India Alternative Medicine and Herbal Products Market is Expected to Reach INR 660 Billion in Future In India, people are becoming more aware about the potency and side effect of synthetic drugs and have been showcasing an inclination towards natural product remedies with a basic approach towards the nature. Even though traditional alternative medicine and herbal health care products are viewed as an important part of the healthcare sector, yet in… Read More »
Rising Awareness about Harmful Effects of Chemical based products and Increasing Government Support to Promote Ayurvedic and Herbal Products will Fuel Market Growth: Ken Research Ken Research announced its latest publication on “India Alternative Medicines & Herbal Products Market Outlook to 2021 – Herbal Medicines and Herbal Skin Care Products to Drive Market Growth” which provides a comprehensive analysis of herbal products market in India. The report focuses on Alternative medicines, which includes AYUSH medicines and herbal products. Herbal products… Read More »
The market for Alternative Medicines & Herbal Products in India is likely to register revenues worth USD 661 billion by 2020: Ken Research The strong advertisement & promotional strategies developed by the companies in the segment has increased the awareness about benefits of using herbal products and harmful effects of chemical based products. Rising competition among the players have forced them to invest heavily in promotional activities. The companies such as Patanjali, Himalaya and Dabur are regularly involved… Read More »
