Outbound Tourism Spending Habits: Top 10 Expenditure Markets in Focus

Outbound Tourism Spending Habits: Top 10 Expenditure Markets in Focus

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Executive Summary

Outbound Tourism Spending Habits: Top 10 Expenditure Markets in Focus




GlobalData's Expenditure Markets In Focus report provides in-depth analysis of the top 10 spending markets globally. Here, detailed commentary is provided for outbound spending in the US, China, Germany, the UK, France, Japan, Italy, Canada, Russia, and Spain.


The report provides detailed market analysis, information and insights for the top 10 outbound spending markets globally. Historic and forecast tourist volumes covering the top 10 global inbound tourism markets are combined with a detailed analysis of tourist spending patterns in these markets such as average spending per trip and total expenditure. Actionable insight on key trends and issues in these markets is then given.




- The rise in the number of exempt visa agreements between China and other countries such as Morocco, Indonesia, Serbia, and Tunisia drove Chinese outbound tourism spending. These efforts are taking support from these nations to reform the UN Security Council; however, tourism is not the primary goal of these agreements.

- French outbound tourists find Portugal more than just a 'sun and beach' destination and it is the main reason for the increase of outbound spending and trips to Portugal each year. According to Portugal's Secretary of State for Tourism, Ana Mendes Godinho, most of the French tourists visiting Portugal wish to purchase homes and enjoy the country's authenticity and modernity.

- The number of the outbound trips from Russia to Turkey has improved drastically and Turkey became the most popular destination among Russian tourists in 2017. Previously, the growth of Russian travelers to Turkey stagnated due to the ban on Russian tour operators selling Turkish holiday packages and services to travelers looking to visit Turkey.


Reasons to buy


- Gauge an idea about how the top 10 markets are expected to grow using historic and forecast market data

- Understand the demand-side dynamics within the industry to identify key market trends, growth opportunities

- Direct promotional efforts on the most promising markets by identifying the key source countries.

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Table of Contents

1. Snapshot

2. Top 10 Expenditure Markets in Focus

US: Outbound Tourism Spending Habits

China: Outbound Tourism Spending Habits

Germany: Outbound Tourism Spending Habits

UK: Outbound Tourism Spending Habits

France: Outbound Tourism Spending Habits

Japan: Outbound Tourism Spending Habits

Italy: Outbound Tourism Spending Habits

Canada: Outbound Tourism Spending Habits

Russia: Outbound Tourism Spending Habits

Spain: Outbound Tourism Spending Habits

3. Outlook

4. Appendix


Terminology and definitions

About GlobalData

List of Figures

Figure 1: Top 10 highest inbound tourism expenditures in 2017 (USD billion)

Figure 2: US outbound tourists spending to Mexico (2013-2022) (USD million)

Figure 3: Change in percentage of Chinese outbound trips (2016 vs. 2017) (million)

Figure 4: Chinese outbound tourist spending to Macau (2013-2022) (USD million)

Figure 5: German outbound tourist spending (USD million) and trips (thousand) to Italy (2013-2022)

Figure 6: German average spending per trip in UK (2013-2022) (USD )

Figure 7: UK tourists outbound spending to abroad, CAGR (2017-2022)(USD billion)

Figure 8: Percentage share (%) of UK outbound tourists spending by sector, 2017

Figure 9: France tourists outbound spending to Spain, CAGR (2017-2022)(USD billion)

Figure 10: Japanese outbound tourist spending (USD million) and trips (thousand) to US (2013-2022)

Figure 11: Change in percentage of Italian outbound spending to Greece (2016 vs. 2017) (USD million)

Figure 12: Italian average spending per trip in US (2013-2022) (USD )

Figure 13: Canada tourists outbound trip to US, CAGR (2017-2022)(million)

Figure 14: Percentage share (%) of Canada tourists outbound trip by purpose, 2017

Figure 15: Change in percentage of Russian outbound trip to Turkey (2016 vs. 2017) (thousand)

Figure 16: Change in percentage of Spanish outbound spending to Portugal (2016 vs. 2017) (USD million)

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