 online surveys(quantitative validation) with stakeholders across the Vietnam Ride Hailing Market — including ride-hailing companies, drivers, and end consumers. Coverage spans major cities like Ho Chi Minh City, Hanoi, Da Nang, and emerging Tier 2 cities.

2

Respondent Cohorts & Sample Composition

**Customer Cohort****Description****Proposed Sample Size**
**Ride-Hailing Users**Individuals using ride-hailing services for personal and professional travelSample Size:
150
**Drivers**Individuals providing ride-hailing servicesSample Size:
100
**Corporate Clients**Businesses utilizing ride-hailing for employee transportationSample Size:
50
**Government Officials**Policy makers involved in transportation regulationsSample Size:
30
**Industry Experts**Analysts and consultants in the transportation sectorSample Size:
20
Total Respondents:
350

Total Respondents:350 (**60 structured interviews** + **300 surveys**)

3

Key Attributes to be Captured

  • **User Experience Satisfaction**– Evaluating overall satisfaction with ride-hailing services, including ease of use and reliability.
  • **Price Sensitivity**– Understanding how pricing affects user choice and frequency of use.
  • **Brand Loyalty**– Measuring the likelihood of users to stick with a preferred ride-hailing service.
  • **Safety Perceptions**– Assessing user concerns regarding safety and security during rides.
  • **Service Availability**– Analyzing the impact of ride availability on user satisfaction and choice.
  • **Technology Adoption**– Understanding user comfort with app features and technology integration.
  • **Environmental Concerns**– Gauging user interest in eco-friendly ride options and sustainability practices.
  • **Peak Hour Demand**– Capturing usage patterns during high-demand periods.
  • **Multi-Service Usage**– Assessing integration with food delivery and other services.
  • **Driver Income Satisfaction**– Evaluating driver perspectives on earnings and flexibility.
4

North Star Purpose of the Study

5

Disclaimer

6

Contact Us

1

Executive Summary and Approach

2

Vietnam Ride Hailing Market Overview

2.1 Key Insights and Strategic Recommendations
2.2 Vietnam Ride Hailing Market Overview
2.3 Definition and Scope
2.4 Evolution of Market Ecosystem
2.5 Timeline of Key Regulatory Milestones
2.6 Value Chain & Stakeholder Mapping
2.7 Business Cycle Analysis
2.8 Policy & Incentive Landscape
3

Vietnam Ride Hailing Market Analysis

3.1 Growth Drivers
3.1.1 Increasing smartphone penetration
3.1.2 Urbanization and population density
3.1.3 Rising disposable incomes
3.1.4 Shift towards cashless transactions
3.2 Market Challenges
3.2.1 Intense competition among ride-hailing services
3.2.2 Regulatory hurdles and compliance issues
3.2.3 Safety and security concerns for users
3.2.4 Fluctuating fuel prices impacting operational costs
3.3 Market Opportunities
3.3.1 Expansion into Tier 2 and Tier 3 cities
3.3.2 Integration of electric vehicles into fleets
3.3.3 Partnerships with local businesses for promotions
3.3.4 Development of multi-modal transport solutions
3.4 Market Trends
3.4.1 Increasing demand for ride-sharing services
3.4.2 Growth of subscription-based ride services
3.4.3 Adoption of AI and machine learning for route optimization
3.4.4 Focus on sustainability and eco-friendly practices
3.5 Government Regulation
3.5.1 Implementation of driver background checks
3.5.2 Licensing requirements for ride-hailing companies
3.5.3 Taxation policies affecting ride-hailing services
3.5.4 Safety regulations for passenger transport
4

SWOT Analysis

5

Stakeholder Analysis

6

Porter's Five Forces Analysis

7

Vietnam Ride Hailing Market Market Size, 2019-2024

8

Vietnam Ride Hailing Market Segmentation

9

Vietnam Ride Hailing Market Competitive Analysis

10

Vietnam Ride Hailing Market End-User Analysis

11

Vietnam Ride Hailing Market Future Size, 2025-2030

Other Regional/Country Reports

UAE Ride Hailing MarketKSA Ride Hailing MarketGlobal Ride Hailing MarketIndonesia Ride Hailing Market

Malaysia Ride Hailing Market

APAC Ride Hailing Market

Other Adjacent Reports

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Bahrain Urban Mobility Market

Chile Logistics Services MarketAPAC car rental market size, share, growth drivers, trends, opportunities & forecast 2025–2030

Brazil Autonomous Driving Market

Kuwait Vehicle Insurance Market

Germany Traffic Management Market

UAE Bike Sharing Market

Frequently Asked Questions

What is the current state of the Vietnam ride-hailing market?

The Vietnam ride-hailing market is rapidly evolving, driven by increasing smartphone penetration, urbanization, and rising disposable incomes. It faces challenges such as intense competition and regulatory hurdles, but also presents opportunities for expansion into Tier 2 and Tier 3 cities.

What are the key growth drivers in the Vietnam ride-hailing market?

Key growth drivers include increasing smartphone usage, urbanization, rising disposable incomes, and a shift towards cashless transactions. These factors contribute to a growing demand for convenient and accessible transportation options across the country.

What challenges do ride-hailing companies face in Vietnam?

Ride-hailing companies in Vietnam encounter challenges such as intense competition, regulatory compliance issues, safety concerns for users, and fluctuating fuel prices that impact operational costs. Addressing these challenges is crucial for sustainable growth in the market.

What opportunities exist for ride-hailing services in Vietnam?

Opportunities for ride-hailing services in Vietnam include expanding into Tier 2 and Tier 3 cities, integrating electric vehicles into fleets, forming partnerships with local businesses, and developing multi-modal transport solutions to enhance service offerings.

How is the regulatory landscape affecting the ride-hailing market in Vietnam?

The regulatory landscape in Vietnam includes driver background checks, licensing requirements for companies, and safety regulations for passenger transport. Compliance with these regulations is essential for ride-hailing companies to operate legally and maintain user trust.

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