Indonesia Fertilizer & Crop Inputs Market

Indonesia Fertilizer & Crop Inputs Market is worth USD 8.3 Bn, fueled by rising food demand, urbanization, and adoption of modern farming technologies.

Region:Asia

Author(s):Rebecca

Product Code:KRAB4076

Pages:96

Published On:October 2025

About the Report

Base Year 2024

Indonesia Fertilizer & Crop Inputs Market Overview

  • The Indonesia Fertilizer & Crop Inputs Market is valued at USD 8.3 billion, based on a five-year historical analysis. This growth is primarily driven by the increasing demand for food production due to the rising population and urbanization. The agricultural sector's modernization, the expansion of cash crops such as palm oil and rice, and government initiatives—including subsidies and training programs—have further fueled the market's expansion. The adoption of modern agricultural technologies and the integration of Indonesia into the global agricultural market are also significant growth drivers.
  • Key regions dominating the market includeJava and Sumatra, which are the agricultural heartlands of Indonesia. Java, with its dense population and extensive agricultural activities, leads in fertilizer consumption. Sumatra follows closely due to its significant palm oil plantations, which require substantial crop inputs to maintain productivity.
  • In 2023, the Indonesian government implemented a regulation mandating the use of organic fertilizers in a percentage of total fertilizer application for specific crops. This initiative is governed by theMinister of Agriculture Regulation No. 10/2022(“Peraturan Menteri Pertanian Republik Indonesia Nomor 10 Tahun 2022 tentang Tata Cara Penetapan Alokasi dan HET Pupuk Bersubsidi Sektor Pertanian”), issued by the Ministry of Agriculture. The regulation requires a portion of subsidized fertilizer allocation to be organic for certain crops, aiming to promote sustainable agriculture, reduce chemical fertilizer dependency, and enhance soil health and crop yield.
Indonesia Fertilizer & Crop Inputs Market Size

Indonesia Fertilizer & Crop Inputs Market Segmentation

By Type:The market is segmented into various types of fertilizers, including nitrogenous, phosphatic, potassic, compound, organic, biofertilizers, specialty fertilizers, and others. Each type serves specific agricultural needs, withnitrogenous fertilizersbeing the most widely used due to their essential role in plant growth. The dominance of nitrogenous fertilizers is supported by the high demand for urea and ammonium sulfate, especially for staple crops such as rice and corn.

Indonesia Fertilizer & Crop Inputs Market segmentation by Type.

By Application:The application segment includes grains and cereals, fruits and vegetables, oilseeds and pulses, plantation crops, turf and ornamental, and others.Grains and cerealsdominate the application segment due to their critical role in food security and the high demand for rice and corn in Indonesia. The government's rice and corn self-sufficiency programs and the expansion of plantation crops such as palm oil and rubber further drive fertilizer use in these segments.

Indonesia Fertilizer & Crop Inputs Market segmentation by Application.

Indonesia Fertilizer & Crop Inputs Market Competitive Landscape

The Indonesia Fertilizer & Crop Inputs Market is characterized by a dynamic mix of regional and international players. Leading participants such as PT Pupuk Indonesia (Persero), PT Petrokimia Gresik, PT Pupuk Kalimantan Timur, PT Pupuk Sriwidjaja Palembang, PT Pupuk Iskandar Muda, PT JADI MAS, PT Bisi International Tbk, PT Sumber Agung, Haifa Group Indonesia, Yara International Indonesia, Syngenta Indonesia, Bayer Indonesia, FMC Agricultural Solutions Indonesia, PT Indofarma Tbk, Grupa Azoty S.A. (Compo Expert Indonesia) contribute to innovation, geographic expansion, and service delivery in this space.

PT Pupuk Indonesia (Persero)

1959

Jakarta, Indonesia

PT Petrokimia Gresik

1972

Gresik, Indonesia

PT Pupuk Kalimantan Timur

1977

Bontang, Indonesia

PT Pupuk Sriwidjaja Palembang

1959

Palembang, Indonesia

PT Pupuk Iskandar Muda

1982

Aceh, Indonesia

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Revenue (USD Million)

Revenue Growth Rate (%)

Market Share (%)

Production Capacity (Tons/Year)

Distribution Network Coverage (Number of Provinces/Dealers)

Indonesia Fertilizer & Crop Inputs Market Industry Analysis

Growth Drivers

  • Increasing Agricultural Demand:The agricultural sector in Indonesia is projected to grow significantly, with the Ministry of Agriculture estimating a production increase of 3.5 million tons of rice in future. This surge in demand for staple crops drives the need for fertilizers and crop inputs, as farmers seek to enhance yields. Additionally, the population is expected to reach approximately 277 million in future, further intensifying the demand for food and agricultural products, thereby boosting fertilizer consumption.
  • Government Subsidies for Fertilizers:The Indonesian government allocated approximately IDR 26.7 trillion (around USD 1.8 billion) for fertilizer subsidies in future. This financial support aims to make fertilizers more affordable for farmers, encouraging higher usage rates. The subsidies are crucial for smallholder farmers, who constitute about 80% of the agricultural workforce, enabling them to access essential crop inputs and improve productivity, thus stimulating market growth.
  • Adoption of Sustainable Farming Practices:The trend towards sustainable agriculture is gaining momentum, with the Indonesian government promoting eco-friendly practices. In future, the Ministry of Agriculture aims to increase organic fertilizer usage by 20%, translating to an additional 1 million tons. This shift not only addresses environmental concerns but also enhances soil health, leading to improved crop yields. As farmers adopt these practices, the demand for organic and sustainable crop inputs is expected to rise significantly.

Market Challenges

  • Price Volatility of Raw Materials:The fertilizer industry in Indonesia faces significant challenges due to the price volatility of raw materials, such as urea and ammonium sulfate. In future, global prices for these inputs are projected to fluctuate between USD 300 to USD 500 per ton, influenced by geopolitical tensions and supply chain disruptions. This volatility can lead to increased production costs for local manufacturers, impacting their competitiveness and profitability in the market.
  • Regulatory Compliance Issues:Navigating the complex regulatory landscape poses a challenge for fertilizer manufacturers in Indonesia. In future, the government is expected to enforce stricter compliance measures regarding environmental standards and product quality. Companies may face penalties for non-compliance, which could reach IDR 5 billion (approximately USD 350,000). This regulatory burden can hinder operational efficiency and increase costs, affecting overall market dynamics.

Indonesia Fertilizer & Crop Inputs Market Future Outlook

The future of the Indonesia Fertilizer & Crop Inputs Market appears promising, driven by increasing agricultural productivity and a shift towards sustainable practices. As the government continues to support farmers through subsidies and initiatives promoting organic farming, the market is likely to witness a significant transformation. Additionally, advancements in technology, such as precision agriculture, will enhance efficiency and yield, positioning the industry for robust growth in the coming years, despite existing challenges.

Market Opportunities

  • Expansion of Organic Fertilizer Segment:The organic fertilizer market in Indonesia is poised for growth, with an expected increase in production capacity by 15% in future. This expansion is driven by rising consumer demand for organic produce and government incentives for sustainable farming. Companies that invest in organic fertilizers can tap into this lucrative segment, enhancing their market presence and profitability.
  • Development of Precision Agriculture:The adoption of precision agriculture technologies is set to revolutionize the fertilizer market in Indonesia. In future, it is anticipated that 25% of farmers will utilize digital tools for crop management. This trend will lead to more efficient fertilizer application, reducing waste and increasing yields. Companies that offer innovative solutions in this area can capitalize on the growing demand for data-driven agricultural practices.

Scope of the Report

SegmentSub-Segments
By Type

Nitrogenous Fertilizers (Urea, Ammonium Sulfate)

Phosphatic Fertilizers (DAP, SSP)

Potassic Fertilizers (MOP, SOP)

Compound Fertilizers (NPK Blends)

Organic Fertilizers

Biofertilizers

Specialty Fertilizers

Others

By Application

Grains and Cereals (Rice, Corn, etc.)

Fruits and Vegetables

Oilseeds and Pulses

Plantation Crops (Palm Oil, Rubber, etc.)

Turf and Ornamental

Others

By End-User

Individual Farmers

Agricultural Cooperatives

Plantation Companies

Government Agencies

Others

By Distribution Channel

Direct Sales

Retail Outlets

Online Sales

Distributors/Dealers

Others

By Region

Java

Sumatra

Kalimantan

Sulawesi

Bali and Nusa Tenggara

Maluku and Papua

Others

By Price Range

Low Price Range

Mid Price Range

High Price Range

By Packaging Type

Bulk Packaging

Bagged Packaging

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Agriculture, Ministry of Trade)

Manufacturers and Producers

Distributors and Retailers

Agrochemical Companies

Farm Cooperatives and Associations

Financial Institutions

Logistics and Supply Chain Companies

Players Mentioned in the Report:

PT Pupuk Indonesia (Persero)

PT Petrokimia Gresik

PT Pupuk Kalimantan Timur

PT Pupuk Sriwidjaja Palembang

PT Pupuk Iskandar Muda

PT JADI MAS

PT Bisi International Tbk

PT Sumber Agung

Haifa Group Indonesia

Yara International Indonesia

Syngenta Indonesia

Bayer Indonesia

FMC Agricultural Solutions Indonesia

PT Indofarma Tbk

Grupa Azoty S.A. (Compo Expert Indonesia)

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Indonesia Fertilizer & Crop Inputs Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Indonesia Fertilizer & Crop Inputs Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Indonesia Fertilizer & Crop Inputs Market Analysis

3.1 Growth Drivers

3.1.1 Increasing Agricultural Demand
3.1.2 Government Subsidies for Fertilizers
3.1.3 Adoption of Sustainable Farming Practices
3.1.4 Technological Advancements in Crop Inputs

3.2 Market Challenges

3.2.1 Price Volatility of Raw Materials
3.2.2 Regulatory Compliance Issues
3.2.3 Environmental Concerns and Sustainability
3.2.4 Competition from Imported Products

3.3 Market Opportunities

3.3.1 Expansion of Organic Fertilizer Segment
3.3.2 Development of Precision Agriculture
3.3.3 Increasing Export Potential
3.3.4 Collaborations with Agricultural Cooperatives

3.4 Market Trends

3.4.1 Shift Towards Eco-Friendly Products
3.4.2 Rise in Digital Agriculture Solutions
3.4.3 Growing Focus on Soil Health
3.4.4 Integration of IoT in Crop Management

3.5 Government Regulation

3.5.1 Fertilizer Subsidy Programs
3.5.2 Environmental Protection Laws
3.5.3 Quality Standards for Fertilizers
3.5.4 Import Tariffs on Fertilizers

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Indonesia Fertilizer & Crop Inputs Market Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Indonesia Fertilizer & Crop Inputs Market Segmentation

8.1 By Type

8.1.1 Nitrogenous Fertilizers (Urea, Ammonium Sulfate)
8.1.2 Phosphatic Fertilizers (DAP, SSP)
8.1.3 Potassic Fertilizers (MOP, SOP)
8.1.4 Compound Fertilizers (NPK Blends)
8.1.5 Organic Fertilizers
8.1.6 Biofertilizers
8.1.7 Specialty Fertilizers
8.1.8 Others

8.2 By Application

8.2.1 Grains and Cereals (Rice, Corn, etc.)
8.2.2 Fruits and Vegetables
8.2.3 Oilseeds and Pulses
8.2.4 Plantation Crops (Palm Oil, Rubber, etc.)
8.2.5 Turf and Ornamental
8.2.6 Others

8.3 By End-User

8.3.1 Individual Farmers
8.3.2 Agricultural Cooperatives
8.3.3 Plantation Companies
8.3.4 Government Agencies
8.3.5 Others

8.4 By Distribution Channel

8.4.1 Direct Sales
8.4.2 Retail Outlets
8.4.3 Online Sales
8.4.4 Distributors/Dealers
8.4.5 Others

8.5 By Region

8.5.1 Java
8.5.2 Sumatra
8.5.3 Kalimantan
8.5.4 Sulawesi
8.5.5 Bali and Nusa Tenggara
8.5.6 Maluku and Papua
8.5.7 Others

8.6 By Price Range

8.6.1 Low Price Range
8.6.2 Mid Price Range
8.6.3 High Price Range

8.7 By Packaging Type

8.7.1 Bulk Packaging
8.7.2 Bagged Packaging
8.7.3 Others

9. Indonesia Fertilizer & Crop Inputs Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Revenue (USD Million)
9.2.4 Revenue Growth Rate (%)
9.2.5 Market Share (%)
9.2.6 Production Capacity (Tons/Year)
9.2.7 Distribution Network Coverage (Number of Provinces/Dealers)
9.2.8 Product Portfolio Breadth (Number of SKUs/Types)
9.2.9 R&D Investment (% of Revenue)
9.2.10 Customer Segments Served (e.g., Smallholders, Plantations, Export)
9.2.11 Sustainability/ESG Initiatives (Qualitative/Quantitative)
9.2.12 Innovation Rate (New Products Launched/Year)
9.2.13 Pricing Strategy (Premium, Value, Subsidized, etc.)
9.2.14 Brand Recognition Score
9.2.15 Distribution Efficiency (Lead Time, Fill Rate)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 PT Pupuk Indonesia (Persero)
9.5.2 PT Petrokimia Gresik
9.5.3 PT Pupuk Kalimantan Timur
9.5.4 PT Pupuk Sriwidjaja Palembang
9.5.5 PT Pupuk Iskandar Muda
9.5.6 PT JADI MAS
9.5.7 PT Bisi International Tbk
9.5.8 PT Sumber Agung
9.5.9 Haifa Group Indonesia
9.5.10 Yara International Indonesia
9.5.11 Syngenta Indonesia
9.5.12 Bayer Indonesia
9.5.13 FMC Agricultural Solutions Indonesia
9.5.14 PT Indofarma Tbk
9.5.15 Grupa Azoty S.A. (Compo Expert Indonesia)

10. Indonesia Fertilizer & Crop Inputs Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Ministry of Agriculture
10.1.2 Ministry of Trade
10.1.3 Ministry of Environment and Forestry

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Agricultural Infrastructure
10.2.2 Funding for Sustainable Practices
10.2.3 Expenditure on Research and Development

10.3 Pain Point Analysis by End-User Category

10.3.1 Farmers' Access to Quality Inputs
10.3.2 Price Sensitivity Among Smallholders
10.3.3 Availability of Technical Support

10.4 User Readiness for Adoption

10.4.1 Awareness of New Technologies
10.4.2 Training and Education Needs
10.4.3 Financial Readiness for Investment

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Yield Improvements
10.5.2 Cost-Benefit Analysis of Inputs
10.5.3 Expansion into New Crop Varieties

11. Indonesia Fertilizer & Crop Inputs Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Value Proposition Development

1.3 Revenue Streams Analysis

1.4 Cost Structure Evaluation

1.5 Key Partnerships Exploration

1.6 Customer Segmentation

1.7 Channels of Distribution


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs

2.3 Target Market Identification

2.4 Communication Strategies

2.5 Digital Marketing Approaches


3. Distribution Plan

3.1 Urban Retail Strategies

3.2 Rural NGO Tie-Ups

3.3 Logistics and Supply Chain Management

3.4 Distribution Partnerships


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands Analysis

4.3 Competitor Pricing Strategies


5. Unmet Demand & Latent Needs

5.1 Category Gaps Identification

5.2 Consumer Segments Analysis

5.3 Emerging Trends in Consumer Preferences


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service

6.3 Customer Feedback Mechanisms


7. Value Proposition

7.1 Sustainability Initiatives

7.2 Integrated Supply Chains

7.3 Competitive Advantages


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding Initiatives

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix Considerations
9.1.2 Pricing Band Strategy
9.1.3 Packaging Innovations

9.2 Export Entry Strategy

9.2.1 Target Countries Analysis
9.2.2 Compliance Roadmap Development

10. Entry Mode Assessment

10.1 Joint Ventures

10.2 Greenfield Investments

10.3 Mergers & Acquisitions

10.4 Distributor Model Evaluation


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines for Implementation


12. Control vs Risk Trade-Off

12.1 Ownership Considerations

12.2 Partnerships Evaluation


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability Strategies


14. Potential Partner List

14.1 Distributors

14.2 Joint Ventures

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone Planning
15.2.2 Activity Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of agricultural production statistics from the Indonesian Ministry of Agriculture
  • Review of market reports from industry associations such as the Indonesian Fertilizer Association
  • Examination of government policies and regulations impacting fertilizer usage and crop inputs

Primary Research

  • Interviews with agronomists and agricultural extension officers in key regions
  • Surveys with farmers to understand their fertilizer usage patterns and preferences
  • Discussions with distributors and retailers of crop inputs to gauge market dynamics

Validation & Triangulation

  • Cross-validation of findings through multiple data sources including trade publications and government reports
  • Triangulation of insights from primary interviews with secondary data trends
  • Sanity checks conducted through expert panels comprising agribusiness consultants

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total agricultural output and its correlation with fertilizer consumption
  • Segmentation of the market by crop type and fertilizer category
  • Incorporation of historical growth rates and future agricultural policy impacts

Bottom-up Modeling

  • Collection of sales data from major fertilizer manufacturers and distributors
  • Estimation of average fertilizer application rates per hectare for various crops
  • Calculation of market size based on area under cultivation and average pricing of fertilizers

Forecasting & Scenario Analysis

  • Development of growth scenarios based on projected agricultural trends and input costs
  • Analysis of potential impacts of climate change on crop yields and fertilizer demand
  • Creation of baseline, optimistic, and pessimistic forecasts through 2030

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Fertilizer Usage in Rice Cultivation100Rice Farmers, Agricultural Advisors
Crop Input Preferences in Vegetable Farming60Vegetable Farmers, Input Retailers
Distribution Channels for Fertilizers50Distributors, Supply Chain Managers
Impact of Government Subsidies on Fertilizer Adoption40Policy Makers, Agricultural Economists
Trends in Organic Fertilizer Usage40Organic Farmers, Sustainability Experts

Frequently Asked Questions

What is the current value of the Indonesia Fertilizer & Crop Inputs Market?

The Indonesia Fertilizer & Crop Inputs Market is valued at approximately USD 8.3 billion, driven by increasing food production demands due to population growth and urbanization, alongside government initiatives and modernization in agriculture.

Which regions in Indonesia dominate the fertilizer market?

What recent regulations has the Indonesian government implemented regarding fertilizers?

What types of fertilizers are most commonly used in Indonesia?

Why Buy From Us?

Refine Robust Result (RRR) Framework
Refine Robust Result (RRR) Framework

What makes us stand out is that our consultants follow Robust, Refine and Result (RRR) methodology. Robust for clear definitions, approaches and sanity checking, Refine for differentiating respondents' facts and opinions, and Result for presenting data with story.

Our Reach Is Unmatched
Our Reach Is Unmatched

We have set a benchmark in the industry by offering our clients with syndicated and customized market research reports featuring coverage of entire market as well as meticulous research and analyst insights.

Shifting the Research Paradigm
Shifting the Research Paradigm

While we don't replace traditional research, we flip the method upside down. Our dual approach of Top Bottom & Bottom Top ensures quality deliverable by not just verifying company fundamentals but also looking at the sector and macroeconomic factors.

More Insights-Better Decisions
More Insights-Better Decisions

With one step in the future, our research team constantly tries to show you the bigger picture. We help with some of the tough questions you may encounter along the way: How is the industry positioned? Best marketing channel? KPI's of competitors? By aligning every element, we help maximize success.

Transparency and Trust
Transparency and Trust

Our report gives you instant access to the answers and sources that other companies might choose to hide. We elaborate each steps of research methodology we have used and showcase you the sample size to earn your trust.

Round the Clock Support
Round the Clock Support

If you need any support, we are here! We pride ourselves on universe strength, data quality, and quick, friendly, and professional service.

Why Clients Choose Us?

400000+
Reports in repository
150+
Consulting projects a year
100+
Analysts
8000+
Client Queries in 2022