Thailand Medical Imaging Market Report Size Share Growth Drivers Trends Opportunities & Forecast 2025–2030

Thailand Medical Imaging Market Overview

• The Thailand Medical Imaging Market is valued at USD 0.6 billion, based on a five-year historical analysis of diagnostic imaging device revenues and related medical imaging services in the country. This growth is primarily driven by advancements in imaging technologies, including multi-slice CT, higher-field MRI, digital radiography, and ultrasound integrated with PACS, rising healthcare expenditure, and an increasing prevalence of chronic and age-related diseases such as cardiovascular conditions, cancer, and diabetes. The demand for diagnostic imaging services has surged, supported by growing awareness of early disease detection, expansion of medical tourism, and increasing adoption of teleradiology and imaging outsourcing solutions.
• Key demand centers in this market include Bangkok, Chiang Mai, and Phuket, which dominate due to their advanced healthcare infrastructure, higher concentration of tertiary care hospitals, and large base of both domestic and international patients. Bangkok, as the capital, is a major hub for medical tourism and specialized care, attracting international patients seeking high-quality imaging services as part of comprehensive treatment packages. The presence of leading multi-specialty hospitals and diagnostic centers, including internationally accredited facilities, in these cities further enhances their market position and supports higher adoption of advanced CT, MRI, ultrasound, and interventional imaging systems.
• Universal health coverage in Thailand has been anchored by the Universal Coverage Scheme (UCS), introduced under the National Health Security Act B.E. 2545 (2002) and administered by the National Health Security Office, which provides a comprehensive benefit package covering outpatient, inpatient, and many diagnostic and imaging services for the majority of the population. This framework, together with the Civil Servant Medical Benefit Scheme and Social Security Scheme, has significantly expanded access to diagnostic imaging in public hospitals and regional centers, supporting continued market growth and improving health outcomes across the country.

Thailand Medical Imaging Market Segmentation

By Imaging Modality:The imaging modality segment includes various technologies used for medical imaging. The subsegments are X-ray Imaging Systems, Computed Tomography (CT) Scanners, Magnetic Resonance Imaging (MRI) Systems, Ultrasound Imaging Systems, Nuclear Imaging (PET, SPECT, etc.), Mammography Systems, and Others (Fluoroscopy, Optical & Endoscopic Imaging). In Thailand, CT scan and X-ray based products together account for the largest revenue share among diagnostic imaging modalities, reflecting their widespread use in emergency care, trauma, chest, and musculoskeletal imaging, while MRI and ultrasound continue to grow with increasing adoption in neurology, oncology, and obstetrics. MRI Systems represent a high-value subsegment due to their non-invasive nature and high-resolution imaging capabilities, although X-ray and CT remain the highest-volume modalities used across the country.

By End-User:The end-user segment encompasses various healthcare facilities utilizing medical imaging services. This includes Public Hospitals, Private Hospitals, Diagnostic Imaging Centers, Ambulatory Surgical Centers, Research and Academic Institutes, and Others. Public Hospitals are the leading subsegment by volume, supported by universal coverage schemes and government funding that enable widespread deployment of X-ray, CT, ultrasound, and basic MRI systems across provincial and district hospitals, while private hospitals and standalone diagnostic centers capture a significant share of higher-end imaging demand from insured and international patients.

Thailand Medical Imaging Market Competitive Landscape

The Thailand Medical Imaging Market is characterized by a dynamic mix of regional and international players. Leading participants such as Siemens Healthineers, GE HealthCare, Philips Healthcare, Canon Medical Systems Corporation, Fujifilm Healthcare, Hitachi Medical Systems (Fujifilm Healthcare after integration), Agfa HealthCare, Carestream Health, Shenzhen Mindray Bio-Medical Electronics Co., Ltd., Hologic, Inc., Samsung Medison Co., Ltd., Varian Medical Systems, Inc. (A Siemens Healthineers Company), Neusoft Medical Systems Co., Ltd., Esaote S.p.A., Leading Thai Hospital & Teleradiology Networks (e.g., Bumrungrad International Hospital, Bangkok Hospital Group, Samitivej Hospital, Vejthani Hospital) contribute to innovation, geographic expansion, and service delivery in this space.

Thailand Medical Imaging Market Industry Analysis

Growth Drivers

• Increasing Prevalence of Chronic Diseases:The rise in chronic diseases such as diabetes and cardiovascular conditions is a significant growth driver for the medical imaging market in Thailand. According to the World Health Organization, approximatelyabout 4.0 millionThais are living with diabetes, a number projected to increase by 10% annually. This growing patient population necessitates advanced imaging technologies for effective diagnosis and management, thereby boosting demand for imaging services and equipment.
• Technological Advancements in Imaging Modalities:The medical imaging sector in Thailand is experiencing rapid technological advancements, particularly in MRI and CT scan technologies. The introduction of high-resolution imaging systems has improved diagnostic accuracy, with the market for MRI machines alone expected to reach1,200 unitsin future. These innovations enhance the capabilities of healthcare providers, leading to increased adoption of advanced imaging modalities across hospitals and clinics.
• Rising Healthcare Expenditure:Thailand's healthcare expenditure is projected to reachTHB 900 billion (approximately USD 25–30 billion)in future, reflecting a 7% increase from previous levels. This rise in spending is driven by government initiatives to improve healthcare access and quality. As healthcare budgets expand, hospitals are more likely to invest in advanced medical imaging technologies, further propelling market growth and enhancing patient care capabilities.

Market Challenges

• High Cost of Advanced Imaging Equipment:The high cost associated with advanced imaging equipment poses a significant challenge for healthcare facilities in Thailand. For instance, the price of a new MRI machine can exceedTHB 60 million (around USD 1.5–2 million), making it difficult for smaller hospitals to acquire such technology. This financial barrier limits the availability of advanced imaging services, particularly in rural areas, hindering overall market growth.
• Shortage of Trained Healthcare Professionals:The medical imaging sector in Thailand faces a critical shortage of trained professionals, including radiologists and technicians. As of recent reports, there were only about1,500 certified radiologistsin the country, far below the recommended ratio of 1 radiologist per 100,000 population. This shortage impacts the efficiency and quality of imaging services, creating a bottleneck in patient diagnosis and treatment processes.

Thailand Medical Imaging Market Future Outlook

The future of the medical imaging market in Thailand appears promising, driven by ongoing technological innovations and increasing healthcare investments. The integration of artificial intelligence in imaging analysis is expected to enhance diagnostic accuracy and efficiency. Additionally, the expansion of telemedicine services will facilitate remote diagnostics, making imaging services more accessible. As healthcare policies continue to evolve, the focus on preventive care will further stimulate demand for advanced imaging solutions, ensuring sustained market growth in the coming years.

Market Opportunities

• Expansion of Telemedicine and Remote Diagnostics:The growing acceptance of telemedicine in Thailand presents a significant opportunity for the medical imaging market. With an estimated30% increasein telehealth consultations in future, healthcare providers can leverage remote diagnostics to enhance patient access to imaging services, particularly in underserved regions, thereby driving market growth.
• Increasing Investment in Healthcare Infrastructure:The Thai government has committed to investingTHB 200 billion (approximately USD 6 billion)in healthcare infrastructure in future. This investment will facilitate the modernization of hospitals and clinics, enabling the acquisition of advanced imaging technologies. As facilities upgrade, the demand for state-of-the-art imaging solutions is expected to rise, creating new market opportunities.