Saudi Arabia Golf Apparel Market Overview
- The Saudi Arabia Golf Apparel Market is valued at USD 120 million, based on a five-year historical analysis. This figure reflects the segment’s share within the broader Saudi golf equipment market, which is estimated at USD 125 million in recent years, with apparel representing a significant portion of total spend . Growth is primarily driven by the increasing popularity of golf as a leisure activity, rising disposable incomes, and a growing interest in sports among the youth. The market has seen a surge in demand for high-quality and fashionable golf apparel, reflecting a shift in consumer preferences towards premium products .
- Key cities such as Riyadh, Jeddah, and Dammam dominate the market due to their robust infrastructure, high population density, and the presence of numerous golf courses and clubs. These urban centers are also witnessing a rise in golf tourism, further boosting the demand for golf apparel. The affluent consumer base in these cities is more inclined to invest in quality golf clothing, contributing to their market dominance .
- In 2023, the Saudi Arabian government implemented the Sports Sector Strategy under Vision 2030, issued by the Ministry of Sport. This binding instrument mandates increased funding for sports infrastructure, including golf facilities, and introduces programs to boost participation in golf and other physical activities. The strategy requires compliance with facility standards and supports the development of sports clubs and events, aiming to enhance the country’s sports culture and positively impact the golf apparel market by encouraging broader engagement .

Saudi Arabia Golf Apparel Market Segmentation
By Product Type:The product type segmentation includes various categories such as Tops (Polo Shirts, T-Shirts), Bottoms (Shorts, Trousers), Outerwear (Jackets, Vests), Footwear (Golf Shoes), and Accessories (Hats, Gloves, Belts). Among these, Tops are the leading sub-segment, accounting for the largest share due to their essential role in golf attire, combining style and functionality. The demand for stylish and comfortable tops has surged, driven by fashion trends and the desire for performance-enhancing features such as moisture-wicking and UV-protective fabrics .
By Gender:The gender segmentation includes Men, Women, and Kids/Juniors. The men's segment dominates the market, driven by a larger consumer base and a higher participation rate in golf. Men's golf apparel is often more diverse in terms of styles and functionalities, catering to various preferences and performance needs, which further solidifies its leading position in the market .
Saudi Arabia Golf Apparel Market Competitive Landscape
The Saudi Arabia Golf Apparel Market is characterized by a dynamic mix of regional and international players. Leading participants such as Nike, Inc., Adidas AG, PUMA SE, Under Armour, Inc., Callaway Golf Company, TaylorMade Golf Company, Acushnet Holdings Corp. (FootJoy), Mizuno Corporation, Ralph Lauren Corporation, Lululemon Athletica Inc., ASICS Corporation, Lacoste S.A., Galvin Green, KJUS, Oakley, Inc. (Luxottica Group) contribute to innovation, geographic expansion, and service delivery in this space .
Saudi Arabia Golf Apparel Market Industry Analysis
Growth Drivers
- Increasing Participation in Golf:The number of golfers in Saudi Arabia has surged, with over 120,000 registered players as of in future, reflecting a growing interest in the sport. This increase is supported by initiatives from the Saudi Golf Federation, which aims to boost participation by 25% annually. The rise in golf enthusiasts directly correlates with a heightened demand for specialized golf apparel, as players seek quality gear to enhance their performance on the course.
- Rising Disposable Income:Saudi Arabia's GDP per capita is projected to reach approximately $27,000 in future, indicating a significant increase in disposable income. This economic growth allows consumers to allocate more funds towards leisure activities, including golf. As disposable income rises, the demand for premium golf apparel is expected to grow, as consumers are more willing to invest in high-quality, branded products that enhance their golfing experience.
- Growth of Golf Courses and Facilities:The number of golf courses in Saudi Arabia has increased to over 14, with plans for more developments in the coming years. This expansion is part of the Vision 2030 initiative, which aims to promote sports and tourism. As more facilities become available, the accessibility of golf increases, leading to a higher demand for golf apparel among both new and experienced players, thereby driving market growth.
Market Challenges
- Limited Awareness of Golf Apparel:Despite the growing interest in golf, awareness of specialized golf apparel remains low among the general population. A survey indicated that only 35% of potential golfers are familiar with the benefits of performance fabrics and tailored golf wear. This lack of awareness poses a challenge for brands trying to penetrate the market, as they must invest in education and marketing to inform consumers about the advantages of quality golf apparel.
- High Competition from Global Brands:The Saudi golf apparel market faces intense competition from established global brands such as Nike and Adidas, which dominate the market with their extensive product lines and marketing budgets. In future, these brands are expected to hold over 65% of the market share, making it difficult for local brands to gain traction. This competitive landscape necessitates innovative strategies for local companies to differentiate themselves and capture market share.
Saudi Arabia Golf Apparel Market Future Outlook
The Saudi Arabia golf apparel market is poised for significant growth, driven by increasing participation in the sport and rising disposable incomes. As the government continues to invest in sports infrastructure, the number of golf courses is expected to rise, further boosting demand for golf apparel. Additionally, the trend towards sustainable and performance-oriented apparel will likely shape consumer preferences, encouraging brands to innovate and adapt to these evolving market dynamics, ensuring a vibrant future for the industry.
Market Opportunities
- Expansion of E-commerce Platforms:The growth of e-commerce in Saudi Arabia, projected to reach $15 billion in future, presents a significant opportunity for golf apparel brands. Online shopping allows consumers to access a wider range of products, enhancing convenience and driving sales. Brands that invest in robust online platforms can capitalize on this trend, reaching a broader audience and increasing their market presence.
- Collaborations with Local Influencers:Collaborating with local influencers can significantly enhance brand visibility and credibility in the Saudi market. With over 30 million active social media users engaged in sports content, partnerships with popular figures can effectively promote golf apparel. This strategy not only boosts brand awareness but also fosters a community around the sport, encouraging more individuals to participate and invest in quality apparel.