Middle East last mile delivery market report size, share, growth drivers, trends, opportunities & forecast 2025–2030

The Middle East Last Mile Delivery Market, valued at USD 3 billion, is growing due to e-commerce surge, urbanization, and innovations in logistics for faster, sustainable deliveries.

Region:Middle East

Author(s):Dev

Product Code:KRAA8349

Pages:98

Published On:November 2025

About the Report

Base Year 2024

Middle East Last Mile Delivery Market Overview

  • The Middle East Last Mile Delivery Market is valued at USD 3 billion, based on a five-year historical analysis. This growth is primarily driven by the rapid expansion of e-commerce, increasing urbanization, and the demand for faster delivery services. The surge in online shopping, particularly during the pandemic, has significantly boosted the need for efficient last-mile logistics solutions across the region. Recent trends highlight the adoption of advanced technologies such as AI-powered route optimization, real-time tracking, and the integration of electric vehicles to improve delivery speed and sustainability .
  • Key players in this market include the UAE, Saudi Arabia, and Egypt, which dominate due to their robust infrastructure, high internet penetration, and a growing consumer base. The UAE has established itself as a logistics hub, leveraging its strategic location and investment in smart city logistics. Saudi Arabia’s Vision 2030 initiative continues to enhance the logistics sector, with significant investments in infrastructure, digitalization, and regulatory reforms supporting e-commerce and last-mile delivery growth .
  • In 2023, the UAE government implemented regulations to enhance the last-mile delivery sector, focusing on sustainability and efficiency. This includes a mandate for delivery companies to adopt eco-friendly vehicles, aiming for a 30% reduction in carbon emissions by 2030. The regulatory framework is outlined in “The UAE National Sustainable Transport Policy, 2023” issued by the Ministry of Energy and Infrastructure, which requires logistics providers to transition to electric and low-emission vehicles, comply with periodic emissions reporting, and meet green fleet standards for licensing .
Middle East Last Mile Delivery Market Size

Middle East Last Mile Delivery Market Segmentation

By Type:The last mile delivery market is segmented into various types, including B2C Delivery, B2B Delivery, C2C Delivery, Same-Day Delivery, Scheduled Delivery, Express Delivery, and Others. Among these, B2C Delivery is the most dominant segment, driven by the surge in online shopping and consumer demand for quick and reliable delivery services. The convenience of home delivery has led to increased investments in technology and infrastructure to support this segment. B2C accounts for the largest share, as e-commerce platforms prioritize customer experience and rapid fulfillment .

Middle East Last Mile Delivery Market segmentation by Type.

By End-User:The end-user segmentation includes E-Commerce, Retail and FMCG, Healthcare, Mails and Packages, Food and Beverage, Consumer Electronics, and Others. The E-Commerce segment is the leading end-user, fueled by the increasing number of online shoppers and the growing trend of home delivery services. Retail and FMCG also contribute significantly, as consumers prefer the convenience of having products delivered directly to their homes. The healthcare segment is expanding due to rising demand for timely delivery of medical supplies and pharmaceuticals .

Middle East Last Mile Delivery Market segmentation by End-User.

Middle East Last Mile Delivery Market Competitive Landscape

The Middle East Last Mile Delivery Market is characterized by a dynamic mix of regional and international players. Leading participants such as Aramex, DHL Express, FedEx, UPS, Zajil Express, Fetchr, Talabat, Noon, Careem NOW, Jumia, Q-Express, PostaPlus, MENA Logistics, TCS, Lalamove, Marsool, HungerStation, Tawseel, Carriage, Mrsool contribute to innovation, geographic expansion, and service delivery in this space.

Aramex

1982

Dubai, UAE

DHL Express

1969

Bonn, Germany

FedEx

1971

Memphis, USA

UPS

1907

Atlanta, USA

Fetchr

2012

Dubai, UAE

Company

Establishment Year

Headquarters

Group Size (Large, Medium, or Small as per industry convention)

Delivery Success Rate (%)

On-Time Delivery Rate (%)

Customer Satisfaction Score (NPS or equivalent)

Market Penetration (Number of Cities/Countries Covered)

Average Delivery Time (Hours)

Middle East Last Mile Delivery Market Industry Analysis

Growth Drivers

  • Increasing E-commerce Penetration:The Middle East's e-commerce sector is projected to reach $30 billion, driven by a 15% annual growth rate. This surge is fueled by a growing consumer base, with over 80% of the population shopping online. The rise in digital payment solutions and mobile commerce is further enhancing accessibility, making last mile delivery services essential for fulfilling consumer expectations for quick and reliable delivery.
  • Urbanization and Population Growth:The urban population in the Middle East is expected to increase by 4% annually, reaching approximately 210 million. This rapid urbanization leads to higher demand for efficient last mile delivery services, as densely populated areas require optimized logistics solutions. Additionally, the growing middle class, projected to reach 55 million, is driving consumption patterns that favor convenience and speed in delivery services.
  • Technological Advancements in Logistics:The logistics sector in the Middle East is witnessing significant technological advancements, with investments in automation and AI expected to exceed $2 billion. These innovations enhance route optimization, inventory management, and customer service, leading to improved efficiency in last mile delivery. The integration of real-time tracking systems is also becoming standard, allowing consumers to monitor their deliveries closely, thus increasing satisfaction.

Market Challenges

  • Infrastructure Limitations:Despite growth, the Middle East faces significant infrastructure challenges, with over 35% of urban areas lacking adequate road networks. This inadequacy hampers efficient last mile delivery, leading to delays and increased operational costs. The World Bank estimates that improving infrastructure could reduce logistics costs by up to 15%, highlighting the need for investment in transport and logistics infrastructure to support market growth.
  • High Operational Costs:The operational costs for last mile delivery in the Middle East are among the highest globally, averaging $1.75 per delivery. Factors contributing to these costs include fuel prices, labor expenses, and vehicle maintenance. With fuel prices projected to rise by 6%, companies must find innovative solutions to manage these costs while maintaining service quality, posing a significant challenge to profitability.

Middle East Last Mile Delivery Market Future Outlook

The future of the Middle East last mile delivery market appears promising, driven by technological innovations and evolving consumer preferences. As urbanization continues, logistics companies are likely to invest in smart delivery solutions, including AI and automation, to enhance efficiency. Additionally, the increasing focus on sustainability will push companies to adopt eco-friendly practices, such as electric vehicles and green packaging, aligning with global trends towards environmental responsibility and consumer demand for sustainable options.

Market Opportunities

  • Expansion of Delivery Networks:There is a significant opportunity for logistics companies to expand their delivery networks, particularly in underserved regions. By establishing localized hubs, companies can reduce delivery times and costs, catering to the growing demand for fast and reliable services. This expansion could potentially increase market share and customer loyalty in a competitive landscape.
  • Adoption of Green Delivery Solutions:The shift towards sustainable delivery practices presents a lucrative opportunity. Companies that invest in electric vehicles and eco-friendly packaging can differentiate themselves in the market. With consumers increasingly prioritizing sustainability, businesses adopting green solutions may not only enhance their brand image but also attract a broader customer base, driving growth in the last mile delivery sector.

Scope of the Report

SegmentSub-Segments
By Type

B2C Delivery

B2B Delivery

C2C Delivery

Same-Day Delivery

Scheduled Delivery

Express Delivery

Others

By End-User

E-Commerce

Retail and FMCG

Healthcare

Mails and Packages

Food and Beverage

Consumer Electronics

Others

By Region

GCC Countries

Levant Region

North Africa

Others

By Delivery Method

Road Delivery

Air Delivery

Sea Delivery

Drone Delivery

Others

By Service Type

Standard Delivery

Express Delivery

Same-Day Delivery

Scheduled Delivery

Others

By Customer Segment

Individual Consumers

Small Businesses

Large Enterprises

Government Agencies

Others

By Technology Utilization

Route Optimization Software

Real-Time Tracking Systems

Automated Delivery Solutions

Others

Key Target Audience

Investors and Venture Capitalist Firms

Government and Regulatory Bodies (e.g., Ministry of Transport, Ministry of Economy)

Logistics and Supply Chain Companies

E-commerce Platforms

Retail Chains and Supermarkets

Technology Providers (e.g., Software Developers, Fleet Management Solutions)

Industry Associations (e.g., Middle East Logistics Association)

Financial Institutions (e.g., Banks, Investment Firms)

Players Mentioned in the Report:

Aramex

DHL Express

FedEx

UPS

Zajil Express

Fetchr

Talabat

Noon

Careem NOW

Jumia

Q-Express

PostaPlus

MENA Logistics

TCS

Lalamove

Marsool

HungerStation

Tawseel

Carriage

Mrsool

Table of Contents

Market Assessment Phase

1. Executive Summary and Approach


2. Middle East Last Mile Delivery Market Overview

2.1 Key Insights and Strategic Recommendations

2.2 Middle East Last Mile Delivery Market Overview

2.3 Definition and Scope

2.4 Evolution of Market Ecosystem

2.5 Timeline of Key Regulatory Milestones

2.6 Value Chain & Stakeholder Mapping

2.7 Business Cycle Analysis

2.8 Policy & Incentive Landscape


3. Middle East Last Mile Delivery Market Analysis

3.1 Growth Drivers

3.1.1 Increasing E-commerce Penetration
3.1.2 Urbanization and Population Growth
3.1.3 Demand for Fast Delivery Services
3.1.4 Technological Advancements in Logistics

3.2 Market Challenges

3.2.1 Infrastructure Limitations
3.2.2 Regulatory Compliance Issues
3.2.3 High Operational Costs
3.2.4 Competition from Established Players

3.3 Market Opportunities

3.3.1 Expansion of Delivery Networks
3.3.2 Adoption of Green Delivery Solutions
3.3.3 Partnerships with Local Businesses
3.3.4 Investment in Technology and Automation

3.4 Market Trends

3.4.1 Rise of Same-Day Delivery Services
3.4.2 Growth of Last-Mile Delivery Startups
3.4.3 Increasing Use of Drones and Robotics
3.4.4 Shift Towards Sustainable Delivery Practices

3.5 Government Regulation

3.5.1 Licensing and Permitting Requirements
3.5.2 Safety and Compliance Standards
3.5.3 Environmental Regulations
3.5.4 Tax Incentives for Logistics Companies

4. SWOT Analysis


5. Stakeholder Analysis


6. Porter's Five Forces Analysis


7. Middle East Last Mile Delivery Market Size, 2019-2024

7.1 By Value

7.2 By Volume

7.3 By Average Selling Price


8. Middle East Last Mile Delivery Market Segmentation

8.1 By Type

8.1.1 B2C Delivery
8.1.2 B2B Delivery
8.1.3 C2C Delivery
8.1.4 Same-Day Delivery
8.1.5 Scheduled Delivery
8.1.6 Express Delivery
8.1.7 Others

8.2 By End-User

8.2.1 E-Commerce
8.2.2 Retail and FMCG
8.2.3 Healthcare
8.2.4 Mails and Packages
8.2.5 Food and Beverage
8.2.6 Consumer Electronics
8.2.7 Others

8.3 By Region

8.3.1 GCC Countries
8.3.2 Levant Region
8.3.3 North Africa
8.3.4 Others

8.4 By Delivery Method

8.4.1 Road Delivery
8.4.2 Air Delivery
8.4.3 Sea Delivery
8.4.4 Drone Delivery
8.4.5 Others

8.5 By Service Type

8.5.1 Standard Delivery
8.5.2 Express Delivery
8.5.3 Same-Day Delivery
8.5.4 Scheduled Delivery
8.5.5 Others

8.6 By Customer Segment

8.6.1 Individual Consumers
8.6.2 Small Businesses
8.6.3 Large Enterprises
8.6.4 Government Agencies
8.6.5 Others

8.7 By Technology Utilization

8.7.1 Route Optimization Software
8.7.2 Real-Time Tracking Systems
8.7.3 Automated Delivery Solutions
8.7.4 Others

9. Middle East Last Mile Delivery Market Competitive Analysis

9.1 Market Share of Key Players

9.2 Cross Comparison of Key Players

9.2.1 Company Name
9.2.2 Group Size (Large, Medium, or Small as per industry convention)
9.2.3 Delivery Success Rate (%)
9.2.4 On-Time Delivery Rate (%)
9.2.5 Customer Satisfaction Score (NPS or equivalent)
9.2.6 Market Penetration (Number of Cities/Countries Covered)
9.2.7 Average Delivery Time (Hours)
9.2.8 Cost per Delivery (USD)
9.2.9 Technology Adoption Level (e.g., % of fleet with real-time tracking, automation)
9.2.10 Revenue Growth Rate (%)
9.2.11 Operational Cost Ratio (%)
9.2.12 Fleet Size
9.2.13 Last-Mile Delivery Coverage (Urban/Rural Split)
9.2.14 Sustainability Initiatives (e.g., % green vehicles, carbon offset)

9.3 SWOT Analysis of Top Players

9.4 Pricing Analysis

9.5 Detailed Profile of Major Companies

9.5.1 Aramex
9.5.2 DHL Express
9.5.3 FedEx
9.5.4 UPS
9.5.5 Zajil Express
9.5.6 Fetchr
9.5.7 Talabat
9.5.8 Noon
9.5.9 Careem NOW
9.5.10 Jumia
9.5.11 Q-Express
9.5.12 PostaPlus
9.5.13 MENA Logistics
9.5.14 TCS
9.5.15 Lalamove
9.5.16 Marsool
9.5.17 HungerStation
9.5.18 Tawseel
9.5.19 Carriage
9.5.20 Mrsool

10. Middle East Last Mile Delivery Market End-User Analysis

10.1 Procurement Behavior of Key Ministries

10.1.1 Ministry of Transport
10.1.2 Ministry of Commerce
10.1.3 Ministry of Health
10.1.4 Ministry of Interior

10.2 Corporate Spend on Infrastructure & Energy

10.2.1 Investment in Logistics Infrastructure
10.2.2 Spending on Technology Solutions
10.2.3 Budget Allocation for Delivery Services
10.2.4 Others

10.3 Pain Point Analysis by End-User Category

10.3.1 Delivery Delays
10.3.2 High Costs
10.3.3 Lack of Transparency
10.3.4 Others

10.4 User Readiness for Adoption

10.4.1 Awareness of Delivery Options
10.4.2 Willingness to Pay for Faster Services
10.4.3 Adoption of Technology
10.4.4 Others

10.5 Post-Deployment ROI and Use Case Expansion

10.5.1 Measurement of Delivery Performance
10.5.2 Customer Retention Rates
10.5.3 Expansion into New Markets
10.5.4 Others

11. Middle East Last Mile Delivery Market Future Size, 2025-2030

11.1 By Value

11.2 By Volume

11.3 By Average Selling Price


Go-To-Market Strategy Phase

1. Whitespace Analysis + Business Model Canvas

1.1 Market Gaps Identification

1.2 Business Model Development


2. Marketing and Positioning Recommendations

2.1 Branding Strategies

2.2 Product USPs


3. Distribution Plan

3.1 Urban Retail vs Rural NGO Tie-ups


4. Channel & Pricing Gaps

4.1 Underserved Routes

4.2 Pricing Bands


5. Unmet Demand & Latent Needs

5.1 Category Gaps

5.2 Consumer Segments


6. Customer Relationship

6.1 Loyalty Programs

6.2 After-sales Service


7. Value Proposition

7.1 Sustainability

7.2 Integrated Supply Chains


8. Key Activities

8.1 Regulatory Compliance

8.2 Branding

8.3 Distribution Setup


9. Entry Strategy Evaluation

9.1 Domestic Market Entry Strategy

9.1.1 Product Mix
9.1.2 Pricing Band
9.1.3 Packaging

9.2 Export Entry Strategy

9.2.1 Target Countries
9.2.2 Compliance Roadmap

10. Entry Mode Assessment

10.1 JV

10.2 Greenfield

10.3 M&A

10.4 Distributor Model


11. Capital and Timeline Estimation

11.1 Capital Requirements

11.2 Timelines


12. Control vs Risk Trade-Off

12.1 Ownership vs Partnerships


13. Profitability Outlook

13.1 Breakeven Analysis

13.2 Long-term Sustainability


14. Potential Partner List

14.1 Distributors

14.2 JVs

14.3 Acquisition Targets


15. Execution Roadmap

15.1 Phased Plan for Market Entry

15.1.1 Market Setup
15.1.2 Market Entry
15.1.3 Growth Acceleration
15.1.4 Scale & Stabilize

15.2 Key Activities and Milestones

15.2.1 Milestone Planning
15.2.2 Activity Tracking

Research Methodology

ApproachModellingSample

Phase 1: Approach1

Desk Research

  • Analysis of logistics and delivery reports from regional trade associations
  • Review of government publications on transportation and infrastructure development
  • Examination of market studies and white papers from industry experts and think tanks

Primary Research

  • Interviews with last mile delivery service providers and logistics companies
  • Surveys targeting e-commerce businesses and retailers utilizing last mile services
  • Focus groups with consumers to understand delivery preferences and pain points

Validation & Triangulation

  • Cross-validation of findings with multiple data sources including trade publications and expert opinions
  • Triangulation of quantitative data from surveys with qualitative insights from interviews
  • Sanity checks through expert panel discussions to ensure data reliability

Phase 2: Market Size Estimation1

Top-down Assessment

  • Estimation of total logistics market size in the Middle East and allocation to last mile delivery
  • Segmentation of market size by country and delivery service type
  • Incorporation of growth rates from e-commerce penetration and urbanization trends

Bottom-up Modeling

  • Collection of operational data from leading last mile delivery firms
  • Estimation of average delivery costs and frequency of deliveries per sector
  • Calculation of total market size based on volume of packages delivered and average revenue per package

Forecasting & Scenario Analysis

  • Development of forecasting models based on historical growth rates and market trends
  • Scenario analysis considering factors such as regulatory changes and technological advancements
  • Projections for market growth through 2030 under various economic conditions

Phase 3: CATI Sample Composition1

Scope Item/SegmentSample SizeTarget Respondent Profiles
Urban Last Mile Delivery Services100Logistics Managers, Operations Directors
Rural Delivery Challenges60Supply Chain Coordinators, Regional Managers
E-commerce Delivery Trends80eCommerce Executives, Marketing Managers
Consumer Preferences in Delivery50End Consumers, Customer Experience Managers
Technology Adoption in Logistics40IT Managers, Innovation Officers

Frequently Asked Questions

What is the current value of the Middle East Last Mile Delivery Market?

The Middle East Last Mile Delivery Market is valued at approximately USD 3 billion, driven by the rapid growth of e-commerce, urbanization, and the demand for faster delivery services, particularly accelerated during the pandemic.

What factors are driving the growth of the last mile delivery market in the Middle East?

Which countries are the leading players in the Middle East Last Mile Delivery Market?

How has the UAE government influenced the last mile delivery sector?

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